TUI BLUE Adriatic Beach

Fantastic hotel in a beautifully stunning location. The hotel and all areas were clean at all times. Our junior suite room was spacious and had great facilities. The sea view from our room was incredible. Good buffet choices for breakfast, lunch and dinner. We enjoyed the food. The staff throughout the hotel were friendly and helpful. Lovely day beds at the beach area for an additional cost, but worth paying €70/€100 for the privilege for the daily use. Great bar to watch the stunning sunsets each evening. The all inclusive cocktails were ok for drinking throughout the day, but we choose to pay for the cocktails in the evening so we could drink branded spirits. All in all, this is a great Adults only hotel. Great location to visit Split or Dubrovnik as your located in between them. Highly recommend this hotel. We will definitely return!

Upon arriving by car, exhausted and loaded with luggage after our first week of travel, we were met with complete indifference from three front-desk employees. They watched us struggle with our suitcases outside, yet offered no assistance whatsoever. When we finally reached the reception desk, we expected a warm “Welcome to our hotel” and a friendly smile —we just got a cool what is your name. While the suite offered a stunning view of the Adriatic, its cleanliness was unacceptable. We found a thick layer of dust on the television, cobwebs in the corners, two dirty glasses on the desk, a swim-up pool filled with plant debris and a dirty glass bathroom door. As suite guests, we received a complimentary bottle of red wine. When I asked at the reception to exchange it for white wine—since we don’t drink red—I was met with a blunt “NO, hotel policy.” Additionally, the requirement to scan QR codes for everything, even for basic amenities like slippers, felt impersonal and frustrating. At this price point, such items should be standard in a suite. The atmosphere throughout the hotel reflected this same attitude: the less staff interaction with guests, the better. They serve disgusting cocktails made with no attention at all. To illustrate the appalling service: I ordered a Whisky Sour. The barmaid, while chatting with a colleague and not even looking at the glass, poured a half glass of cheap whisky over ice, added bottled lemon juice and what should be egg white, shook it for two seconds, and shoved the resulting brown sludge toward me without a word or eye contact. I didn’t dare taste it and returned it the same way it was served. While I understand that in an all-inclusive package the alcohol is local and not premium, the preparation should be professional. They clearly just throw some ingredients together and push a foul mix to you in two seconds. The bar staff were consistently unprofessional and unfriendly. Guests had to queue for drinks and were barked at with “NEXT” as if in a factory. Menus were sticky and filthy, and the complaint procedure printed on the back of each menu speaks volumes about your expected service standards. The only snack you could get with the drinks was popcorn, not even peanuts or crisps. When asked they say: buy at the shop! We only had dinner and breakfast once. At dinner, we picked up three different plates and soup bowls—all still dirty with food residue. Our appetite vanished instantly, and we chose not to eat at the due to the dirty dishes. It made us question the hygiene standards in the kitchen. The food on display didn’t look appetizing either. Breakfast offered a decent selection, but the staff clearing tables looked visibly unhappy and disengaged. In any reputable hotel, sun loungers are stacked in the evening, terraces are cleaned, and loungers are neatly arranged in the morning. At this hotel, loungers were left exactly as guests abandoned them the night before. I saw only minimal sweeping around the pool area. The guest service throughout the entire hotel is non-existent. As a travel agent with 35 years of experience who has visited hotels in all categories worldwide, I find this a disgrace. Hotel guests are ignored here instead of being the focus. Most concerning is the complete absence of management. In well-run hotels, a manager is always present to oversee operations and ensure service standards. Here, I saw none—only unmotivated, unprofessional, and unfriendly staff who showed no regard for guests. Due to the unacceptable conditions, we refused to spend another night at the hotel. I immediately booked alternative accommodation that same evening and left the next morning. I would rather lose €2,110 than endure one more night in this soulless factory-like establishment and risk ruining the final week of our holiday after a fantastic first week before. This is not a low budget all-inclusive, and it falls far below the standards one should expect from the TUI BLUE brand.

The hotel exceeded all expectations: the location right by the sea, the clean beach, the crystal clear water. The mountains immediately follow, which adds to the incredible atmosphere. The view from the room is simply spectacular, as if the sea was right outside the window. The night sky is simply unreal. The room is spacious, modern, and always shining. Very good and high quality food. An atmosphere of complete relaxation: from pools and bars to evening shows. The staff is incredible: smiling, attentive, always ready to help. Everything worked so smoothly that I couldn’t find a single disadvantage. Special thanks to the girl at the bar 🥰 Congratulations on your engagement 🥳 A very handy app for tracking activities at the hotel. Something is always happening and it’s very cool. This hotel is a real benchmark. If I could give it a score above 10, I would give it.

Great location. Service attentive. Food okay but a little repetitive - not much Croatian food and fish very dry - buffet style. Could find a seat to eat outside no problem for all our meals as we like that - it was mid-september. Drinks fine. Entitled to go once to their "posh" restaurant which we kept for our last night to be served at table. Our room had a lovely sea view and was well placed. Spa too expensive I sometimes go near me to a Chateau Relais and it was on a par cost-wise for a less unique experience. Every evening a sunset over Hvar island. Day time entertainment often canceled. Live music most evenings. Free pool tables and games. Beach section quieter than the busy pool area - both well kept. Parking limited and 8 euros a night. That said I asked to move our car from the offsite hotel parking as we had an early morning flight and the staff worked with us to do that. Would I go back? Yes

Wonderful place to stay if you’re looking to get away from the destination centers. Geographically ballpark half way between Split and Dubrovnik so we were able to drive to each for a day excursion. The resort had great food at the dining hall, amazing views from the restaurant, the deck, and the ocean side rooms. Live music most nights after dinner. All the staff were friendly, and the crews at the desk are helpful for navigating the area. The only complaints for the resort was the parking situation: if you’re arriving with a rental car parking is LIMITED. Don’t assume you can park on the street, there’s fresh local parking tickets every morning. Talk with staff and park at the extra lot, it’s about 1km down the hill. Definitely overall a great place to stay, especially if you’re after a more chill atmosphere and something not central to the tourist destinations. Every night was calm and quiet with great views, wine, and live music.

OVERPROMISSES and UNDERDELIVER Beautiful and serene location. Good facilities in terms of pools, SPA and the room. Great SPA treatment by Glenda and her male colleague. In general our stay was impacted by it being end of season, the staff being tired and general lack of service and all-inclusive items as snacks, tea and staffing. This was confirmed by many of the staff members themselves. The All-inclusive was determined by what they had left after the summer season. The bars and snack bars had no more snacks and even the ice cream at the pool had been removed or as the staff said: "There's no more". No chips, no nuts, no nothing only socky tortillas with tuna made by the kitchen in the morning. When we asked for snacks at the bars, we were rejected or told to try the other bar. In general, when we asked for anything, we were rejected or answered with : No, no, no - 8 out of 10 times. The buffet is below standard. All the meat dishes taste the same and are either overcooked in gravy or fat. Multiple desert cakes but 8 out of 10 taste the same of the low cacao content flavour. We dined at the Culinarium restaurant and it was almost equally distasteful. Last evening, 3 evening, we ate at a really nice and local restaurant, Bukara, and it was a blessing. We had to ask to have our bathroom floor wiped 4 times, before someone came and even as they came into the room, their attitude was that we were a nuisance. The staff: So this was weird. Welcome in reception was good but from there on of, it went down hill. First time we entered the buffet, no one greeted us despite 3 staff saw us. We had no idea what to do, how to get drinks and we had to go around and ask and again, we were met with annoyance. A few staff members met us with smiles and most of them were not local. The staff members which we were rejected by was mainly local staff and I hate to say it, women. When we were ordering or trying to talk to them, they would speak amongst themselves in Croatian, completely ignoring us and just pour us that beer. No contact, no smiles. All of our feedback was given to the reception upon check-out.

Location was a bit far from the airport but this also meant it was quieter in season which was nice compared to some of the busy beaches. Views were spectacular, couldn't ask for more. Food was great every day, they kept it changing and new and it was all a good standard. Couple of mistakes by reception but not worth going into in this review and they corrected too. All in all we enjoyed our holiday and id recommend this hotel to anyone.

We recently spent a week at this hotel as a group of 4 well travelled friends. We’ve had a fantastic time and throughly enjoyed the location and the fantastic people. We took our paddle boards out with us and explored locally on warm, clean and crystal clear waters. Our room was a Junior suite overlooking the Adriatic and a beautiful view of Hvar island as well as the stunning sunsets. The hotel is clean, the staff are mostly superb ( special shout out to the lovely blonde lady who runs the Spa. She’s chatty, friendly, gives excellent info on local knowledge and was such a lovely person). The spa and gym are good but, unfortunately the sauna was out of order but the steam room was good. Loved the bean bag chairs to chill on after a workout and steam. The room was ace! I highly recommend paying for a junior suite overlooking the sea that has a balcony. I love tea! 🤣 The cleaner kept me well stocked! 👏 There a fridge and kitchen sink in the room too which is handy. Loved the shower which had up to paint stripping pressure! Great! The food is good but sometimes cold. Breakfast is superb with loads of fresh fruit and eggs cooked how you like. At dinner I mostly had soup a small main and then loads of fresh fruit and /cheese and salad. The hot food was a bit hit and miss but mostly delicious but not always hot. The entertainment was OK but there’s not many seats inside ( outside ents were not on whilst we were there due to time of year). Bar staff are ace but one guy was very miserable. The girls on the pool bar are gems! I had many giggles with one who was cheeky but very helpful and, noticing on our third day that we were paddling back to shore on our paddle boards, without prompt, brought me and my mate 2 beers and some water to the beach for our arrival. She was ace! ( I wish I’d got her name 🤦‍♂️) The reception staff are great too! Nothing is a problem. The hotel has a lot of steps. For me I loved it. I ran up and down the steps around the hotel and ran locally too followed by a bit of gym and then steam. If you are less able or have mobility issues I think it may be a difficult place for you. Loved this Hotel ( we travel a lot and go on 6-8 mainly TUI holidays a year). We’d definitely return. Loved the Area, the people, the cleanliness of the whole area, the wonderful coastal walks, the warm clean, clear waters and loved Croatia. Book this hotel! I doubt you’ll be disappointed. I’m very experienced with travel and hotels and on what to expect as baseline. This hotel, staff and location smashes that baseline expectation and we loved it. 4 stars not 5 only because of sometimes cold food and one miserable bar staff member. I can live with both and would definitely return. The hotel is quite remote. If you’re after more bustle and lively pubs/clubs I do not think this location is for you. We got there 29 Sept and many places were closing down. For me, I enjoyed the location and the peace. Our friends found the cooked food to be bland.