Rub23

We’re big sushi fans, so finding a sushi spot while traveling is basically non-negotiable. That said, if you’ve been spoiled by next-level sushi in places like Japan or Vancouver, Rub 23 might feel a little… tame. The good: the fish is undeniably fresh. The sashimi is clean, simple, and genuinely delicious, easily the standout here. The kids were obsessed with the sushi pizza, which is fun, crunchy, and very much designed to please. The not-so-good: the rolls were generally unremarkable. They’re visually appealing but lack punch, creativity, or that wow factor you hope for at this price point. Flavor-wise, they play it safe, almost too safe. And then there’s the cost. Rub 23 is expensive, even by Iceland standards, which makes the average rolls harder to justify. Bottom line: Rub 23 will satisfy a sushi craving in northern Iceland, but don’t expect it to compete with the sushi capitals of the world. Stick to sashimi, manage expectations, and accept that location, not flavor, is driving the price.

Great fresh sushi find! Beautifully presented and very complex taste. The surf and turf roll was so good we had to order more after the mains. The crispy tartar roll was big and packed with distinct flavors!

We went here after reading the reviews and were so impressed with both the food and the service. We made the mistake of not booking on a Friday night but the staff accommodated us although they were fully booked to make sure that we got to experience the restaurant before flying home the next day, which we were so grateful for. We had the arctic roll as a starter which was so full of flavour and clearly made with skill. We had the beef tenderloin as a main, which was the best steak we have ever had anywhere in the world. The meat was so tender and the accompanying sauces were so light and tasty. The desert of chocolate caramel tart was also incredible. I would go so far to say that it was best meal we have ever had. Although pricey it was well worth it and it is a must to experience in Akureyri.

Such a nice location to grab lunch. Excellent and polite staff. Modern but cozy ambient and interior. We had salmon and sushi (“Sushi 10” in the menu) to eat. Both was extraordinary. I would highly redommend to stop here if you’re in the city!

It seems like a typical local restaurant with an interesting mix of food, regional dishes, and sushi. I had the salmon main dish, which was very tasty, but for my taste, the fish and the potatoes were too salty. The lack of WiFi for guests is not convenient for foreign visitors.

We stopped in late one night in September 2025 just for a snack/light meal. Craving sushi and some reviews said their food quality is out of this world, they were not wrong. Wife and I just got two rolls, one simple and one was one if their higher end rolls, both were fantastic! Posh place, prices a bit high (as is all of Iceland) but the quality is top notch so you can feel better about your purchase. Definitely recommend this place.

This is an old building- you can read it's history on the side and inside is a great sushi restaurant with fresh fish from Iceland. If you come for lunch there is a all you can eat menu for a great price. And kids prices too. For lunch it's a great value and delicious sushi rolls and makis. When the most popular pieces are eaten they get refilled very quickly. Worth the eat

Had a lovely meal here. Cod dish was out of this world. My friend’s lamb dish was also very good. The sushi pizza was excellent and sushi game here overall seemed excellent. Few small changes here and this place could be Michelin starred. I left one star off because Salmon dish was farm raised, no. Overall an excellent meal.