Amazon Fresh

Amazon Fresh has a friendly and welcoming staff. The entire store is well-maintained, neat, and organized. All the fruits and vegetables look fresh and appealing. Some items are slightly more expensive compared to other markets, but overall, the shopping experience is excellent. One of the best parts is their salad counter, where you can make your own salad and pay by the pound — it’s always fresh and delicious. Their soups are also very tasty, and my son especially enjoys their orange chicken after his swimming classes. For faster checkout, they offer smart carts that let you scan and pay for items easily. There’s also plenty of free parking available, and the restrooms are clean. The store has about 4–5 self-checkout counters and two staff-operated billing counters.

The store was clean, big, and the staff were super helpful. The lady at the front taught us how to use the cart since it was our first time. There was another guy who we conversed with and he was sooo nice. The carts were a fun experience, all you had to do was walk out of the store with no questions. So many selections of produce and super convenient. 10/10 would recommend!!

First visit, and it won't be my last. The Krispy Kreme is a bonus as you walk into the store. Hard to resist getting a dozen. The store is very well played out. Was able to score one of the scan and go carts which was very convenient. Prices were lower than what I pay at my local grocery store. Hope they get an Amazon Fresh in Morris County soon. Manager Chris was very helpful as well.

Went to my first Amazon Fresh today in Woodland Park. I don’t think I even had one foot inside before I was offered to sample a smoothie, which was very good. Not going to lie, I was pleasantly distracted by the in-store Krispy Kreme, although its placement in the produce aisle seemed out of sorts. I will say there is more of a selection than I expected and one should be able to complete their grocery shopping here without a problem. The elephant in the room, or grocery store, is can I trust the brand synonymous with savings with meats, seafood, and baked goods? While the price may be right on some of these things, I don’t know if my brain will allow me to accept that an Amazon sirloin steak is equivalent to one that I purchase elsewhere. Guess, I’ll see once I try it. Some prices seemed out of whack, like $5 for 10 slices of LOL yellow American cheese, but the Amazon brands come with a discount, which I believe may be part of their strategy to get you to try their brand over one you’ve trusted for years. Either way, the store was clean and organized. Did notice that the place was pretty slow for 11am on a Saturday and there were a lot of idle employees just standing around. I would come back, mostly because I missed out on trying their Dash cart. That just may be the one thing that keeps me coming back!

Thrilled to have an Amazon Fresh store open so close to our neighborhood! The store has a sleek, modern look and offers convenient payment options that make shopping a breeze. One of the best features is the ability to see Prime Member prices directly while shopping. You can simply scan the shopping cart and check out at the end using your Prime membership—it’s so seamless and efficient. A great addition to the area!

Never a busy location for customers walking around the store. Many more customers are ordering for pickups. Latest change is that they will not give you rain-checks for items not advertised in the circular. Went to the grand opening today, November 7th, 2024. We've been watching this location for a while waiting for it to finally open. The store was very busy today, unlike the Paramus location. They have the new carts that allow you to simply roll the carts through the checkout line to pay. This can be harder to get however when the store is busy. This location has a Krispy Kreme inside as you enter on the left, so you can start your shopping with coffee and a doughnut. One of the things that doesn't make me feel safe, is the parking lots horrible lighting. Lighting is limited in the parking lot which is very dangerous. Please look into getting better lighting for safety. The store had some sales today and we picked up a few items for good prices. We look forward to coming back on another day when they're not quite so busy. Update: We stopped by again on the 2nd day and needed some help from customer service. The associate Lima was very helpful and friendly helping us with our shopping for the day. She didn't rush us at all and made us feel like important customers, walking us to the product and completely solving the issue to our satisfaction. Lima also needed a manager's signature and he was right there to sign it which was very efficient to us. #amazonfresh #supermarket #grandopening #greatcustomerservice

My review is specifically for the customer service section of this Amazon Fresh, a medium height sized Hispanic woman with curly hair was assisting me with my return. I notified her that I had a return, 2 items, both wigs. Not sure what she did wrong on her end but she gave me the Gen Z stare as I waited for her to finish & I asked “is that it?” & she asked about the additional box I had placed down, to which I repeated myself “no, it’s 1 return, 2 wigs” & she had the audacity to give me an attitude & roll her eyes. Lady, if you’re reading this, pay more attention to what the customer is saying & practice customer service because I clarified what I needed & you had no right to give me an attitude for what you messed up.

Jan, the young man working at the cash register, was very polite and caring! I left my wallet in my car and only realized when I was about to check out, he offered to watch my things and made sure they were all together and nice and cold when I got back! It was such a sweet gesture and I really appreciated it, a great way to close my shopping experience at Amazon Fresh!

This is a very nice supermarket, I'm actually surprised, if I remember correctly this used to be a Pathmark and then a Fairway, everything is super organized, I also love the fact that they have "Krispy Kreme" inside the supermarket, so that's a plus, I also love the music selection as well on the radio's overhead, so I definitely recommend this location...

I went there for the first time today and I wasn't impressed. Compared the prices at the nearby Shop Rite, Amazon Fresh had the same OR HIGHER prices. They only had lower prices on a few things that I normally buy and those might have been sale prices. I will say that the store was clean, and the aisles plenty wide. I didn't see any blocked aisles like I usually do at supermarkets. But, price-wise, it just isn't worth the trip for me.

Sometimes a first impression is skewed by how much interest you have in the new business. I checked out the new Amazon Fresh and discovered what is basically a new supermarket. The problem is that there is a Shoprite across Rt. 46 that offers most of what Amazon at seemingly better pricing. I say three stars for Amazon Fresh, but some may see four stars for: A Krispy Kreme counter Smart carts A hot and cold buffet plus seating near the store front Ability to use Amazon balance for payments Offers for Prime members so let's say 3 stars for your average shopper and 4 for dedicated Amazon users.

Newest and largest Amazon Fresh store opened yesterday here. Unlike former Just Walkout system, this store equipped with Dash carts therefore checkout is so easy and actually just go out when finished shopping. There's Krispy Kreme donuts and coffee store at entrance which is new and store is huge, just as any other major supermarket. I deducted one star because prices seems higher than before and I expected lower from Amazon store. Anyway it's a great place for shopping!!!

Funny never thought I would go here. Have to try it at least once. Been going ever since. Very clean fast service. Food is always fresh including at the hot bar. Specials all around. Even have the carts to scan your stuff and pretty much walk out. (Yes with paying) :)

Every time I enter an Amazon Fresh store, I feel like I'm inside a sleight of hand gimmick willing to assume only the best and freshest produce makes it here because the company can ship a loveseat to my home in four hours at the same time that they're launching satellites into space. Besides the novelty and imprimatur of coolness, the prices are astronomical and the produce is not any better than Wegmans or dare I say... ShopRite. Look, any company that can give NASA a run for their money is okay in my book but save the space age pricing for your first store on the Moon. Three ho hum stars.

I searched salads on yelp and came across this hidden gem. It recently opened the beginning of November and is filled with fresh tasty items and loaded with great deals. It has the look of a Whole Foods, but with lower prices. I haven't seen a slice of pizza for under $2, since the early 2000's/late 90's in Bklyn NY. The service was great, employees were extremely helpful and the ambiance/decor was a beautiful upbeat vibe. If they added some holiday music, you'd think you're in Uncle Giuseppe's, but with a modern look and again "Lower Prices"!!! I don't know if the prices are a grand opening promotion, but get there quickly to experience it, before it changes. so worth it!!!

Listen, I love having options and was so looking forward to this place but...do yourselves a favor and only shop here if you know your prices. I'd say 3/4 of the things (if not more) are totally overpriced. The pluses? The staff is friendly, the store is clean, Krispy Kreme, prepared food and good parking.

I'm usually not one to complain but honestly, I did not find this store to be that pleasing. It didn't have everything I needed. Whole Foods has a lot better of selection. It just seemed like one big warehouse.

Four years ago, Amazon announced they would be opening a new Amazon Fresh store in Woodland Park on Rt. 46, in the location previously occupied by Fairway. The construction quickly started, an Amazon Fresh sign went up, then Amazon seemed to change their mind, and the sign came down. Nothing happened for almost four years. Fast forward to fall 2024 and the Amazon Fresh sign is curiously back up and an opening date is set for November. Recently, I visited the store. I honestly didn't know what to expect. I knew it was supposed to be Amazon's take on a high-tech supermarket, but I hoped maybe it would also be a brick-and-mortar version of Amazon.com with sections dedicated to the various things sold on the website. Well, it is a high-tech supermarket, but nothing more. On the surface the store is very impressive. At over 59,000 square feet it's huge by supermarket standards. It's gleaming, clean and bright. The aisles are wide and stretch into the horizon. When you enter the first thing you notice is an actual Krispy Kreme store, with Krispy Kreme uniformed staff manning the counter (I'll get back to that). The other thing you notice is rows of high-tech shopping carts that are unlike anything I've ever seen. Fortunately, they have employees there to explain how they work. The first thing you notice is a large touch screen mounted by the push bar. You can sign into your Amazon account or link it to the Amazon app on your phone. This allows you to immediately access Amazon Prime discounts and bypass the cashier if you choose, by paying via the app. Also, the cart has multiple UPC scanners, which detect the prices of the items in your cart. Not enough tech? The cart also has a built-in scale that measures the weight of items that are sold by the pound (like vegetables). Knowing how beat-up the shopping carts are at other supermarkets; I can only wonder how durable all this technology will be over time. I guess we'll see. In addition to the high-tech carts, there are also Alexa kiosks at various locations throughout the store to help you get a quick answer to any existential questions you might have while shopping. Once you get beyond the eye candy of the enormous store and the high-tech gizmos you sadly quickly discover this is not a place you really would want to shop. Despite the endless aisles, there's nothing here that you can't find across the street at Shoprite for less money. Everything is noticeably pricier than other local markets. Also, the selection seems far less varied than you'd hope to find in a 59,000-square-foot store. The produce, meat and fish are all rather unimpressive and don't give the impression of the freshness or quality that justifies the premium prices. Now, about that Krispy Kreme store at the entrance... Sadly, it's not really a Krispy Kreme store. At least not in the sense that they actually make Krispy Kreme donuts there, which is clearly the image that the "store" is projecting. I didn't smell the signature odor of freshly cooked donuts, so I asked the employee at the counter if they were fresh. The answer was "they were made today". Apparently, unlike the freestanding Krispy Kreme locations, they don't actually make any donuts here at all. They just get them shipped in once a day in the early hours of the morning, and that's it for the whole day. If I want a stale Krispy Kreme donut I can get it at any other supermarket, and at a cheaper price. All in all, this market was a huge disappointment, and I don't plan on returning. With Amazon's resources they really could have done something amazing here. It's a shame. Frankly, I miss Fairway.

I so wanted to like the store. I've only been there twice at night so maybe it's better during the day. I was hoping it would be exciting and welcoming but I find it to be cold. It would have been great to have a seating area like Whole Foods has. Apparently the Krispy Kreme donuts are not baked there so you don't smell them when you walk in. I was in the store last night after 7pm and it was empty. The prices on day 1 were astronomical. I have noticed some of the prices have come down probably because they are struggling. I really really wanted to love it as we have been waiting so long but this makes me long for Fairway. I hope they take customer feedback into consideration.

Stopped by for the grand opening in the afternoon. Free samples of food were given out. Some things were WAY overpriced compared to Shoprite. The "Amazon" brand was much more reasonable. You do receive a slight discount if you are a prime member (which I am not.) The space between the aisles and the registers is quite small; that might be an issue in the future. However, I probably won't be back. See you across the highway at the Shoprite.

Try calling the store to ask a question on a product if they have it or pricing! You'll get a run-around like you've never dealt with. INSANE!!! You cannot contact the store directly. You've got to go thru a myriad of BS then get disconnected before you reach anyone!

Stop in to check it out. There were about 10 people shopping. All had empty carts. The prices are Outrageously HIGH. Example Scoffers double pepper $9.49 Shop Rite $5.99. Progresso soup $ 5.79 Shop Rite $3.49 Cheerios 18 oz box $ 8.29 Shop Rite $4.25 Lactaid milk $6.79 Shop Rite $4.63 Listerine 1.ol $12.79 Shop Rite $9.29 Hungry man $6.79 Shop Rite $4.29 They will b closed in 4 months Shop Rite is across the highway Moby they need a right off.

Big bright new store. Green grocery looks good. Prices higher than most before various, complicated discounts. Without a butcher or fishmonger I don't have much reason to go back.

The Woodland Park store is amazing. I don't have to bad mouth other stores. Prices are competitive. That's what life is about. This store is clean, organized and workers are friendly. The smart carts are so 21 st century. Produce is always fresh! Just all around great experience .

What a joke. We tried to call this store to see if they had a particular cheese. You have to call an 800 number. Guess what, the person on the phone stated there is no Amazon Fresh in Woodland park!' I guess it disappeared. Possibly because no one goes there because they can't get information on the phone and the multitude of other complaints about them. In addition, we were told you have to go to the store to see what they have. So, no customer service, but great bankruptcy service. You could build condos in their parking lot and they wouldn't notice.

Looked interesting seeing that you live in another state and we only have Whole Foods in our towns near me!

Amazon Fresh is the best food store ever. They have everything and their products are outstanding, and the prices are very low especially for the quality of their items. I am a Prime member so I can shop in store or online. I can shop online and get free pick up. I can even get free delivery if I spend at least $100 and that is not a lot of money. You can stock up on items and spend the $100 and not shop for another couple of weeks. I pick up because I live only a few minutes from the store. The store is spotless, large and has a welcome feel. There are always employees working throughout the store who are very polite and very helpful.

Fresh vegetables, great prices shopping the aisles is easy. You can pick and choose what you need and maybe a few new items you see to try.

If I could give zero stars I would. I just tried calling my local store to ask a question about products and someone halfway around the world answered the phone who knew nothing. Absolutely horrible. Doesn't anyone think anymore!

I thought i was crazy in thinking that this store didn't have anything special or worth going back for, and it should be awesome since it had the name Amazon and should have amazing stuff. What a disappointment. They should stick to the Whole Foods chain and model.