Hotel L'Orologio Florence

Hotel · Santo Spirito

Hotel L'Orologio Florence

Hotel · Santo Spirito

1

P.za di Santa Maria Novella, 24, 50123 Firenze FI, Italy

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Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null
Hotel L'Orologio Florence by null

Highlights

Luxurious rooms with wristwatch themes, great amenities, excellent location  

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P.za di Santa Maria Novella, 24, 50123 Firenze FI, Italy Get directions

hotelorologioflorence.com

$$$

Information

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P.za di Santa Maria Novella, 24, 50123 Firenze FI, Italy Get directions

+39 055 277380
hotelorologioflorence.com

$$$

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Last updated

Sep 13, 2025

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Hotel L'Orologio Florence (Florence, Tuscany) 2 Verified Reviews | Tablet Hotels

"Facing the Piazza di Santa Maria Novella, a 16th-century building has been transformed into a contemporary boutique hotel. Hotel L’Orologio — Italian for “clock” — is, rather uniquely, devoted as much to Swiss watchmaking as to Florentine architecture, with floors named for the likes of Patek Philippe and Rolex. The lounge bar serves light fare all day, but beyond that you’re at the mercy of the local restaurants — no great privation, given the wealth of options beginning immediately outside." - Tablet Hotels

https://www.tablethotels.com/en/florence-hotels/hotel-lorologio
View Postcard for Hotel L'Orologio Florence

Arnab B

Google
We stayed in the family room for 3 nights. The family room is really two rooms each with a bathroom, very spacious. Beds very comfortable, pillows a bit soft for us. Room was excellent, the only improvement to suggest is some hooks to hang clothes on in the bathrooms. The closets in our room were very spacious.|The breakfast is excellent and saves a lot of time in the morning. Service was first class overall. The sitting room with fireplace (behind the reception area) was very welcome after coming in from the cold. Very cozy room with comfy sofas.|The location is great - short walk from the train/bus station and also short walks to many attractions and the shopping area. Many good restaurants nearby. I would stay here again.|

Jon Le Noir

Google
A wonderful hotel with luxurious rooms and wonderful staff. The breakfast room has a great view and a wide selection of food. Coffee and tea on request. Perfect location for the historic centre and 5 minutes walk from the UNITA tram stop.

Susan W

Google
Very elegant hotel. Nice size room, huge bathroom, both renovated fairly recently. I would prefer brighter light by the bathroom mirror— “mood lighting” seems to be very common nowadays. Varied breakfast buffet in a beautiful room. Be advised there were a few steps between the elevator and the room. Pleasant service. Hotel is on the Piazza Santa Novella, well located to all major sites. You are only 5 minutes walk from the main train station, but the church is in between so you don’t see or hear the station and the crowds around it

chris mcmahen

Google
We spent two nights here and wish we had stayed at least two more! The location is excellent, easy walk from the train station, easy walking access to all the great local attractions, great restaurants in nearby streets. The staff were absolutely lovely, genuinely friendly and helpful, we felt very welcome. The room was amazing and the breakfast was fantastic. Florence is lovely, we can’t wait to return one day and we’ll definitely stay here again. Grazie Mile!!!

Rob Pitingolo

Google
Hotel L'Orologio is the perfect combination of upscale and well-located while still being a relatively good value. If you're traveling by train it's an easy hop over to Santa Maria Novella station. From the hotel we walked to all the main tourist sites in Florence without the need to ever step foot on a bus or tram. We had an interior room with one window facing a courtyard and two other windows facing a different courtyard. So the view was lacking but the upside was that the room was extremely quiet and made it easy to sleep. We had a mini fridge that they stocked and re-stocked with complimentary water which was a nice touch. There was also a light turndown service each evening which was a bit of an unexpected surprise. Breakfast is included and served in a beautiful room on the top floor over the hotel overlooking the Basilica and piazza. It includes both American breakfast items (scrambled eggs and bacon) and European breakfast items (meat and cheese) and even a bottle of prosecco if you choose to indulge. The lobby spaces are beautiful with clock themes. It's a nice place to sit and relax though I rarely saw anyone there during our stay. Staff was all great and welcoming as well.

Haris

Google
Excellent hotel in the very old centre of Florence. Beautiful rooms, great amenities, amazing staff. It was a lovely experience staying here. Strongly recommended.

Thomas H

Google
Really nice small bar (there is also a lounge where one can relax) which serves cocktails and good wine. Low level ambient music to compliment the atmosphere. The staff are very attentive and knowledgeable about drinks. Recommended if you would like to have an easy low stress chilled our evening.

YingYi Hutchins

Google
Great location easy walk (10-15mins) to most attractions. Spacious and clean room with double glazed windows reduced noisy from the street. The hotel staff are very friendly and attentive to their guests. Highly recommend this good value place.
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Chuck E.

Yelp
This was very good all around. Limited bar selection, but the food was; not too expensive, tasty and very nice selections & Portions.
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Jennifer K.

Yelp
The room was spacious and clean. The view of Santa Maria Novella is beautiful. The decor and building is really cool. It's not a cookie cutter hotel. It has a little character. The staff is friendly and speak English. The bed is firm and seems to be a real king vs. 2 twins put together - best sleep in all Italy so far. Breakfast is included with beautiful view of piazza. The food is delicious. I haven't missed one yet! The front desk was very accommodating. They helped book us a tour outside Florence and we chose the chianti wine tasting and dinner. The tour group was great and the meeting point was only 5 minutes from hotel. Now for the downside... The bathroom is quite small. Plus no conditioner included!! I had to run out to local pharmacy to buy a bottle. The maid did not stock up our frig. The Internet access only works for 1hr. However that may be a good thing to keep you away from the rest of the world while in this beautiful city! And the walls are paper thin so you can hear people in bathroom, hallway, etc. Ohh.. The water pressure in the pipes make a high pitch noise. I give the hotel an overall 4 because it is beautiful, easy to communicate, excellent accommodations, and 5-10 minutes from all sites. I'd stay here again.
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Mercedes T.

Yelp
Five stars all the way, this hotel was the highlight of my trip from the room to the staff to breakfast, it is hard to pick one thing to talk about: let's start at the room a very spacious junior suite, all done in a gorgeous watch them, the bathroom all done in marble with plenty of light, a nice large soaking tub big enough for to people, with a large rainfall shower panel, and an individual sprayer, the complimentary products where fantastic, The breakfast was always fresh and plentiful with options to suite all palate's The concierge where all ways happy to help, even going so far to set up shipping of my precious purchases, Thank you so much for a delightful stay I wish I had more time at this hotel, and I will be back for longer. *This is for the hotel,and the bar in the hotel*
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Jules E.

Yelp
This hotel is in an excellent location, has helpful staff, strong wifi, and large rooms and bathrooms! It also has a small fitness facility for those of you who want to build up more of an appetite for all the pasta and gelato you are going to eat! This hotel is beautiful and so charming - I would definitely stay again!
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Christina M.

Yelp
Comfortable and exquisite - all in the most convenient location - right on the Piazza de Santa Maria Novella. Kind, efficient and very helpful staff, wonderful bar for meeting other travelers and walk to everything since close to all of the great sites and shopping. Cannot say enough nice things to portray our wonderful experience here at L'Orologio - I highly recommend it!
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Motown D.

Yelp
We are just now finishing our first stay at Hotel L'Orologio and will be returning after three days in Siena. This hotel, our experience here, the staff, and the entire experience has been in a word... well, two words...- simply superb. If you are reading this review you are doing your due diligence, having moved beyond Trip Advisor (I don't post there) to learn more about where to stay while vacationing in Florence. This hotel is not the most inexpensive, but if you are traveling to Florence don't nickle and dime yourself into a cheaper hotel or travel experience. We stayed in Room 501, with our own (private) patio view - and view from every room - of Il Duomo, just a few short blocks away. Want the Steak Florentine experience at Buca Lapi? It's less than two blocks away. Great Gelato from Grom? About 6 blocks from the hotel, which is right in Piazza Santa Maria Novella. Want to buy yourself or your wife a magnificent purse from the Scuola del Cuoio at the Monastery of Santa Croce (another 'must visit' destination)? A very pleasant walk of about a mile down along the Arno river. Visit Ponte Vecchio? Hotel L'Orologio is just a few short blocks away. More about the room and the hotel: Room 501 may seem at first to be narrow and long, but it is - it boasts a living room with patio off to the side, and to the left as you enter is the bedroom and beyond that the bathroom. Well worth the daily rate. The service has been almost invisible: re-enter the room in the afternoon for a nap to compensate for a bit of jet lag, walk out and when we return the bed was once again made and crisply refinished. There's a wonderful breakfast buffet in the morning on the 4th floor with the usual fare (I'm a coffee, OJ and cereal guy so it was perfect but it offered eggs, bacon and meats/cheeses). My only nit (and this is like saying you're complaining about having to wait in line for a meeting with the Pope) is that you often have to keep re-signing up for the room wi-fi, which does seem to have a mind of its own. But who cares! If you are looking for a memorable stay at one of the most elegant places in Florence you won't go wrong with a stay at this hotel.

Donna B.

Yelp
Who knew a four star hotel could have such wonderful 5 star service! From evening turn down with chocolates on the pillows, to lovely chamber music playing with dimmed lights in the room upon return from a night on the town, to an amazing full gourmet buffet breakfast, every moment was wonderful. Not one detail was overlooked and the hotel is SPOTLESS and has an amazing location right in a piazza. Concierge recommended restaurants that were fabulous local spots (not tourist traps) and was always spot-on with taxis, reservations and directions. Highly recommend and we are already planning a trip back!
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Joe M.

Yelp
If you're looking for a hotel in this price range, I don't think there is a better choice! Excellent personalized service from the staff, beautiful interior design in both public areas and guest rooms that bridges between contemporary and traditional, incredibly good quality breakfast buffet with a beautiful presentation. Boutique hotel atmosphere in a mid-sized property.

Scott B.

Yelp
The hotel is nice. They have no sign on the building except a small plaque by a door. Our visit started off poorly as we have never been to Florence so we asked how to get to the hotel. They offered to pick us up for a fee of 50 Euros. They failed to mention it was a 3 block walk. This was advantageous and poor form for a supposed top notch hotel. Our rooms Wi-Fi did not work and the women at the desk actually thought I did not how to use my phone. This was obnoxious. It was broken and needed replacing as their staff confirmed. The breakfast was never ready upon opening a real annoyance when needing to leave early for sightseeing. Many of the day to day to staff was pleasant. This was not an inexpensive hotel and you would expect better. I would suggest you research well before staying here.
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Anita A.

Yelp
Great location! Helpful staff... Shower and room are big and clean... Fantastic breakfast :)

Jeffrey W.

Yelp
Great stay. In heart of Florence. Staff very helpful. Great rooms especially hot strong showers. Skip the sauna which never got hot.

Craig S.

Yelp
We stayed at L'Orologio in Firenze and Venezia and can not say enough great things about this hotel brand. Stay here and you will be happy you did.

John A.

Yelp
Almost perfect -- exquisite design, beautifully executed, perfect location, quiet square, wonderful tubs, perfect breakfast. One important nit (if you need to be working): Depending on your room, could be terrible internet connectivity. First, it is clear the technicians who installed the wifi are clueless (owners: if you tech people say it is necessary to have 30 different wifi SSID's, they don't know what they're talking about). Second, though in some places the wifi is fast, in most of my room, it was completely inaccessible.

T M.

Yelp
Couldn't possibly say enough great things about this place. Awesome location and professional staff.