khaled moon
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Aarong is a chain of retail outlets located in the major cities of Bangladesh. It is an enterprise of BRAC, the largest non-governmental development organisation in the world. In the Bangla language, "Aarong" means a village fair. At present Aarong has 10 domestic outlets (6 in Dhaka, 2 in Chittagong, 1 in Sylhet and 1 in Khulna), 1 franchise in London as well as considerable export operation in many European, North American and Asian countries.
Aarong products include Nakshikantha, pottery, crafts on brass, jute, wood, candles, leather, hand woven cloth and silk products, jewelry and a wide variety of trendy yet indigenous products. The store specialties include Nakshikantha (a traditional form of embroidery rooted to the core of Bangladeshi village women) and Jamdani sarees.