Island Naturals Market & Deli - Hilo

Organic food store · Hilo

Island Naturals Market & Deli - Hilo

Organic food store · Hilo
1221 Kilauea Ave Suite 170, Hilo, HI 96720

Photos

Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null
Island Naturals Market & Deli - Hilo by null

Highlights

This vibrant market offers an array of organic produce, gourmet deli delights, and ready-to-go meals, all while showcasing local treasures from Hawaii.  

Placeholder
Placeholder

1221 Kilauea Ave Suite 170, Hilo, HI 96720 Get directions

islandnaturals.com

$$

Information

Static Map

1221 Kilauea Ave Suite 170, Hilo, HI 96720 Get directions

+1 808 935 5533
islandnaturals.com
islandnaturalshq
𝕏
@islandnaturals

$$

Features

payment credit card
Tap to pay
outdoor seating

Last updated

Mar 8, 2025

Powered By

You might also like

Terms of Use • Privacy Policy • Cookie Policy
 © 2025 Postcard Technologies, Inc.

Beach Cleaner

Google
I tried the Mexican Fiesta Wrap (inside had alfalfa sprouts slice of mango yum and side sour cream ), Vegan cooked Tofu Salad with side sauce, and Steamed Taro Bento. I enjoyed all! The only critique is it was made fresh was hot going into the bento container, so when put in refrigerated area it made the wrap slightly soggy, the Taro edges little bit but solid density. I still thought it was healthy delicious though!

Randall Hayes

Google
Beautiful people with beautiful attitudes and beautiful customer service and beautiful staff!! Doesn't that say "let's do this"??? I think so! Awesome! 🤟🤟🤟

Vanda Bartos

Google
Small shop with a good selection. I just found a cheese from Norway, so it was a big surprise

Bethany Lovett

Google
Island Naturals has great choices for my vegan lifestyle. I've had wonderful conversations with staff and customers there. My only complaint is that on 2 of my shopping trips 2 of the young cashiers were so absorbed in their conversations with each other that they barely acknowledged any of customers in front of them.

Thunder M

Google
Be careful you don't get ripped off at the cash register. I bought a bag of chips and they double-scanned it at check-out. I didn't catch it until I looked at my receipt after I got home. I also saw them do this to another customer who bought a bulk item and they charged her for a more expensive code than what she bought. Always check your receipt before you leave this store so you don't get ripped off.

Claudia C.Hagan

Google
You can find great herbs, teas, same product different brands, fresh. Organic, good local products also, gifts with local motives, natural medicines. Poultry, meat, fish, local eggs.Frozen products an food just made. Good for take out, Breakfasts, lunches, early dinners. Close around 8pm. Big parking lot. Prices are not in the inexpensive side. Some discounts for seniors and students. They also sell wine.

Phyllis Silverberg

Google
Many organic products, great desserts in the bakery, ready to go meals and sandwiches, and a hot food bar on weekdays. Good local beer selection.

Akuma Osito Qiu

Google
This is one of many island markets on the big island of Hawaii. They stock many "green" and "organic" products that are very popular today with millennials and health conscious consumers. There is also a large hot food bar with standard 9 dollars per pound cooked food. There is also a large selection of ready made salads and bowls. There is a section for all locally made Hawaii goods if you are looking to support the local economy, and they carry suntan lotion that doesn't have the ingredients that is damaging to reefs. If you are looking for bargains I would skip this place, but if you are willing to drop some coin on quality I can't recommend this place enough.

Jarrod A.

Yelp
I should eat healthy, shop healthier. Eating more fresh vegetables daily is a start. But it takes discipline to buy only organic and natural items. It's also more costly. There are great benefits to this lifestyle which is why more are leaning towards incorporating a visit to their local natural foods store. Like me. Do you know the only item I bought at this Hilo natural food store was their cheesecake at one point? While others were buying organic foods, veggies and eating vegetarian dishes from the deli...here I am walking to the register with a huge slab of plain or lilikoi cheesecake! Too funny. Still available, head to the back left of this store located in the Hilo Shopping Center on Kilauea Avenue. Worth the indulgence. Island Naturals Market & Deli, with three locations on the Big Island of Hawai'i. Serving the community for over two decades with whole, natural food options. Natural foods are high in minerals and vitamins, helping to improve my brain function while giving my immune system a boost due to antioxidants. Fewer use of pesticides, healthy digestion. The best part, "real" foods taste better because of the natural nutrients and minerals. No additives = great, whole flavors. Yes! This store has so many options to choose from, curious everytime I enter. Browsing through the aisles sometimes in amazement because of what I found to purchase. Bulk items, like being in a healthy version of a candy store. I grab a bag and immediately fill it with my choice of granola and trail mix. So many options to choose from. Organic grains, nuts, seeds, natural beans and dried fruits. Sold by the lb. Their bakery, selling the most delicious breads. Especially their freshly baked New York Rye and Multigrain. If none is on the shelf, politely ask one of the store clerks. Once, the most gracious deli team member offered to freshly slice two loaves of NY Rye for me. Thank you. This deli has a hot steam table that I crave to visit where I can self-serve my own organic food into my take-out plate. Always delicious, always eye appealing with yumminess. And, they offer a vast amount of sandwich options on delicious breads topped with fresh veggies. A taste that can't compare to sandwiches at other places. The Pastrami is my favorite. Sushi and smoothies are also available. Island Naturals Market & Deli also specializes in the sale of vitamin supplements, body care, fresh organic produce, organic dairy and meat products. Plus sustainable/organic wine selection and, shelves filled with healthy organic grocery items. My PCP gave me a suggestion to change my lifestyle to lower my "counts" after a blood + urine test. With the help of my caring doctor, plus diligence on my side including exercise, till date I have lost 58 lbs. Without a major lifestyle change, just small adjustments here and there made all the difference in time. I still purchase their cheesecake, but not as often, only a slice vs. a huge slab. That kind of change. Eating less processed foods. More fresh vegetables and whole foods. Nutritous. Snacks with less sugar. Drink more water. Healthier with greater benefits. You'll see and feel the difference like I do.

Diane S.

Yelp
I love this location because of their variety of products for the health conscious shopper. I especially enjoy their hot/cold deli selections! The bakery goods are soooo delicious! I once got their bean filled manju which were huge!!! The staff is very helpful and friendly.

LeeAnn A.

Yelp
In addition to quality healthy food, they have knowledgeable and resourceful staff to assist especially with supplements. The deli has good selection which is always tasty and fresh.

Samantha W.

Yelp
Great little natural market. We love this place. They have just about everything you'd need. Great deli section and huge amount of pre-packed ready made meals, sides, salads etc.

Sami S.

Yelp
They keep raising their prices and it's not affordable. They offer products that are hard to find, but the prices are so outrageous. It's price gouging. Especially after the pandemic. Sad

Shannon L.

Yelp
One of few healthy food options in town, deli is amazing and love the food. Note to check expiration on shelves items.

Janet D.

Yelp
The BEST health food store in town and on island. Service is good, some of the staff is friendly, dependent upon the day. It's clean and organized i can find my way around easily. lots of selection. Price is as expected. Love the bulk items (worth it).

Vittorio G.

Yelp
Island Naturals Market & Deli's ambiance is organically cool. The produce is au naturel and the variety of global and local products keeps me coming back with a hippie-dippy smile. The service is causally friendly and helpful with a smile. I'm particularly fond of their chocolate, baking aisle. Everything from GF pizza flour to finding the fundamentals of a good honest chocolate souffle. Mahalo.

Eric G.

Yelp
This review is in regards to the Hot Bar which is only available on weekdays. I've lived on the mainland for many years in various places and in my opinion Island Naturals has a very good Hot Bar. There is a good variety of offerings: chicken, fish, vegan options, vegetable dishes, etc. Some have complained that some of the food greasy. I'm guessing they might be referring to the chicken. I actually like having some fat in the chicken sauce because it makes the dish more flavorful and helps to keep the chicken moist. The Ginger Chicken has a great flavor and is perfectly seasoned in my opinion. The Vegan Thai Tofu also tastes great. If you compare their Hot Bar with, say, Whole Foods, the latter is often very dry, having sat out for so long. At least this has been my experience with the Whole Foods I've visited.

Noe K.

Yelp
I brought a few mochis and my child began to eat one of them. Half way through that butter mochi. My child noticed mold all over it!! That pissed me the hell off!! I looked at the damn date. It was expired 3 days ago!! Do you folks not do the first one in first one out method?! Or simply checking all the dates of your packed in store food?! We do not live close to this location. Had to turn around and come back. So tried to return the item and some other stuff. I'm told there's only 1 certified person to do returns as a cashier!! And that person was on a break!! There's 2 cashiers at register and none of them are certified to do returns?! That's really ridiculous!! And to the male manager who was on shift 5/5/24 between 3:09-3:30pm!! You need to work on your professionalism!! Saying male manager because individual didn't even address who he was. He ended up giving me two options in order to get items returned & refunded!! I either come back tomorrow or wait until head cashier certified to do returns come back from their 20-25 min break!! I had no choice but to wait. I live an hour away from this location. Was very pissed and ended up returning everything I brought!! Will not be giving business to this location. Hope you folks are smart and do the same!!

eileen z.

Yelp
I was in the Hilo store today and I saw a male employee putting a flour like substance in a container on the floor. I watched him put his bare fingers in the flour. Then later I saw him empty some dirty standing water out of the bottom of a refrigerated showcase-with the same bare fingers. Ick! I would expect better cleanliness at a "health" food store. That's not healthy! Remember this is the same store that served a sandwich with a slug inside. I would hope they set better hygiene standards after that incident, but apparently not. I was disgusted. I did ask to speak with a manager but they were in a meeting, the cashier said, offering no other alternative, except to "hang out".

Leena S.

Yelp
They need a cook. it's been a long time since they had one. you can go in at 8am for breakfast and the potatoes are cold, the tofurkey is cold, the spinach eggs are yuck cold. The other eggs are dry and green. it's forbidden to not have food at a certain temperature served to the public. Be careful eating the buffet and forget the lunch menu, it's not done by a real cook.

Kyle K.

Yelp
Everything is comically overpriced and the last two times I've been in there the cashiers were either talking to someone on their own phone via speakerphone or talking to another customer the entire time. No offering to help bag, nothing. Avoid this place at all costs if you can

Solo T.

Yelp
Good place to stock up on groceries, herbal tinctures, seasonings by bulk, etc. I love their selection of ready to go foods as sometimes you want something good but fast. Hot bar foods available too. Sold by weight. Little cafe in back of store to order sandwiches and stuff too.

Bruce M.

Yelp
I try to buy organic when I can and to the degree my budget allows. I mostly like this this place and their selection, and the staff is generally friendly and helpful. For the products they sell their prices are reasonable. But I do get the feeling that this store is not terribly well-run. For one thing, their inventory is wildly inconsistent: You cannot reliably predict from one week to the next what they'll have in stock. So pretty much the only way you can do advance menu planning is to assume you'll have to make two stops -- one here and one at a larger store like KTA to get whatever your recipes require that Island Naturals was out of. Also, I regularly see refrigerated products on their shelves well past their expiration date. I know things are generally good for a week or so past the sell-buy date, but when -- as happened to me today -- a carton of half and half says "Sell by 3/18" and it's still on the shelf 3/27, something is wrong. And don't tell me that a small store can't effectively keep its inventory under control. Before moving to Hilo I shopped regularly at a small, independent grocer in San Francisco (Canyon Market in Glen Park -- somewhere on here is my review of it) that never had problems like this -- literally never in the 10 years I shopped there. Despite the problems, I still shop here, but not as much as I would if it were better managed. I wish I liked it more than I do

Alan O.

Yelp
Products are good, staff friendly and helpful, and I seem to always find whatever I need. Really like their scones and tiny berry pies, but the best is the macadamia nuts. Just pasteurized without salt, so crunchy, creamy and ono! Only complaint I have is their coffee not been hot enough sometimes. Luke warm coffee doesn't do it for me. Otherwise, a great place to shop!

Allison W.

Yelp
This place is good if you don't want your food hot, I'm speaking of the deli, I've been there 3 times & they won't make a veggie burger they insist I get a premade one which I do not want, I want my food hot that's why I order from the deli

Nina U.

Yelp
I may be a little biased but I love Island Naturals. It's not a huge store but their cold/hot deli bar is convenient for picking up breakfast or stopping for lunch. And their raw desserts?! It's good for us. So much better than fast food. I wish Island Naturals would open up on Oahu...in Kapolei specifically :-) They always have sales every month and I try to catch their vitamin day or bath and body works day.

Lindsey K.

Yelp
I shop equally between here and another natural good store in town. Never again now. The customer service turned my stomach. I checked out with a bill of $150 and then as I packed my own stuff because there is no one to help one of my glass containers of yogurt fell and shattered on floor. The nice thing to do would of been to replace it because if I hadn't been rushed out AND ASSISTED it wouldn't of dropped. I just said I'm disappointed but it is now really turning me off from ever going there again!

Tammy N.

Yelp
Their lilikoi cheesecake is the bomb! It has the "real" lilikoi taste and the cheesecake is just right, fluffy (not dense) and delicious. We live on Oahu and wish you guys were here. My neighbor first introduced us to this. My daughter visited Hilo a couple of weeks ago and brought some home. A hidden gem. I would definitely recommend this dessert if anyone goes to Hilo.

Richard W.

Yelp
Just walking into this store I can tell it has serious management problems. The staffing is never consistent empty items on shelves. No one looks like they like being there. Whoever is running the Hilo location, Should go to the other stores for Help.

Ashley G.

Yelp
Fantastic health food store full of groceries, body care items, and great food to go. I always seek out a health food store when in vacation and this chain in Hawaii is great for everything I need while I'm away from home :)

Brittany A.

Yelp
My tummy starts to grumble during errands and I think to myself- where can I get a healthy salad or sandwich? I stop at Island Naturals and pick something up but upon eating it I instantly regret it. Every sandwich I get is put together in such a way that makes me ask, "Has the person who made this never eaten a sandwich before?" Let me explain: slice of bread, olives, onion, turkey, fake mayo/mustard, cheese, spinach, slice of bread. Did you catch the problem? The fake Mayo/mustard goes on the bread not between the meat and cheese. And why can't they offer regular mayonnaise? This last time I purchased a spinach avocado salad. The avocado is was not ripe, and the dressing included was not dressing but a container of balsamic vinegar. Big disappointment. I wish they brought the salad bar back because these jokers are just slapping stuff in containers and calling it a day. I can't remember what was so special about Island Naturals. The majority of the produce and offerings are not locally sourced. We jokingly call it "the snatch" because when you leave there they've snatched all your money. Truth bomb: you can get actual local products elsewhere. And with that I bid the snatch adieu.

Saba S.

Yelp
The food was during breakfast time was good! Would recommend my vegetarian friends to try it out!

Kevin L.

Yelp
It carried a large variety of fruits and vegetables at a reasonable price. We had pick up some Longan which were big and sweet and they were the best I had tasted in Hawaii. We found this place while we were walking around after dinner in the strip mall.

Karen W.

Yelp
Cool natural foods store that reminds me of Natural Grocers on the mainland, with a focus on more natural (Obvious) and healthier products. They've got Natural Grocers beat actually in the fact that they have a hot food and salad bar! I loved the selection of Hawaiian fruit and fresh vegetables. There were some fruit I had never heard of before until I came here! Prices for items shipped in from the mainland are high, but that's to be expected since prices are high all over the island for those types of goods. They also have a good selection of foods that you can take home as gifts, such as macadamia nuts and Kona coffee. They even have unshelled macadamia nuts for those that can Hulk Smash their way through one of those shelled suckahs!

Hiromi W.

Yelp
Ordered açaís bowls & its the worst ever it was stretched out with bananas and granola crumbs wow Don't waste your $11.99 for a small tasteless bowl.

Dharmasurfer D.

Yelp
Even before Covid the deli and especially the packed up takeout items were awful. The beans were hard and only partially cooked in the bean salads and the noodles were mushy and over cooked in the noodle dishes. Addition, nothing has any flavor and any of the normal spices herbs oils onions or garlic that might normally go into a dish were missing. For example, I recently bought a plastic pack of tabouli that had no flavor at all. The bulgur was over cooked and mushy and there was no oil or parsley or garlic or lemon or any of the things that should go into it a tabouli. There were some large pieces of cabbage and green beans in it but there was no flavor at all. I don't know who is running the kitchen but I don't think it's somebody that has any taste or any experience cooking at all. We will not be buying anything from them until and unless the person running the kitchen changes.

Steve S.

Yelp
Today when my wife went in to pick up some special flour, one of the patrons was sampling various foods from the open bins with his hands and eating them. So his mask had been pushed down. He was licking his fingers and then scooping more raisins with no sanitizer, gloves, scoop or other device. We will never shop there again.

Dan R.

Yelp
We got a ham sandwich and some pad Thai from the ready made and both were pretty meh. considering it was $25 for the two items they were small and pretty basic. I wouldn't go back.

Sadie D.

Yelp
I absolutely love their buffet. Breakfast, lunch, dinner, it doesn't matter it is all delicious. Their potatoes are so good, as is their lasagna. I really love the beets and I crave them every time I go. They also have really amazing dessert options, I remember I had an entire cake from them at my graduation party. They also have a really delicious pumpkin bread with chocolate chips that I've been eating for more than 10 years. So delicious!

Cc R.

Yelp
love this place. i highly recommend this natural health food store!!!! many health supplies to chose from

Irms R.

Yelp
Staff is friendly, variety of items to choose from, prices are expensive, store is somewhat clean.

Cindy W.

Yelp
Great hot foods selection of vegan/vegetarian and meat (!!!) options! I was impressed, but it is a bit pricey... Nonetheless, it was very flavorful and I enjoyed everything especially the chicken satay. I also had the passionfruit mousse but was less impressed. It was essentially whipped cream cheese. Ugh too heavy. Nonetheless, go for the hot bar! It's constantly rotating as well so depending on what time you go, you'll get something different depending on availability.

Darin S.

Yelp
I'm from Oahu where fortunately there are at least a few grocery stores here that sell high quality food from organic farms. Whenever I travel to Hilo, Island Naturals is such a blessing considering there are very few food places that are conscious of nutrient dense food quality doing business with certified organic farms. Obesity, and heart disease is so ingrained in our local culture. It saddens me that industrial pesticide gmo farming is plaguing the world. Thank you Island Naturals! You are always my first stop to stock up organic groceries! Thank you for supporting the farmers that are still in tuned with the laws of nature, soil restoration, environmental health, and human health!

Luara P.

Yelp
Maybe today is a one off...don't buy the pre-made sandwiches. I bought a roast beef one today and I cannot even taste the roast beef. Not worth 7.49... always have them make your sandwich, you will get more for your buck.

Matt C.

Yelp
Alfalfa sprouts so plentiful, you would swear they have a field of it growing out back! No, seriously, there were hella alfalfa sprouts in my wrap. When you're paying $7.99 for a Roast Beef Wrap, you would hope you would get more than like two slices of meat and a single slice of cheese. You can't say they go stingy on the sprouts though. I felt like I was a cow grazing on some hay and my body was shunning me for being one of those basics on a health food craze. That's a personal issue, though. I'm sure if you're a fan of sprouts you'd love it! One thing that they have copious amounts of that I am a fan of is beer. Their selection is really surprising for a small market like them. They don't carry a ton of the name-brand stuff, but they have quite a bit of craft beers and things that you might not necessarily find at Target or someplace like that. One thing of note that we picked up from there once was Sriracha IPA. That's the sort of thing that you can expect to find at Island Naturals. Pretty cool if you ask me. I've never actually shopped here for produce so I can't really speak much on that. Their shop is very organized and clean though, so vegan brownie points are due there; but at their price point for the product given, I don't think I'll be stopping in here for a quick lunch again. Ain't nobody got time for alfalfa! Dieting is when you eat food that makes you sad.

Renni G.

Yelp
I made hubby drive us here in search on something healthy to eat before we did Akaka Falls. I figured, since we had been indulging, today was a brand new day to eat healthy and do a hike. Ha! Sounds good but at this store, don't let it fool you, even health nuts could get their sweet tooth rocked! Ok,it's not Whole Foods, but in this area of town, I'd say they hold their own for the tree hugger community. A quick walk by of their produce section and bakery isn't too shabby. I'm not a vegetarian by any means, but they offered plenty of alternative choices for those non-carnivorous folks! Slightly impressive reading names of things I never knew existed. While don't expect a sleek updated, yuppie store, this one is a little run down in a dilapidated shopping plaza but beggars can't be choosers. Hubby and I grabbed two salads from their refrigerated case and while they were definitely nothing to write home about, it solved the "healthy" side of us for the next hour. I'll give a store 5+ stars when they offer more than one small portion of dressing and cut lettuce in 1" chunks versus the normal 2x10" strips that require a chainsaw to cut the dang thing up... oh,but that's a whole new post for another day. So, if you're in the area, and looking for that "healthy" fix and I don't mean a Diet Coke, by all means stop by, I'm sure it will be warm "Aloha" from all that other fatty fast food places you see on the way there!

Kaleb A.

Yelp
Awesome store with super friendly staff, especially Ginger the cashier. They are always welcoming me with a smile and friendly rapport. I order a smoothy every time I am in Hilo town. I also enjoy the buffet here. The Jamaican Jerk Chicken is tasty and spicy.

Kiana A.

Yelp
The lunch buffet was great! It was my first time here cause I wanted something a little more fresh and so my mother in law brought me here. I loved it! Will definitely come here again! I also love that this place is helping the earth by using sustainable products and to-go containers. In my to-go plate, I had some salad, italian chicken, veggie lasagna, and a ham & cheese croissant. They were all so good and I almost couldn't finish, but I did cause I couldn't waste such good food!

Jeffery D.

Yelp
Island natural is dishonest in labeling of products.They call their pasta salad vegetarian even though it contain animal rennet in the parmigiana cheese in it. Some of the cheeses in the cheese case don't even have ingredients listed.Hardly any cheese is vegetarian safe.I brought this up to the manager Connie but she did not seem care at all that store was being deceptive and not giving vegetarians an informed. They easily label or make a special section for vegetarian safe cheese and tell deli customer that the cheeses they use contain products of animal slaughter.They don't care or feel it might hurt the bottom line.very sad.They also sell a lot of outdated products.super sad

Michael L.

Yelp
They'd be out of business quickly if they had some good competition. Prices are high. For example, they charge $9.99 for organic grass-fed yogurt, whereas Whole Foods on Maui charges $6.99. The same applies to a lot of other products. That can really add up across the month- which kept Costco in my shopping rounds. With that said, this store has some great things going for it. The prepared desserts are pretty great- small portions that are sweetened often without sugar and chemicals. The salad bar is small, but always has enough to appease me. It is much bigger than the Pahoa location and I prefer the Hilo shoppers- less smells, more smiles. Feels cosmopolitan here when driving in from Puna! Filling a niche that no one else is going, despite their monopoly prices, leads me to have more gratitude than disappointment.

Karen C.

Yelp
Went in the store hoping to find some hot food only see that the hot bar is not working. The pre-packaged food section is EXTREMELY OVERPRICED and not worth it at all. Bought a "Pad Thai" that was extremely underwhelming and very poorly made and unauthentic. Couldn't stand to eat more than two bites of it.

L Z.

Yelp
We bought a jar of organic turmeric at Hilo Island Naturals and started using it. But in a couple of days we discovered that most of the jar was filled with cardboard labels, not turmeric. Pretty disgusting, to be honest. When we brought it back to the store, two of its managers, one after another, told us that unless we have an original receipt, there was nothing they could do. To be honest, all we wanted was an apology. Refund would have been nice, but had they at least said "oops" or "sorry" or "how awful; we'll make sure it won't happen again," we would have been happy. But there was no apology or acknowledgment of any kind, just a rude dismissal. They told us to come back on Monday, when the Head Manager would be there, but, guess what, we were leaving HI on Sunday. It was a very strange experience; the way they talked to us was both patronizing and disturbing, as if we were trying to somehow cheat the store. When we attempted to show them the jar filled with cardboard (please see the enclosed pictures), they refused to even look at it. A really horrible customer service.

Liza M.

Yelp
This review is mostly about the deli. They offer a wide range of lunch items from fish sandwiches to organic soba to soup to veggie wraps. All reasonable priced. I got the organic pizza from the hot plate station for $3.99 the slice and my parents ordered both a fish sandwich for $6.50 each. The sandwich was huge for that price. You definitely can't find a deal like in Honolulu :P I even tried the organic tapioca that was reduced to $3.49 from $3.99 :) better than paying 50 cents more. Hardly much sugar so good for those who are diabetic or on a diet restriction. The location is very convenient. It's about 5 mins away from my grandmother's house on kilauea ave. Located in the Hilo shopping center and plenty of parking stalls. There is some seating inside the store and many tables outside the store.

Danielle P.

Yelp
Pretty good grocery store, huge supplement section as well as natural body products. Was a little disappointed on the snack selection but had more pre-made and ready to go meals as options. Would be a good place to stop if in the middle of a road trip on the island. Not super expensive.

Cal L.

Yelp
Finally got a chance to stop by for the first time in a long while, and was so excited to get some healthy, yummy food! But.... Got dinner from the hot bar and tried 5 of the dishes. None of them tasted as good as they looked/smelled. I couldn't finish what amounted to less than a lb of food. The flavors and ingredients in each dish were off balance just enough to make them unappealing after a few bites. I had also picked up a Tofu Curry Salad for lunch the next day that looked absolutely amazing. However, three or four bites in and I couldn't take it anymore. Salty and oily to the point of being inedible! So disappointed. And still hungry...

Karen J.

Yelp
When I work in Kona, I stop in Island Naturals at the beginning and end of my day for fresh juice and meals. So while working Hilo-side, I figured it would be the same. Ordering a 3-ingredient juice took 5 times repeated back to the clerk...who then took 10 minutes to make it. Her sour attitude was noted as I wished her a nice day. But the main discrepancy is NO BATHROOM! Seriously, Russ...no bathroom in a place this busy and large? I was told there was one at the end of the shopping center, only to get there and find it needed a code, and neither rep had given me one. I did not return to the store to get my dinner and will try other alternatives in town the rest of my 10-day work assignment.

Jim C.

Yelp
A Hawaiian wannabe version of Whole Foods. It has a nice selection of goods and natural foods you don't see in a typical chain like Foodland. Convenient place to grab a sandwich, take out food, or some snacks before you make the drive up to Kileauea. I did try the veggie sushi but it was rather nasty since the rice was so mushy. Bottom line: Convenient location and decent selection but what I tried was not so great.