The Hub General Store

A stylish select shop. There were many items available for both home and gift-giving. In a calm and cozy atmosphere, the staff was very friendly. A shop I will definitely visit again.

Unique place with lots of things to see and explore. You can find homeware stuff, scented candles, food, etc. The staff was super friendly and explained the store's concept really well.

The store design was very beautiful, thoughtful and unique. Selling an array of classic homewares, skincare etc. The fireplace was also so lovely and cosy 🤎 The woman at the front with the camera was welcoming and kind… greeted us as soon as we stepped in the door. However, the woman at the back with the long, blonde pony and glasses was rather insincere and quite fake/rude to us. I am sad as I’d love to come back here, they had so many products I adored but she made me feel uncomfortable and I felt she may have racially profiled me ://

Absolutely beautiful and lovely, the shop itself is an art! The shop owner even asked me if I wanted a cup of tea when I just stepped into. I brought many gifts there and really enjoyed purchasing there. I was so glad that I chose the shop for my last stop in Melbourne, I will definitely come back!

Super cute variety store with lots of thoughtfully curated items from around the world. I love that I can always count on them for my chappy’s fix

Wonderful small store that sells everything - like a time warp back to a 1950’s country general store. Beautifully curated, the store offers a bit of all the items you need (or at least crave) for your home - cooking, eating, cleaning or just living. Too many items to list, they also include food, and on the day I was there, fresh sourdough loaves. Plenty of parking in the surrounding streets, the store is hidden in the back roads of Collingwood and I only came across it by chance. Very cosy, with a winter fire going and the smalls and ambience of a country home.

As far as boutique shops go, this is the best. Awesome atmosphere, surprisingly fair prices, warm & friendly staff with personality! Cannot recommend enough if you’re in the area!

Was recommended this place by a local barista and it didn’t disappoint! Lotsa interesting home trinkets in a well curated store. Mix of finer and more affordable goods. Pity it’s slightly further out the main Fitzroy area, so it would have to be a dedicated effort if you’re intending to go here.