Nestled in the vibrant heart of Shinjuku, Hotel Groove offers brightly decorated rooms with stunning city views, an eclectic vibe, and a prime spot near local attractions.
1 Chome-29-1 Kabukicho, Shinjuku City, Tokyo 160-0021, Japan Get directions
"At the Hotel Groove, rooms come with colorful carpets and wooden paneling to elevate the offering beyond paint-by-numbers accommodation. A great pick for those who aim to spend minimal time in their rooms, exploring the city instead, but want comfortable—if predictable—digs for a good sleep at the end of a busy day. A boon to special-needs or older travelers who need extra space to move around, Hotel Groove’s sleeping quarters—beyond the entry-level Superior rooms—are reasonably large compared to other properties in this price range. Floor-to-ceiling windows create an even greater sense of grandeur, and the decor is functional but with a few pops of texture and color to distance the vibe from cookie-cutter hotel blocks. At the higher end are suites designed by noted Japanese artists, not to mention some traditional-style accommodations (tatami and futons), too. Coin laundry is a surprise perk for long-staying travelers. —Brandon Presser"
"Neighborhood: ShinjukuPrice: From $279 per night Just steps from Shinjuku Station, Hotel Groove is a top contender for a budget traveler's first Tokyo trip. When it comes to the design, the hotel takes a lot of inspiration from the surrounding neighborhood. Each of the 538 guest rooms are mindfully decorated with an eclectic mix of unique art and furniture inspired by the energetic entertainment scene of Shinjuku’s Kabukicho district—while still being tasteful and subtle. Beyond the entry-level Superior rooms, the sleeping quarters are quite large compared to other budget-friendly accommodations. The floor-to-ceiling windows provide the feeling of more space and a grand view of the city below. The decor is striking with colorful rugs, playfully textured pillows, and unique wood paneling—creating a bit of distance from the cookie-cutter hotels in the area." - Paris Wilson
"At the brand new Hotel Groove, rooms come with colorful carpets and wooden panelling to elevate the offering beyond paint-by-numbers accommodation. A great pick for those who aim to spend minimal time in their rooms, exploring the city instead, but want a comfortable—if predictable—digs for a good sleep at the end of a busy day. A boon to special-needs or older travelers who need extra space to move around, Hotel Groove’s sleeping quarters—beyond the entry-level Superior rooms—are reasonably large compared to other properties in this price range. Floor-to-ceiling windows create an even greater sense of grandeur, and decor is functional but with a few pops of texture and color to distance the vibe from cookie-cutter hotel blocks. At the higher end are suites designed by noted Japanese artists, not to mention some traditional-style accommodation (tatami and futons), too. Coin laundry is a surprise perk for long-staying travelers." - Brandon Presser
"Why book? Great prices and the convenient location next to Shinjuku Station make this a top contender for budget travelers’ first Tokyo foray. Set the scene At the brand new Hotel Groove, rooms come with colorful carpets and wooden panelling to elevate the offering beyond paint-by-numbers accommodation. A great pick for those who aim to spend minimal time in their rooms, exploring the city instead, but want a comfortable—if predictable—digs for a good sleep at the end of a busy day. The backstory Esteemed Asian hospitality chain Pan Pacific recently launched two new hotels—one lofted on top of the other—in a glittering tower high above the evolving Kabuki-cho red-light district near Shinjuku station. The Groove is the more fiscally approachable property (the other is the high-end Bellustar Tokyo on the lower floors, but still high enough that guests can take in the sweeping skyline from the large windows. The rooms A boon to special-needs or older travelers who need extra space to move around, Hotel Groove’s sleeping quarters—beyond the entry-level Superior Rooms—are reasonably large compared to other properties in this price range. Floor-to-ceiling windows create an even greater sense of grandeur, and decor is functional but with a few pops of texture and color to distance the vibe from cookie-cutter hotel blocks. At the higher end are suites designed by noted Japanese artists, not to mention some traditional-style accommodation (tatami and futons), too. The neighborhood/area Kabuki-cho has long been the choice destination for Tokyo’s sketchier night scene, but the shimmering tower in which the Hotel Groove inhabits is the area’s first essay at appealing to a more mainstream crowd. While the surrounding blocks have limited appeal, you’re only a stones throw from the fun micro-bars of Golden Gai, the LGBT scene of Shinjuku Ni-chome, and the street eats along Omoide Yokocho. The service Although popular with large groups, the hotel’s lobby has a rather small footprint, which can make check-in a bit crowded. Anything left to mention? Coin laundry is a surprise perk for long-staying travelers in Japan. Direct airport limousine (read: coach) buses are handy, and a rarity for newer properties in Tokyo." - Brandon Presser
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