Stephanie P.
Yelp
Shibuya Loft was my favorite store in all of Japan! With six big floors of stationery, gifts, cosmetics, bath stuff, home decor and souvenirs, you could seriously do all your gift shopping here and be done. I got a ton of stuff here and could easily have bought way more!
The basement level is stationery, journals and stickers -- like, a whole wall of awesome stickers big and small. They don't have much in the way of folding notecards, but there are tons of cute and very affordable letter sets and mix 'n' match notepads and envelopes, plus blank books and daily planners. Of course, there are also lots of gel pens in every color.
The second floor has more stationery, seasonal decor and party supplies, some greeting cards, phone cases and fancy pens. As you go up, there are floors dedicated to home decor and housewares, bath and beauty, cosmetics and K-beauty supplies, and expensive design-y gifts. Prices for the cosmetics and beauty stuff were comparable to what I saw in other stores, so if you plan to buy a lot, get it all in one big store so you can get the tax refund! You can carry stuff from floor to floor or buy as you go and show all your receipts.
The top floor has omiyage-type souvenirs, figurines, blind boxes and geeky gifts. This is also where you'll go to cash in your tax-free receipts, although there are some confusing distinctions between "consumable" and "durable" goods, so make sure you know what counts in which category.
Staff are friendly and helpful, but don't necessarily speak a lot of English -- for example, my question about notecards caused a flurry and ended up with three or four employees gathered around trying to help. But most of the things I was interested in were self-explanatory, and everything was well signed and had price stickers.
I LOVED all the stuff in this store and shopped until my travel companion dragged me out, and I still didn't get to see everything they had! This is truly a one-stop shop for all your souvenir needs, plus a wonderland of goodies for self-treats. Don't miss it if you're in the area!