Helen O.
Google
My husband and I booked a High Atlas day tour with Moroccan Food Adventures. There were so many operators offering this, many for lower prices - but as a tour operator myself I wanted to book with a company that seemed to understand the ethos of slowing things down, having more depth and understanding of the area and culture, and truly feeling like a welcome guest (not just another bus passenger). We got all of this from Moroccan Food Adventures! Much to their credit, they were also able to re-book us (at our request) to a day with much better weather, so we were actually able to see the mountains! We lucked out as there had been a lot of snow the day before - our driver was very safe though, and got us through (helped by the fact that he was also local so knew the right people!). Then our local guide in Imlil was clearly one of the best - after our walk through the snowy paths and villages, and over tea and bread making, then lunch, we discovered that he is also the key Toubkal contact for one of the most respected and professional mountain guides in the U.K. (who we know). So we were with one of the best - not just someone dabbling in guiding! We felt privileged to meet his family, then dine on his amazing terrace.
Yes, we could have booked a cheaper group tour which would have nominally ticked more boxes (and I would have been interested in camels and argan oil too) but it’s a decision to take: do you want more “experiences” at a surface level, or do you want to “experience” more at a deeper level? We chose the latter and were not disappointed!