Dan Matutina
Google
The Toni-Areal site is the beating heart of the Museum für Gestaltung Zürich. Housed in a former milk processing plant, the building has been transformed into a dynamic cultural hub that it now shares with the Zurich University of the Arts. This setting gives the museum a unique energy, as students, designers, and visitors mingle in the same creative space. The exhibitions here draw from the museum’s vast collection of over half a million objects, ranging from furniture and product design to posters, textiles, and everyday artifacts. What makes Toni-Areal particularly engaging is the way it presents design as a living process. Visitors can see not only finished works but also the sketches, prototypes, and experiments that shaped them. The Swiss Design Collection is especially impressive, offering insight into the country’s long tradition of precision, clarity, and innovation. Alongside historical pieces, the museum also highlights contemporary design, showing how today’s creators reinterpret and challenge tradition. The architecture of the building itself, with its industrial past and modern reuse, mirrors this dialogue between history and the present. For anyone interested in design as both heritage and forward-looking practice, Toni-Areal is a must-visit and arguably the most comprehensive of the three sites.