L'Aventure Michelin

Super interesting museum! If you’re in this area a must visit! We spend there quite long. A couple of hours. There are different levels with all the history and side stories. It’s really fun to walk through it and also interactive. Totally worth the time!

We spent a couple of hours here, two adults and two kids (aged 6 and 9). It was interesting, but more so because of having family connections to Michelin (grandfather working for them in Nigeria and Clermont-Ferrand in the 1960s; both grandparents and my mum working for Michelin in the UK at times). There is quite a bit of corporate agrandising - one would believe Michelin is the best in the world at everything it does by reading the exhibits. But it is interesting, there are some interactive elements for the kids (though ours were a bit young to fully enjoy it). I am glad we visited, but I would not feel thr need for a return visit.

Very good and would recommend you visit .Family of 4, 38 Euros .Also all the information was in English.

Very detailed history of the Michelin tire company with many life size artifacts. I learned a lot more than I thought I would. I highly recommend this visite. ADA accessible. I would not bring children under 8-10 yo. They won't get the point and it's actually a lot of walking.

-1 star for the lack of normal bicycle parking. Absurdly that Lidl has better parking spots in comparison with the biggest tyre manufacturer. Otherwise – a great museum with a square of 2000 m2. There are no barriers – I mean you can touch almost anything! Experience was beyond my expectations. Highly recommend.

Extremely family friendly with interactive exhibitions and few no-touch artifacts as well as detailed descriptions for those interested. Free parking with four electric vehicle charging stations (11 kW). Very friendly staff - arriving at noon, the front desk attendant recommended having lunch before visiting and gave several options in the area, as the museum does not have a cafeteria.

Nice museum, kids enjoyed

Popped down about an hour and a half before their closing time - ticket was 12eur, and one of the persons at the desk (who spoke English) advised me that I might be a bit short for time (2h is recommended) Plenty of exhibits taking you through Michelins history, from the very first bicycle tyre to their place now as a market leader - a fair few tyres that you can touch and feel as well Some chairs are available for visitors to carry with them to use wherever they want/need to sit down for a bit, I thought that's a very thoughtful gesture All the exhibits are in both French and English, and if I'm not mistaken tours and audio guides are available (although I didn't use either of those on my visit) Once you get to the end there is a small area with several gran turismo simulator rigs, in varying condition, but useable 😂 Very pleased with my visit, just wish they had an exhibit dedicated to todays Michelin and their current tyres/significance in the world

Being a Michelin employee this place is amazing. The tour goes through the history of the company and also the history of the tire in great detail. The depth of artifacts from old advertising, test vehicles, old trains that ran on tires to a deep explanation of how the Michelin family developed the business in Clermont is fascinating and amazing. There is a gift shop at the exit that has loads of interesting items plus all the Michelin maps and guides you need. If visiting Clermont I'd highly recommend a visit to L'Adventure Michlin to get a greater appreciation for the company that built this Global brand.