TominJapan
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There is little that can be said about the location that has not yet been written here : Ginzan onsen is one of the places you must visit once in your life if you have the chance to live in Japan. The best time to book your stay is at the end of December until early February, while the whole place is covered with magical snow. The snow covered onsen town offers a unique and unforgettable sight. This is the real Christmas village you have seen in your children's books a long time ago.
I'm not going to lie: booking at the best season is not going to be easy. Booking sessions start at a specific moment of the year and everyone is rushing to get a good spot. You must be quick and lucky. Ginzan onsen is a small place and might get very crowded, very quickly. Night time is the best moment to take your camera out.
Anyway, Noyoya Ryokan is a beautiful facility with a long history. Rooms are spacious and clean. They offer all the amenities you might expect from such a place. If you're lucky, you'll have a good view over the main street illuminations. Food is good, coffee is offered at the first floor coffee shop after the breakfast, and the service is spotless. The onsen is very decent too.