10-11 Austurstræti
Convenience store · Reykjavik ·

10-11 Austurstræti

Convenience store · Reykjavik ·

Convenience store with hot food, Icelandic hot dogs, snacks

convenient location
clean
open 24/7
snacks
drinks
friendly staff
helpful staff
well stocked
10-11 Austurstræti by null
10-11 Austurstræti by null
10-11 Austurstræti by null
10-11 Austurstræti by null
10-11 Austurstræti by null
10-11 Austurstræti by null
10-11 Austurstræti by null
10-11 Austurstræti by null
10-11 Austurstræti by null
10-11 Austurstræti by null
10-11 Austurstræti by null
10-11 Austurstræti by null
10-11 Austurstræti by null
10-11 Austurstræti by null
10-11 Austurstræti by null
10-11 Austurstræti by null
10-11 Austurstræti by null
10-11 Austurstræti by null
10-11 Austurstræti by null
10-11 Austurstræti by null

Information

Austurstræti 17, 101 Reykjavík, Iceland Get directions

Credit card accepted
Debit card accepted
Contactless accepted
LGBTQ friendly
Trans safe

Information

Static Map

Austurstræti 17, 101 Reykjavík, Iceland Get directions

+354 547 0231
10-11.is

Features

•Credit card accepted
•Debit card accepted
•Contactless accepted
•LGBTQ friendly
•Trans safe
•Wheelchair accessible entrance

Last updated

Jan 17, 2026

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Minkee C.

Google
This little market is a tourist’s best friend in central Reykjavík. Excellent range of drinks, snacks, sandwiches, chocolates, and travel essentials Surprise bonus: they serve the legendary Bæjarins Beztu Pylsur hot dog right inside (same recipe, no long queue) Spotlessly clean, shelves always fully stocked, and the staff are quick, friendly, and genuinely helpful Perfect location in the heart of downtown—minutes from Laugavegur, Harpa, and the main sights. Ideal for stocking up on water, snacks, or grabbing a quick iconic Icelandic hot dog while exploring. Prices are normal convenience-store level (much kinder than hotel shops or cafés). Highly recommended—add it to your Reykjavík walk!

Wei-Ai T.

Google
Great market to shop for drinks, snacks, and they even have the famous Icelandic hot dog!! Everything was clean and well stocked, and the staff was super efficient and helpful. Nice location in downtown Reykjavik, so a good spot for tourists to stock up on supplies.

Dtown

Google
Handy store to get some bits and snacks while in town.

Ss S.

Google
A very well-equipped store (not a market like Bonus, Netto, Kronan, or Hagkaup, but a regular grocery store), with a wide assortment. The large area makes one not feel crowded. In addition to basic groceries, we can also have a hot snack. 1011 is located in the heart of Reykjavik on the local pedestrian street. Unfortunately, the prices are among the highest in Iceland, so it's best to avoid it whenever possible and shop there as a last resort. No parking due to its location in the very center.

Val D

Google
Very clean, very tidy. Super convenient that it’s open 24/7. We landed at 5am and this was the only place open to buy some snacks/breakfast.

Cara H.

Google
We loved this convenience store! It was super clean and upscale with a variety of offerings. Open 24/7, we came here a lot on our trip for drinks, yogurts, fruit, deli items, etc. They truly have anything you could need and the pricing is reasonable. They even have hot food offerings (pizza and garlic sticks). Highly recommend!

Kat F.

Google
Very lucky to have had this store near our hotel. Clean, open 24/7 and a huge variety of products. Yes, the prices are high but I feel like that it very normal for the area.

I Know P.

Google
Nice convenient store in the harder Reykjavík that offers a wide selection of basically anything you would need and open 24 hours a day seven days a week!