Ta
Google
Be Fresh Market – April 17
On April 17, I purchased an item marked with a sale tag, but unfortunately, the discount was not applied. The cashier, Lika, explained that the tag had expired on March 5, which was over a month ago, and asked why I was bringing it up.
The tag was placed where the regular price was expected, and it showed the same price for both frozen and thawed versions. It also mentioned "Sale Ends at 5/3/2025." Based on this, I interpreted the expiration date as May 3, 2025.
When I asked for a price adjustment, Lika asked me to wait and then redirected me to the back of the line. She mentioned that it was my responsibility to check the tag dates, which I had done, but I mistakenly interpreted the date. I understand that Lika must know the store’s tagging system better than I do.
According to Section 74.01 of the Competition Act, misleading price tags or outdated promotional dates can violate consumer protection laws. On April 17, the tag still displayed "5/3/2025”
Instead of resolving the issue with a quick return or an apology, the situation felt a bit frustrating, which affected my experience. A more positive approach could certainly improve customer service and the store’s reputation.
The store itself is generally clean, the staff is usually polite, and the fresh products are great. However, there are really frequent errors at checkout .
Items with unclear or missing details on price tags are often assumed, and while returns are usually handled professionally, it’s not always a seamless experience. If a fruit or vegetable rolls into the wrong basket, the customer can't verify the code and ends up paying for whatever is scanned.
My suggestion would be to carefully check your receipt before leaving this location, as these issues seem to persist. It often feels like the outcome is dependent on the cashier’s interpretation.
Best regards.
P. S About a week ago, I was paying with cash to a different, nice, and friendly cashier, but the same staff member who had been rude to me previously stood behind the cashier and stared at me. When I asked, "Do you need anything?" she claimed I sounded rude, which was strange, as I had just finished a sprint workout after a long workday and could barely speak, especially in a rude way. I responded, "Ok," and left. I’m a regular customer who spends a lot here, and this experience made me feel uncomfortable. My family and I won’t be returning, that’s for sure