Laura L.
Google
This little shop is on the 3rd floor, so don't miss the escalators to head up!
I went today (February 18, 2026) at around 7pm and the store was not busy at all. There were some patrons making their custom fuzzy pouches with Tamagatchi patches and others picking up some "original" Tamagatchi (GEN 1 and GEN 3). The shelves were pretty empty. There is a new Tamagatchi that is jumbo - I have no idea what it is, but it was sold out. I went more for the nostalgia and to grab my kid her own Tamagatchi.
Some stuff was crazy overpriced, so we passed on a lot of the smaller items.
Overall, it was a cute little shop!
I noticed some other reviews mentioning a wait. If for some reason it's very busy and you have to take a number to queue, you can walk around the other small shops until you get your number "called" (through their LINE app?). Best to get a store worker to get you set up. The Harry Potter Harajuku store is just 200m from this place, so you could also pop in there while you wait!