Label Restaurant

Weeknight dinner stop. The salmon was amazing! If you stop in for lunch or dinner make sure you get the garlic Parmesan fries, you will thank me. The maple glazed Brussel sprouts were too sweet; pass on those and get extra garlic Parmesan fries! The place was pretty full for a Tuesday evening. We did run dry on drinks a couple of times. With that being said the server was friendly and our wait time was short. If you’re in the area it’s worth a visit.

Label Restaurant in Johnson City is the kind of place that stays with you long after you leave. The moment you walk in, you’re welcomed into a warm, rustic environment where repurposed materials, tasteful wood textures, and thoughtful lighting work together to create an atmosphere that is both inviting and elevated. It’s stylish without being pretentious — relaxed, but still very intentional. General Manager Bailee sets the tone beautifully. Her leadership shows in the way the staff moves — confident, attentive, and genuinely proud of what they’re creating. It’s a young crew, but their professionalism, friendliness, and attention to detail are impressive. The restaurant was spotless — from the dining floor to the glassware to the bar. Cleanliness was clearly a priority, but it never felt forced or sterile. It simply felt well cared for. As a food photographer, I had the chance to taste and visually study over 25 dishes, and this is where Label truly shines. The kitchen — led by a chef who understands both flavor and aesthetic — delivers plates that are visually composed with intention. The color contrasts, the balance of textures, the careful garnishing — everything appeared camera-ready the moment it hit the table. But behind the beauty is real freshness and flavor. The ingredients tasted vibrant and high-quality; nothing felt processed or heavy-handed. Plates had depth, but also clarity — the kind of food where you can identify every flavor note, yet still enjoy the harmony of the whole dish. The sushi was bright and clean, the proteins were handled with skill, sauces were well-reduced and thoughtfully paired, and even simple sides carried their own character. Label delivers an experience that feels remarkably close to fine dining, but without any of the stiffness or exclusivity. Instead, it’s approachable, warm, and confident — the kind of place where creativity meets comfort. Thank you, Bailee!

Great restaurant and bar located in the heart of Johnson City, Tennessee. The pork chop was cooked to perfection and the sprouts had great flavor. Friendly service at the bar and a great atmosphere to watch the games.

Had a great lunch here while visiting my student at ETSU. I had a blue cheese burger — not a huge burger but was plenty to eat — and the sweet potato fries were incredible. Dusted with some type of sugary spice and dipped in honey mustard — chef’s kiss. We also had the crab ragoon appetizer… so delicious. Others at the table had sushi, filet, and a Reuben. Everyone was thrilled with their meals.

My husband and I made a reservation for January 22nd for our anniversary. From all of the reviews and recommendations, we had high hopes and thought it would be more high end. We arrived a little bit early (15 mins) but we were seated immediately. Briar (I think that was his name) promptly greeted us and took our order. Immediately I noticed that the restaurant itself is pretty dimly lit, and a little bit under decorated for a restaurant where you make reservations. There was a greasy looking bottle decoration on the table and that's it. No salt, no pepper. We were also disappointed that there wasn't any appetizer bread (like rolls or breadsticks) like longhorn gives for free. I got up to go to the restroom but there were employees on ladders putting liquor bottles on shelves right directly in the opening to the hallway that leads to the restrooms. It was really awkward having to step around everyone in that moment. We ordered the garlic fries as an appetizer and for the main, my husband got the aged ribeye with macaroni and brussel sprouts. I got the sea bass which came with risotto and I chose broccolini as my side. The food arrived in a timely manner. The garlic fry appetizer was delicious in flavor, but very greasy. My husband enjoyed the steak, but mentioned that while it was a good quality cut of meat, it could have been better seasoned. He didn't enjoy the sides, the brussel sprouts were slimy and the truffle macaroni tasted and looked like school cafeteria macaroni. The sea bass was a little dry. It was also not very well seasoned, I could tell they were pretty reliant on the buerre blanc being the main flavor profile. Too much wine was used in the buerre blanc, and this caused the delicate risotto to be overwhelmed with an alcohol taste. The broccolini was absolutely delicious and fresh though. Some salt and pepper on the table would have been great. The waiter was really friendly and attentive, but I do wish he would have brought some salt and pepper. I kept forgetting to ask, but to be honest a paying customer at a restaurant shouldn't have to ask for something as basic as salt and pepper. We decided to skip dessert, as the meal was very underwhelming. We really wanted to love this place. We may try again in the far future.

My parents & I stopped here for lunch the other day. It was freezing! So I ordered the bison chopped steak with homemade mashed potatoes & gravy, topped with sautéed mushrooms & onions. Talk about the PERFECT comfort food...it hit the spot! My dad got the same thing & my mom got the politician burger with cheese grits. She said it was the best burger she'd had in a long time. We ordered dessert to go & had some issues but they gave us a $25 gift card to make up for it. Service was slow but we heard they were short on servers. Even so, we had a delicious lunch & look forward to going back soon!

We enjoyed our lunch so much we forgot to take pics!! Recommended appetizers: Pot stickers Crab Rangoons Lamb Lollipops Main Course must haves: Label Sushi Roll Drunken Goat Cheeseburger The Ultimate Burger with Cheese I can genuinely say that it was all fabulous! The service was prompt and excellent. They are lucky to have ALEX!! His knowledge of the menu items and history of the restaurant and restaurant group is impressive. He speaks so highly of the organization and the restaurant, that he sounds like an owner. Location is perfect for the area but we hope one day they will open up a restaurant in Morristown!!!

The food is fantastic. This is the first time my wife and I have eaten here. I had the label signature burger which has bacon, avocado, tomato and jalapeño cream and regular French fries and my wife had the buttermilk chicken with garlic fries. I also had their label margarita which was a great addition to my burger. Our server was Briar and he is a fantastic server. I only gave service a 4 star because the brunette hostess on Saturday 3/7/26 at 4:30pm made no eye contact and seemed a little distracted from guest. However there was a blonde hostess beside her which seemed a tad bit friendlier. Both could learn to smile, greet and make eye contact when guest walk in. It really goes a long ways. Also when we left, the brunette hostess and two others were discussing non work related stuff and didn’t bother to say good bye or acknowledge us leaving. A little better service from the hostesses would have been the icing on the cake.