Très Bien

Designer clothing store · Soho

Très Bien

Designer clothing store · Soho

1

23A Meard St, London W1F 0EY, United Kingdom

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Très Bien by null
Très Bien by null
Très Bien by null
Très Bien by null
Très Bien by null
Très Bien by null
Très Bien by null
Très Bien by null
Très Bien by null
Très Bien by null

Highlights

Très Bien Soho is a Soho gem with a killer curated mix of designer streetwear and thoughtful, friendly service.  

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23A Meard St, London W1F 0EY, United Kingdom Get directions

tres-bien.com

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23A Meard St, London W1F 0EY, United Kingdom Get directions

+44 20 8167 7181
tres-bien.com

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Last updated

Jul 31, 2025

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@itstherealjeff

When Malmö-based Très Bien announced it was opening its first international location in London, people across the city were understandably excited. Unfortunately, the grand opening in March 2020 coincided almost exactly with lockdown measures coming into force across the country. Since then, the Très Bien London store has been disrupted with subsequent lockdowns, but will reopen on April 12. Visitors to the Soho store should expect a diverse selection of brands ranging from Prada and Craig Green to Nike and adidas. Additionally, the store features Très Bien’s eponymous line, including its recent ATELJE project, and its Sun Buddies sunglasses label.

London
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Juan Carreno

Google
Store experience very disappointing! I’ve followed Tres Bien for years and placed several orders online. The Soho store curation is incredible, they’ve got great pieces. However, both of the sales assistants were unwelcoming, dismissive and unhelpful. They concentrated on their phones for the entirety. When I asked for a size in something the girl seemed put out by having to put her phone down which made it very awkward. Same when we asked for something else. Such a shame considering how nice the selection is!

Dylan James

Google
Wow! What a store! Came in on a whim looking for a gilet and left a few jackets heavier! The sales assistants provide an extremely focused and personal service; a far cry from the usual Soho snobbery! Not only was I made to feel welcome, but the staff provide honest feedback on how the drip looks on you (no chasing a quick sale here!). Ended up leaving with several Acne Studios jackets, a flagship everywhere leather vest (instead of the gilet) and a bucket hat to boot. Plenty of unexpected gems to be found in this spot too. After an 80s experimental photographer's zine? Très Bien have gotcha! After some specialist cremate incense? Très Bien will sort ya! Would highly recommend if you're after some fire winter clothes. Can't wait to see what the summer collection entails!

sean cleary

Google
I bought some comme de garçon shoes from tres bien , London store, for my wife for Christmas , Jack and his team are really helpful and efficient Will definitely return , great designer brands too Well done !

Peter Cave

Google
I wouldn't dream of using this shop. It repeatedly has its burglar alarm going, irritating to neighbours - and has no contact details re a key holder to stop the misfirings. No apology, of course.

Hugh Mulhern

Google
Was after a pair of boots that had sold out on their online shop - rang the store in soho and they held them for me. Just really helpful staff.

Stefani G

Google
Stop hiring anti-social Gen Z people to look cool or somehow expect to appeal to customers 😂 We are spending £££ for the nice items not visiting the store for ridiculous tiktoker employees.

Jordan Fernandez

Google
Amazing spot. Always a must when in Soho. Product curation is top notch and the staff are extremely welcoming, kind, and helpful. Stop by if you're around!

George Leslie

Google
Bought stuff online then collected in store, really well curated space. Defo visit if you're in soho!