The New Wheel Electric Bikes

Electric bicycle store · Bernal Heights

The New Wheel Electric Bikes

Electric bicycle store · Bernal Heights

2

420 Cortland Ave, San Francisco, CA 94110

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The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null
The New Wheel Electric Bikes by null

Highlights

At The New Wheel, an electric bike haven in Bernal Heights, friendly experts will guide you through your ride to e-bike joy, whether buying or renting.  

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420 Cortland Ave, San Francisco, CA 94110 Get directions

newwheel.net
@newwheel

$$$

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420 Cortland Ave, San Francisco, CA 94110 Get directions

+1 415 524 7362
newwheel.net
@newwheel
𝕏
@newwheel

$$$

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Last updated

Jul 30, 2025

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@onthegrid

On the Grid : The New Wheel

"The New Wheel has arguably found the perfect city to set up shop (even their home on Cortland Avenue is atop a severe incline). With the challenging landscape that is San Francisco, who couldn’t use a little help getting up those hills every once in awhile? The New Wheel stocks bikes that are designed to give you a little help you when you need it (not do the peddling for you). They also carry kids bikes, have a ton of different beautiful bags & backpacks, accessories, tools and other carefully curated accessories to fulfill your every biking desire." - Strohl

https://onthegrid.city/san-francisco/bernal-heights-la-lengua/the-new-wheel
View Postcard for The New Wheel Electric Bikes
@onthegrid

"The New Wheel, Bernal Heights La Lengua by Strohl. The New Wheel has arguably found the perfect city to set up shop (even their home on Cortland Avenue is atop a severe incline). With the challenging landscape that is San Francisco, who couldn’t use a little help getting up those hills every once in awhile? The New Wheel stocks bikes that are designed to give you a little help you when you need it (not do the peddling for you). They also carry kids bikes, have a ton of different beautiful bags & backpacks, accessories, tools and other carefully curated accessories to fulfill your every biking desire."

San Francisco
View Postcard for The New Wheel Electric Bikes

Nicole Coleman

Google
What a wonderful electric bicycle shop. From our first visit we were welcomed and given excellent service. Our decision to purchase two e-bikes was as much about the New Wheel team as it was about the bikes themselves. Not because they are hard-sell, they are not. It is because they all really believe in bicycling as a life-style and each in their own way. Each member of the team we have met has been knowledgable and extremely patient. I am thrilled to know that this company is in San Francisco and I feel as if they will be my neighborhood e-bike shop as long as I am here. You will be in very good hands at The New Wheel.

Vy Nguyen

Google
I stopped in to get information while I was in the area - got all my questions answered as a first-time electric bike buyer and at the time I knew next to nothing, other than I wanted to replace a second car with a bike for local trips <10 miles. All the staff were very friendly, knowledgeable, and happy to not just answer questions but show me the differences between various models and the reasons for the width in price ranges. Yannis went with me on a test ride around the neighborhood, and helped me get all the info I needed to make a good informed decision. New Wheel offers a lease program in addition to sales and service, and all these options were explained well; they even did the math to see what the breakeven would be on different service plans. I came back after a lunch meeting and made the decision to buy the model I test rode, and on delivery a little less than a week later Yannis was there to cover everything I needed to know as a new e-bike owner. If you're interested in getting an e-bike or just wanting to learn more, I recommend The New Wheel in Bernal Heights! The sales process was zero pressure and they all genuinely want you to love your bike.

Daniel Johnson

Google
Really great shop. The staff is very friendly, welcoming and most importantly highly knowledgeable on every bike they sale. They were quickly able to establish my use case and make relevant recommendations for a bike that would exactly fit my needs. They took me on a guided test ride, which was a comfortable and positive experience.and made it easy for me to ask questions ensuring I fully understood the bike I was riding and what features were available. Would highly recommend.

Nick Busscher

Google
Super friendly and helpful staff. My Specialized bike (that I bought elsewhere) no longer turned on, they quickly found that the issue was an empty small battery controlling the on/off button. They replaced it for a few dollars, updated the bike's firmware, and did not charge me for labor (took ~20 mins). Thanks!

Adam Saks

Google
If there were an option to give six stars, I wouldn't hesitate for a moment. My recent visit to the store and interaction with Jason turned out to be nothing short of exceptional. From the moment I walked in, I was met with an atmosphere that encourages exploration and hands-on experience. Jason is a treasure trove of knowledge when it comes to bicycles, electric bikes, helmets, and pretty much everything cycling-related. His passion for the biking world is evident and infectious. He doesn't just sell; he educates and inspires, making sure you find exactly what you need, even if you didn't know you needed it. For anyone on the fence about getting into e-biking, or seasoned cyclists looking for expert insights, this is the place to go. The store isn't just a store; it's a gateway to experiencing the joy of cycling. Whether you're looking to buy, have burning questions, or simply want to test the waters by renting, they've got you covered in the most exceptional way possible. Highly recommend a visit for an experiential journey into the world of cycling. Thanks to Jason and the team for a memorable and insightful experience!

Mary Donovan

Google
So Happy to have bought my Gazelle Eclipse from New Wheel (SF) ! I am impressed with the New Wheel team who patiently went over the bike details and adjustments with me. The orientation left me confident to go out and have some fun !

Amaury V

Google
It's THE BEST store; I bought a cargo bike here; let me share my experience. Pre-sale I had to make an appointment to let Know more about the bikes. This was my first e-bike ever, and I needed in-person information even tho I had previously looked at several brands and models. At the time of my appointment, Yannis helped me. It was a great experience; Yannis provided detailed information about the bicycles and explained each difference carefully. English is not my first language, and Yannis was patient with me. When we took a road test, he came with me and explained more information about the bicycle, the pros and cons of the model I was riding, and how well it fits into my needs. It had been a while since I rode a bike, and I was nervous, but Yannis was supportive and patient, making my road test a pleasant experience. After the road test, I was sure I wanted to do business with them. They sent me the quote when I arrived home after visiting the shop. Placing the order was super easy, making the order online without any problems. After two weeks and before the estimated arrival time, they called me to schedule the pickup since it arrived early. Picking up Like the first visit, I had to make an appointment for pick up. After my arrival, the team at the shop explained in detail all the features the bike had and all the paperwork. They installed additional accessories I purchased at that moment very quickly and smoothly. They offered a road test before leaving in case any further adjustments were needed, but I was in a rush, so I declined the offer, but it was nice to have. Post sale I want to thank the new wheel team for all the support and excellent customer service in handling a minor manufacturing issue with my bicycle covered by the warranty—special thanks to Jason F. For the assistance and the follow-up in my case, they care about the customer service and the experience. They are more than just selling ebikes. It is an absolute pleasure doing business with them. Highly recommend

Gordon Whitehouse

Google
The New Wheel is such a cornerstone store for Cortland. I visited these guys when e-bikes when I moved to the neighborhood in 2013 and they were excellent then and it’s amazing to see how their infectious passion has helped transform the SF ebike scene. Their level of knowledge and customer service serves is amazing. I like visiting, my kids like visiting. It’s awesome. Oh yea, my Tern GSD is killer. It has unlocked the city for me and my family.
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Andre H.

Yelp
I am in the Los Angeles area, but had watched more than a few videos on The New Wheel's YouTube channel; always informative and entertaining. At the moment I have on order a Gazelle Eclipse C380+, but had been recently "enticed" by a few reviews of some Riese & Müller bikes; specifically, the Homage4 and Delite4. Not able to immediately reach my supplier, I decided to give The New Wheel a call to see if they could offer any information or opinions on my choice versus Riese & Müller options. Rohan answered the phone and was extremely helpful on many levels. We discussed the Eclipse as it relates to other brand options, and we also discussed security requirements...definitely need a heavy-duty chain for an eBike. It doesn't seem very likely at the moment that I will directly purchase a bike from The New Wheel, BUT if I am ever in the San Francisco Bay area, I absolutely know where I will head to if I need to pick up a set of wheels!
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QT B.

Yelp
Just wanted to drop an email to say how efficiently my broken spoke was handled (7/17) I noticed a broken spoke 7/16, gave the store a call and was told I could come by the next day. I dropped off my bike a little before 1pm on 7/17 and I was on my way biking home sometime after 130pm. This is the best! Thank you to Yannis, Moshe, and Rohan!!!!
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Susan H.

Yelp
-- Susan Hogan Feedback --- From the moment I purchased my bicycle in 2012 The service, the technical expertise and the phenomenal staff makes this purchase the best decision I've ever made With gratitude and very happy customer Susan Hogan

Mary M.

Yelp
I bought my Tern e bike in November of 2023. I felt so incredibly supported in the whole process, especially as someone who is completely new to electric bicycles. I just had my first service done (7/24) and everyone was so helpful and patient. They answered my newbie questions earnestly. I can't recommend this place highly enough. Excellence!
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Aryeh M.

Yelp
Spoke with Rohan over customer service via email / phone to get a box for shipping and it all worked out great! Excellent customer service and communication. If I'd buy a bike it'd be here.
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Rick B.

Yelp
i have been meaning to write this update for some time, particularly since I purchased my new e-bike from the New Wheel last summer. We've bought three e-bikes from them so far and on our recommendation a good friend also purchased one. In short, we really love The New Wheel and not just for their great selection of bikes, but also for their service and attention to detail. Here is just one example ... My new e-bike is a Riese & Muller Homage. These bikes are made to order in Germany and delivery takes several weeks. When my e-bike finally arrived, I was so excited but The New Wheel said there was a small problem - the paint on the rear rack had a small chip that was discovered when the bike was un-crated. The packaging was damaged by the shipper and because the paint is powder-coated, the chip could not be fixed with touch-up paint. The truth is, I probably would not have noticed that chip until sometime later and by then I would have assumed I'd caused the chip myself. it wasn't The New Wheel's fault either, but they pointed it out anyway and really went above and beyond to fix things as best they could. I'm very appreciative of the team at The New Wheel and all they've done over the years to make our e-bike riding experiences so enjoyable. The origin story of this family owned and operated business is pretty remarkable and I applaud their rapid success. Yes they have a great selection e-bikes and gear, but it's the people who make the difference. We HIGHLY recommend them to anyone interested in e-bikes or just curious about them. You can't go wrong with The New Wheel!

Lindsey W.

Yelp
My family has purchased two e-bikes from The New Wheel and we absolutely love how easy it is to tote the kids and our stuff around town, without having to worry about parking and helping the environment. The customer service is top-notch, especially from Logan, who has answered all of my questions so kindly and also literally biked down to help me when my chain fell off two months after purchasing, leaving me on Alemany Blvd without an easy way home. He didn't have to do that, but that's what you get with The New Wheel: super knowledgeable, no pressure, extremely kind and caring staff and the best e-bike selection around.

Paul M.

Yelp
I've ridden an entry-level e-bike for 5 years and learned that you get what you pay for. I ended up spending a lot of money on upgrades on this first bike, (bought online), and resolved to step up to a higher-quality bike...bought from a shop that can provide service in my community. I knew that I wanted a more compact, lighter bike that could be transported on transit or in a car if I had a flat. New Wheel's website is great. It helped me navigate to the models that fit my needs. The video showing the versatility of the Tern Vektron was instrumental in narrowing my selection. I made an appointment to test ride the bike and Yannis walked me through the details of the bike and also offered an alternative choice. I test rode them both and chose the Vektron. The communication from the store was great throughout the process. The orientation videos were very helpful as well. For many people, this is a big investment and can be intimidating. The fact that New Wheel discounts a hydraulic brake upgrade speaks volumes to the integrity of their operation. The sales process was very transparent. I'm very happy with the bike and even happier that I can now get bike service in my neighborhood rather than going to Marin or the East Bay where my previous bike's branded stores are located.

Marcus A.

Yelp
I had a fantastic experience at New Wheel. I had a shifter cable snap on me, and they were able to swap it out within just a few hours for an extremely reasonable price. Will definitely return anytime I need help on my bike.
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Colby H.

Yelp
I've been on Yelp for 15 years and have never left a review until now. That's how good the experience is @ New Wheel. As helpful and respectful a group as you could ask for. The buying process wasn't rushed or complicated, they simply set us up to test the bikes we were interested in. The pickup process came with a very thoughtful overview of our new bike with a bunch of helpful tips (even for someone who is used to wrenching their own bikes). Eleven stars out of 5. They even managed a cranky 6 year old with ease. Picking up the bike was a very

Allie P.

Yelp
These guys are the best - super knowledgeable, friendly, and zero sales pressure. I didn't know what I wanted in an ebike and they patiently answered all of my questions and let me test ride several models. They know their stuff and the shop is conveniently located in a hilly area so you can really get a feel for the bike's capabilities! The model I liked the best was not at all what I expected so I'm extra grateful to have had the opportunity to test ride so many :) I'd recommend this shop to anyone and everyone!

Dr. Terry P.

Yelp
I've been a fan of the New Wheel in Bernal Heights ever since they opened 15 years ago, and I must admit, I'm taken by every new model they promote. I just purchased the new Gazelle Eclipse, and it is truly a wonder--sleek, light, agile, fun, and beautiful (mine is Dutch Orange matte, or more like a burnt orange or copper). It rides like the wind, feels like you're floating on a cloud; it becomes an extension of your body. NW will accept a trade-in of an older bike, and servicing is friendly and highly skilled--it truly feels like family there. I strongly suggest looking into one as a substitute for a second car (or any car at all), making it easy to navigate hills, avoid parking hassles and fees and being environment-friendly.

Michael N.

Yelp
Everything about my experience was top notch. Everyone was friendly and knowledgeable. I never felt like I was being pushed. I was super informed, am incredibly happy with my purchase, and getting the service package was an easy decision because I knew this was the culture I wanted to be connected to. Every interaction made me feel like they were as excited as I was to join the electric bike club.
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Claire F.

Yelp
We were looking into getting an ebike as our "second car" and as a fun way to get around. We were looking specifically at the Tern brand. We heard great things about The New Wheel's selection and service, and we wanted to support a local bike shop, so off we went. All of the employees at the shop are super friendly, but we ended up working with Logan, who provided as great as an experience as it gets! I'm a nervous nellie on the bike since it's been a while, but he didn't judge me whatsoever, giving me some quick pointers/refreshers on the basics. The test rides were so much fun. I never once felt pressured into spending unnecessary money or more bike than we needed. He answered all of our questions patiently while we were in the shop, and The New Wheel answered my emailed questions prompty. (Ebikes aren't cheap, so we wanted to make sure we understood the ins and outs of the various technology and what was best for our needs.) The bike was also ready more quickly than quoted. Highly recommend supporting your LBS if you are in the market for an ebike. The New Wheel offers a comprehensive service plan that basically takes the mental load out of owning and maintaining an ebike. Their focus on ebikes makes them particularly expert at maintenance and repair, which is important for the longevity of the bike. Logan, and everyone at the shop really, are all about safety and getting people to enjoy cycling. As someone who used to go biking a lot, I find that bike shops can be really intimidating but the New Wheel has an environment that makes it approachable and fun for people of all skills.

Jason C.

Yelp
Such a positive and refreshingly different bike shop experience. The service is simply outstanding. Drew, Yannis, and everyone I interacted with in-person (or offline), regardless of how busy it was at the time, were incredibly helpful, patient, knowledgeable, professional, and friendly. Everything about their operations, from scheduling/re-scheduling a test ride, receiving prompt email responses, getting questions answered over the phone--pretty much all communications leading up to the projected timelines for delivery/build, and ultimately the pick-up--were exceptional. A follow-up drop-in service visit for a minor adjustment was also efficient. Truly a LBS I am happy to support.
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Paul O.

Yelp
This review is about a year overdue. If I could award ten stars, I would. My wife and I were extremely thorough in doing our research when considering purchasing e-bikes. Additionally, we were just as diligent in selecting an e-bike seller -- if not more diligent -- than we were in selecting the e-bikes themselves. We found the staff and the selection of e-bikes at The New Wheel to be unparalleled. My wife and I tested 4 and 5 bikes respectively. My wife scheduled two different test ride appointments, and I scheduled three. The staff was so helpful and really provided us the information that we needed to make a decision without feeling pressured into a purchase. Jeremy, in particular, seemed to always be in the shop when we were test-riding, and he was very helpful and gracious. We never felt like we were bugging him and never felt rushed to make a decision. One thing that I found in doing my research into e-bikes is that it is important to purchase your bike from a place that will provide tune-ups and service. In fact, I've heard and read horror stories from folks who bought their bikes over the internet, only to find that they could not get a local shop to do repair or other tune-up work due to liability concerns. The fact that The New Wheel offers service plans (which we purchased) was therefore very important to us. The last thing that I want to say about The New Wheel is that I appreciate that they are not just "bike sellers" but that they really have a mission and vision to change the nature of transportation generally. This fact -- that they really care about getting people out of cars and on to bikes -- permeates other aspects of their business: For example, they're not just out to make a sale, they want to make sure that you find a bike that you will actually ride, and that you will be happy riding it. We recommend e-biking to any and everyone we know who is looking into changing the way they get around in order to reduce their fossil fuel consumption. And we recommend (and have recommended) The New Wheel to any and everyone we know who is looking into purchasing an e-bike.
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John I.

Yelp
You can not find a better bike shop in San Francisco, just had our bike computer replaced under warranty, fast on time service. plus the tech give us great advice or battery life ... The know e-bikes like on one else I have worked with. Go there and be a happy e-bike rider
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Steve J.

Yelp
Cannot say enough good things about New Wheel. Ebikes are life-changing and New Wheel will sell you a good one and provide excellent service throughout its lifetime. If you're getting an ebike (and you really should), I wouldn't bother with anywhere else as long as you can get to the location. The service level is on par with any high-end bike shop. I should know, I was a bike commuter for 7 years before going electric. My one complaint is that they tend to carry only high-end gear in the shop, which kind of makes sense, but I don't need $100 gloves. But that's OK, I'll just ride my ebike to Sports Basement if I need cheap stuff! They only service bikes they sell you. Don't buy something online and expect to be able to bring it in for service. This is not a bad thing. Van Moof looks trendy, but New Wheel is the good stuff.
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Brian H.

Yelp
If you need an electric bike of high quality then this is the store for you. The store is charming and well stocked in addition to having a sister store in Marin which shares inventory and support which increases options for you. The people who work here are well educated, friendly and professional. They know their stuff and can get as technical and geek out as much as you want. They can also educate you on e-bikes if you know nothing at all. I have had a couple issues with my bike and the store has not wavered in their support and have stood behind the products they sell to make it right for me. Things always go wrong but it is how people show up to solve the issue is what counts. It feels great supporting a small business like this. I can't imagine the situation I would have been in if I had purchased online from a faceless company. I mean, it isn't like you can easily ship a bike back and forth. If you are looking for a cheap e-bike - go elsewhere. These are really high quality machines from very reputable manufactures. If you are e-bike curious, go stop by - you won't be sorry.

Michelle L.

Yelp
Excellent bike options for the entire family, excellent service, friendly and competent staff.

Chris C.

Yelp
I've dealt with too many bike shops to count over the years and The New Wheel stands alone when it comes to human kindness. Very real people with a single objective: to help you find an ebike that will meet your needs, and have a little fun while you're at it. I couldn't be happier and look forward to continuing the relationship for many years into the future.

Polly C.

Yelp
Whenever I ride my ebike people ask me...."Where did you get that? " My response is proudly...New Wheel. I share with them how the service is great and they are super helpful if you are trying to figure out what is the best budget for fit, needs and budget. I will keep sending people to New Wheel. My bike is a riding advertisement and I would encourage any one to test ride a bike. About to head off to Nova Scotia and my ebike is coming with me!

paul g.

Yelp
We dealt primarily with Yannis, who was very knowledgeable and friendly, and help us with several decisions. He also made sure that we were comfortable with our choices, and he spent as much time with us as we needed. He, and the rest of the San Francisco staff (e.g. Rohan, with whom we spoke to at our initial visit), provided exemplary customer service. Thank you!

Elizabeth D.

Yelp
The folks at New Wheel are knowledgeable, kind, fun to be with, honest, hardworking, sincere, patient...absolutely awesome! I couldn't recommend them more for anyone interested in learning about e-bikes, taking a test ride, and/or buying one. WE LOVE our bikes and them! Quality thru and thru with such a great mission...to help our planet, the climate crisis, and support people in remembering the important of play! At least that's what it did for me! Thank you New Wheel!!

El Y.

Yelp
I am soooo happy a friend recommended this place- I've wanted an e-bike for some time but was overwhelmed by all the option- Yannis listened to what I would use it for and my good ( and BAD!!) experiences to find just the right bike for me and my budget. I was happy to have plenty of time to test ride the options and it was clear me the shops goal was me being happy with the purchase as a long term investment and as a Perfect fit for my needs.
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Allison S.

Yelp
Great purchasing experience! We were hardcore team No Car for ages, but with the pandemic and a new kid, resorted to a combustion engine for the last few years. No more! We got a great bike from New Wheel. Can't speak highly enough of Logan, who was kind, patient, took us out on a test ride that really sold us on ebikes in general, and answered all our questions. We ended up coming back in to test between two similar models and he remembered us and our daughter by name too. Delivery took about 2.5 weeks, which seems reasonable considering supply chain silliness and all the accessories we added on. Looking forward to going back for maintenance etc.
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Ken M.

Yelp
I have lived in SF for 20 years and thanks to New Wheel have retired a vehicle. My new pedal assist not only gets me around, fast, but also gives me the assist I need to tackle the steepest of hills. The team at New Wheel is mission driven, and provide quality product and service. My partner just bought her bike and the purchase is more like a partnership than a transaction. My only regret is that I waited too long to embrace test drive a bike at New Wheel. We own the specialized Vado 5.0 and the Gazelle Médio T10. Thank you New
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Mason J.

Yelp
Great experience learning about the options and selecting a bike after doing some research ahead of time. They were extremely helpful and patient, both when buying and when picking up. We had lots of questions about locks, bags, helmets, and so on and they took their time and helped us out at every step. Strongly recommended!
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Hadar A.

Yelp
I visited The New Wheel twice today to look for a family cargo bike. The first time I was on my own and got an incredibly thorough and knowledgeable tour through their inventory, when Rohan and the rest of the crew were very attentive to our family's needs (including the specific features of our work/school commute.) The second time was with my 5-year-old - they allowed us to take a test ride together, accompanied us to make sure all was well and we were safe (it's my first time riding with my son on the bike), and were incredibly nice and attentive to him and his riding experience. We ordered an awesome bike (I'll write more when we get it) but I wanted to post about this quickly--it's really rare to have this level of attention, knowledge, and expertise. What a special place!

Scott D.

Yelp
I've had an electric bike before, so I knew the basics. I started visiting The New Wheel about 6 months ago when I decided to get a really good new bike. The many people I met at both the SF and Marin stores were such a pleasure to deal with. They were all people I'd wish to meet in another context, and become pals with. I ordered a new bike and was very pleased with the entire process of ordering and delivery. I highly recommend TNW to anyone seriously considering a new bike.
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Shanan D.

Yelp
New Wheel got me into a great e-bike, and has since helped me take care of my e-bike. They're knowledgable, have a broad selection, and are generally just kind, helpful people through and through. I was e-bike curious for several years, and it took having a baby and needing to get that baby around town to convince me to dive it. And the New Wheel has been a partner all along. From test drive to configuration to keeping my bike in great working order, they're the best. Having an expert partner on hand makes all the difference in ownership. I've recently tried the remote-service system, where they pick up and drop off my bike when I can't make it across town to their shop. It's easy to coordinate and delightful.
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Gen B.

Yelp
I have been a New Wheel customer/fan since I bought an eBike from them in 2014. My husband was so impressed with both my eBike and the consistent, extraordinary service I got from New Wheel, he started using that eBike so I bought a second eBike from New Wheel in 2019. Everyone I interact with, whether it's on the phone, in email or in person, is friendly, responsive, dedicated and highly knowledgeable. This is not your average ebike shop. This is the BEST ebike shop.
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M-E C.

Yelp
Came here for my first ebike and everyone was extremely attentive and helpful. It was nice being able to take potential bikes out for a spin. There was a little hiccup after I had my bike delivered but the staff, esp Lauren, was accommodating and responsive and my issue was completely resolved. I also had great experiences with Ronald, who comes out on deliveries. Highly recommend.
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Francois T.

Yelp
I couldn't be happier with this store! They were prompt knowledgeable, helpful, friendly and patient. They were that way form first call to picking up the eBike I settled on. The San Francisco team worked hard and spent time with my concerns despite the very busy traffic on several weekends. I'm confident I bought the right eBike since I tried them all. I've been to other bike stores with excellent service, but here I felt l like I was a friend of the family. Thank you Jeremy, Milo, Rohan, JR, Will and Karen.
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Holly B.

Yelp
Thank you, Jeremy, Rohan, Paul & Matt, for your excellent service. I can't say enough positive things about The New Wheel. From the high qualitiy e-bikes to their incredible service, I wouldn't go anywhere else. Thanks, The New Wheel, for my beloved Gazelle!
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Miguel M.

Yelp
We just moved to the neighborhood, before moving I purchased an electric bike online because my plan was to ride it to work, I needed help installing tannus inserts on my bike since I'm new to this bike I did not feel comfortable doing it myself, so I was happy to see a store that works on electric bikes near the house, I called and spoke with a nice fella at the store and told him what I needed and was told no appointment needed for this and to bring the bike down amd they would try to get it done same day or two days, I was ok with that, Rohan made sure that I was taken care of and customer service here is absolutely amazing, definitely recommend this business if you have an Ebike, also they have some amazing bikes for sale in the store, looking forward a second bike for my partner and I will definitely be looking here for it, Thank you so much
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Marnie P.

Yelp
First time i visited the shop im impressed with the place. I got there 30mins ahead of my schedule and someone from the shop make sure to check me in. I mentioned what it needs to be done and he immediately troubleshoot the situation. Now im confident to ride my bike again and also happy that i know i have a good bike shop i can depend on. Ebike is an investment, and this shop is part of it. Left the shop happy and contented.. highly recommend them. Fyi owner is hands on with the business which makes the experience more nicer..

Moose P.

Yelp
These folks really know their stuff and have your best interests at heart. I was initially skeptical of the upgrade to brake pads/rotors that they recommended so I declined, after going through my original brake pads in record time (as they had predicted) I came in to get the brakes upgraded as I originally should have. They were super quick about it, and they even gave me a refund on some components they replaced as part of the upgrade. I love my bike and I love New Wheel!

Sharone A.

Yelp
Just bought a Specialized Vado SL from them. They only do ebikes and are very customer service oriented. Store in SF, Larkspur, and new one in Oakland soon. Use to be an avid road cyclist, so know good service when I see it! Reminds me of the intimacy of bike shops of the past. Then week after getting mine, got rear ended by a hit & run (bad luck :/). I contacted them and they got right back to me, and want to give the bike a full check-up. Also my new bike had a blemish and they discounted the final price quite fairly. Additionally they will pick you up if you're on the road and you have a flat etc. I really love this business!
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Jill C.

Yelp
Look no further. I LOVE this shop and everyone that works there (including Olive the sweet pooch). You can't go wrong shopping here. They will let you test all the different bike types/brands/styles to find what is truly best for you and your needs. It's super easy to get an appointment (due to the pandemic and distancing needs). I've just ordered my 4th bike from them and couldn't be happier with the services they provide. Thanks to Rohan and Alasdair who are always so helpful and patient with my millions of questions!
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Jim G.

Yelp
This is one of my favorite shops of any kind. Very knowledgable and friendly staff, great mechanics, excellent communication, good online appointment tools. I bought an electric cargo bike and they did a superb job of telling me about the bike and then setting it up.

Michael K.

Yelp
This is a company that I would be happy to use again and again. Why you ask? They have excellent customer service. Got my bike fixed up and the person helped me resync the tracking app. Very helpful and appreciated.

Julian G.

Yelp
This place is the best. I got a bike there several years ago and have been on the comprehensive service plan every since. This gives you an annual tune-up, discount on parts, and a loaner bike if yours is in the shop for a few days. I used all of the above recently. They're super responsive and every repair and upgrade has been preapproved and just what I signed up for. Terrific local business.
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Margarita M.

Yelp
I want to let you know how much I appreciate the level of service to me and my bike. Alasdair and the entire team. I purchased a bike from Terry who was the original owner. He bought his Kalkhoff from The New Wheel in 2017. Terry had brought the bike to the New Wheel for service and I met him there while the bike was being inspected. We ran into issues, damaged fork and the team went into high gear to locate it for me. Alasdair kept me updated and then when the part arrived he contacted me. I let him know there was another issue with the belt and he took a look. While out for the test ride he also noticed that the torque was off. He fixed it and my bike is AMAZING. Thank you. I look forward to many years of riding and when it is time for an upgrade The New Wheel will be top of my list. Thanks

Jim M.

Yelp
Rude service, did not want to Nader questions about e-bike . Would not recommend. There location in Marin sucks too, they have these young workers that are clueless to ask if you need help .
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Dylan R.

Yelp
I purchased my first electric bicycle from The New Wheel in March, and it has been a great experience! My 2019 Gazelle Medeo has been riding great! All of the staff are very kind and you can tell they truly care about bicycles - I worked with a few different staff members, but most often Rohan which was very knowledgable and kind. I highly recommend the service membership - I have brought my bike in for routine maintenance, and they always do a superb job while keeping your timeline in mind to ensure they get it back to you when you need it. Overall, I highly recommend this shop if you're looking to not only purchase an electric bicycle, but to build a continued relationship with such a great bike shop!
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Ed S.

Yelp
Enough has been said about how these nice people really understand customer service. They genuinely want you to be happy with your purchase, your service, and the entire interaction with them. What also should be mentioned though is that they only represent manufacturers who stand solidly behind their products, especially when things aren't going as expected. Thank you!
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Princess P.

Yelp
I had such an awesome experience there. I wish I had gone there first before buying my bike. Long story I bought a bike that I rode twice Clearly it was the wrong bike for me. New Wheel assembled my new bike and as soon as left new wheel, I knew this new bike was huge expensive mistake. Months later I decided to see if I trade in the moose for a new bike. All I can say everyone that I met talked to was helpful, informative and trustworthy. A big shout to Roland and Amanda who helped me with a new bike. I ended up test riding 2 bikes the second was perfect and I knew that my commute to work would be a very pleasant experience. Thank you so much for your awesome service.
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Dilys S.

Yelp
Really friendly local bike shop specialized in Electric Bikes. The staff is so friendly and knowledgeable, can answer your questions, test drive, and most importantly help maintain the bikes. I really like this place and the demo ride around the waters. Highly recommend. The bike accessory here is very thoughtfully curated.