Smitcha B.
Yelp
Let's be real, I have NOT been to Puerto Rico yet. However, my buddy at work is from Puerto Rico and he brings us a box of this stuff from time to time. Let me just say that it's a winner. That guava jelly filled tube pound cake is practically the Sara Lee version for the island. It's perfect with a nice cup of coffee in the morning. Remember to refrigerate it especially after you unravel the foil and saran wrap for the first time. To get that nice, soft texture again, try placing it in the microwave for a few seconds before serving. For optimal taste and texture, I wouldn't let it sit around for too many days after you crack it open even if you refrigerate it. It'll start to dry out as each day passes by.
I was told there are an abundance of other flavors such as coconut, guava with cheese, pineapple just to name a few. All I know is their guava and honestly, I'm content with it. A box of this delicacy will run you about $6-7 USD.
My coworker tells me this shop has stood its ground for decades if not at least a century. Supposedly, their breakfast/lunch sandwiches are one of the best in town. Sandwiches then some pound cake for dessert with a side of café perhaps? ¡Sí, por favor!
The Don Enrique Franco shop and food items are truly legendary. If you're ever in town and have a mode of transportation, travel to the west side of town to give this place a shot. I was also told that you can purchase this pound cake at the airport(s). I wouldn't be surprised if it wasn't as fresh or if it costs more there. Nevertheless, it's worth bringing back especially to share with the peeps at work.
Coronel, muchas gracias señor.