icebreaker
Clothing store · Kensington-Chinatown ·

icebreaker

Clothing store · Kensington-Chinatown ·

Merino wool apparel for outdoor activities and sports

merino wool
high quality
expensive
customer service
friendly staff
knowledgeable staff
base layers
performance wear
icebreaker by null
icebreaker by null
icebreaker by null
icebreaker by null
icebreaker by null
icebreaker by null
icebreaker by null
icebreaker by null
icebreaker by null
icebreaker by null
icebreaker by null
icebreaker by null
icebreaker by null
icebreaker by null
icebreaker by null
icebreaker by null
icebreaker by null
icebreaker by null
icebreaker by null
icebreaker by null
icebreaker by null
icebreaker by null
icebreaker by null
icebreaker by null

Information

278B Queen St W, Toronto, ON M5V 2A1, Canada Get directions

Credit card accepted
Debit card accepted
Contactless accepted
Wheelchair accessible entrance

Information

Static Map

278B Queen St W, Toronto, ON M5V 2A1, Canada Get directions

+1 416 596 9050
icebreaker.com
@icebreakernz
𝕏
@icebreakernz

Features

•Credit card accepted
•Debit card accepted
•Contactless accepted
•Wheelchair accessible entrance

Last updated

Jan 14, 2026

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7 Pieces That Will Convince You to Add More Wool to Your Travel Wardrobe

"Seamlessly blending performance wear with streetwear, these merino wool pants are classic chino-style trousers that will look good on almost any trip, from chic city escapes to weekend trips in the country."

https://www.cntraveler.com/story/wool-clothing-shoes-travel-essentials
icebreaker

M. F.

Google
Really disappointed with the advice I received in store. I asked for a jacket that would keep me warm without layering, and the staff confidently recommended something that turned out to be just a mid-layer. Ended up wasting $500 on something completely unsuitable.

Aluchi Del P.

Google
Icebreaker products are way too expensive for what they are, and it is mostly made in Asian counties where the labor is considerably cheaper compared to Europe or N. America. Most of their fit is snug and slim no matter how you go up in size even their relaxed fit still snug. The brand is not for big people but rather for skinny body type. Merino wool is excellent material. Also there is not much color choices.

K S

Google
Staff are knowledgeable and helpful with selecting appropriate items for what I needed. The products are high quality. These are expensive but worth it. There are some sales, call ahead to confirm if you’re going out of your way to shop there.

Christopher S.

Google
A few decent clothes but the customer service at the store level is ruined by the corporate level which is really grim. Sent an email about an issue, at the stores suggestion, on July 21st 2023, received an email immediately that read "due to high volume of emails we are experiencing... ...we will respond as soon as possible" 56 days and no reply. Try someplace else.

Vice G.

Google
Customer service was a bit mediocre; one of the girls there was a bit rude. The black girl was really nice, however.

Michael M.

Google
Friendly staff that are knowledgeable and willing to help find your needs. I recently bought a product online that wasn’t the right fit and were able to help me swap with another item. Great customer service.

Ross

Google
Their merino blend socks just don't last very long and wear out fast ... Seems to be a problem with several models/versions. Also note that the IceBreaker lifetime sock replacement warranty is now gone, so that speaks volumes about the longevity of their products (and their online store has ignored my inquiries for weeks so far).

Michael J.

Google
Ayiden was very friendly and helpful finding the right size I needed. Thank you!
google avatar

Karen L.

Yelp
Expensive and doesn't last. Go to Patagonia or arcteryx instead. I'm sad I have to write this review but it's what I have recently experienced. Apologies to the Queen West staff who have always been pretty awesome over the years. Icebreaker used to have a full no questions asked sock warranty. Unfortunately, I never had to claim it until it was too late. They changed the warranty and now you only have one year and you must have your receipt. I'm sitting on several pairs of hole-y socks. The best they could do was provide a claim for 2 pairs. If you were one of those people who claimed socks after socks after socks, thanks for nothing. The people who abuse the system are the ones who ruin it for others. In this case, the company should've done the right thing. We've been buying icebreaker products for years. Brand loyalty means nothing to them.
google avatar

Myred W.

Yelp
Store staff are great but the product has lost its way. A brand that was about wool and athleticism has come to be about plastics and casual wear. The designs have gotten cheap. Double zippers are all gone. The fit is more boxy. And a lot of the offerings have become like B-grade athletic wear. I used to buy hundreds of dollars a year from them. I'm still wearing the original stuff because the mew stuff has less panels and more plastic (nylon etc). What a shame. A great brand that's been dumbed down. You can no longer buy a wool vest without a plastic windbreak shell stuck on it. I never leave icebreaker empty handed but this time I couldn't even force myself to buy something. All the great colors are gone and - men's legging with a seam down the center ?? Come on. They used to be 8 panel ... Started to look at other merino companies like smart wool now. Hope icebreaker wakes up.
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Angela P.

Yelp
This store has a wide selection of great products compared to sports stores that carry the brand. There's a lot of base layers to choose from, including zip-up and round-neck tops. Stylish with simple base colours (black, brown, etc.). Products are made from merino wool from New Zealand. Staff are very helpful, knowledgeable and quick in providing assistance and giving recommendations. A bit on the high-end side on price but very much worth it. We basically bought our complete winter set from this store (beanie, chute, base layer, insulation jacket, socks).