Lavazza Museum

A must visit. I went with an organized tour . Tour is very easy to follow. The journey was very smooth and I learned a great deal of information about the history of lavazza. Part of the tour you will be able to taste their coffee at the coffee bar. Best coffee you will ever taste. Make sure to visit the gift shop and buy their amazing coffee. One of my best purchases I brought back from italy.

We visited the Lavazza Museum — a place that will definitely appeal to every coffee lover ☕️ A huge space with many fascinating exhibits telling the story and culture of coffee. I didn’t really like coffee before, but mom taught me to see this drink in a different way ❤️ And at the end of the tour, we were treated to a cup of aromatic coffee — the taste was truly special! ASRMEDNITALY

If you are a coffee addict/lover, 100% should not miss this place in your trip to Torino. It is interactive, and very nice made, gets you into the whole Lavazza history and how the different varieties of coffee mean, taste, learn about the whole process from plantation to the consumer. Designed very well, you get a very nice idea and the insights behind every coffee cup, learn how to appreciate and love even more this beverage. Bought of course some souvenirs, cand easily spend around couple of hours inside, bunch of information to discover and at the end of the tour, of course you get to drink one as well.

Ah!! This museum was fun and I didn't expect it. It has interactive screens that tell you the story of the family, some things about cofee and then it takes you to the upper floor were they present publicity picture, mascots etc, and you can take photos. You choose 4 of them and they send it to your email.And then you are giver coffee of your choice or cream of coffee,which in chose and was delicious! The time passed like water in there! Go, especially if you have teens!

12 euros per adult for the visit, including a coffee at the end. Personally, will not recommend to visit as it’s mainly a marketing for the brand, and I think it’s overpriced compared to other historical sites. Mainly artefacts of the brand on display. Coffee counter at the end of the visit has no seats and the Barista offered for us espresso. As there is no menu, it’s not obvious what drinks could be had and the service team was not very welcoming.

Compare to othet Italian museum that I have visited, this one was more interactive. They gave a cup to every visitor that if one puts it on the designated place, the small monitor starts to explain; more advanced version of audio guides. However, it was rather a place for branding of Lavazza family, than a museum. They could explain way more about coffee machines, the procedure of blending etc.

I loved this experience . I got a free ticket from using the Torino and Piemont card, which i booked on line ( time slots) but luckily because i was an hour early ( walked directly from the Mole and it is low season) i was allowed early entry. A fun and interactive way to learn more about coffee and because i think there were only about 8 other visitors, it was easy to do everything and not have to wait. Treated to. Bicerin , and an espresso at the end.

I had a wonderful visit to the Lavazza Museum and learned a lot! I enjoyed it so much I made a video of our visit. You can find it on YouTube by searching for 'Lavazza Museum' and my user name Travelling Tourist. Enjoy :)