B-SIDE LABEL 原宿店

No photos are allowed inside the shop, but wow, the variety of stickers and creative designs are amazing! I wasn't expecting to get anything, but some of the prints are simply too cute/unique to pass. The staff were very friendly too, and even gave us a free themed sticker. Thank you! Even if you don't visit B-SIDE Label, I saw their stickers in other shops and even in Haneda Airport, so there's still a chance to buy even before you leave Japan :D

My hair felt softer and less tangled even after the first wash. Great first impression. Highly recommend it.

Awesome place with wide variety of stickers and t-shirts, both cool and funny ones for great prizes. The workers there are incredibly nice and enthusiastic, asking where you’re from and how long you’re staying, super lovely. And they even give a free sticker as a little present. A really great place!

Awesome shop! Such a large variety of stickers that you will definitely find something you like. They have original designs and also collaborations with artists/brands/anime. All have some other items like totes, magnets, keychains, etc. Staff is friendly and helpful, a few of them spoke a little English.

Was just passing by before I saw that the shop was B Side Label, which I usually see inside Loft or Hands, and their Pokemon stickers inside the Pokemon Centers. This place has their entire collection, and its huge. Staff is also very helpful and polite. It can get crowded inside, but its worth it.

B-Side Label in Harajuku is a must-visit spot for anyone who loves unique, high-quality stickers and creative designs. Located in one of Tokyo’s most vibrant neighborhoods, this shop stands out with its colorful walls, fun atmosphere, and an incredible variety of stickers — from cute and quirky to edgy and artistic. Each sticker is made with durable, waterproof material, perfect for decorating laptops, water bottles, phones, or even motorcycles. The staff are friendly and always happy to help you find the perfect design or explain the story behind their artwork. What makes B-Side Label special is its blend of humor, pop culture, and original Japanese artistry — you’ll definitely find designs you can’t see anywhere else. Whether you’re a local collector or a traveler looking for cool souvenirs, this shop is absolutely worth a stop while exploring Harajuku! 🎨✨

Great selection of high quality stickers for all kinds of styles and moods, and plenty from anime and a few game franchises. The staff are extremely friendly, offered suggestions, and guided me to more options when they noticed the kinds of stickers I was going for. The staff member running the register took the time to have a small friendly chat with each customer and wished everyone an enjoyable trip in Japan as well! Highly recommend this store!

The cutest stickers designed by Japanese artists. They offer cute, funky, anime style stickers and merchandise. We got some cool luggage tags and a bunch of stickers.