Gillian M.
Yelp
Holding its own in the increasingly trendy South William St., Indigo and Cloth is a gem of a boutique, housing an eclectic range of hip designer clothing for both men and women in a pleasingly minimalist basement.
The store places emphasis on the authenticity of its stock, eschewing quantity and mass production for understated, high quality and well fitting clothing, stocking a range of contemporary brands like eco-friendly Edun, Indian Rose, Fifth Avenue Shoe Repair, Won Hundred and Saint Augustine Academy among many others.
Garrett Pitcher, the boutique's proprietor, is unrelentingly on the pulse of the fashion world; he is often the only stockist in Ireland of the independently sourced brands he houses, and has an intimate, in-depth knowledge of these. Perhaps due to this, I've always found browsing the store a personal, friendly and chilled affair.
Prices may not be broke-student-budget friendly, but are reasonable enough for high quality, original and ultimately wearable clothing, and there are occasionally fantastic end-of-stock sales to avail of.