Amsale

Alla and Jenn all the way! The Amsale showroom was unlike any other bridal shop I visited while searching for my dress. I knew I wanted something modern and understated—but still very me. I wasn’t sure what style would work for my body, though I had seen one dress online that I really loved and hoped it might be the one. Alla, my stylist, was incredibly kind and knowledgeable. She pulled a variety of styles for me to try, and while each dress was beautifully crafted, the moment I tried on the one I had seen online, I just knew. Alla helped me feel confident in the customizations I wanted to make. She was never pushy, encouraged me to sleep on the decision, and was super easy to text with questions throughout the alterations process. Jenn was wonderful during fittings—kind, patient, and so helpful when it came to undergarment selections. As others have said, Amsale offers such a peaceful and grounded experience in what can be a very overwhelming wedding world. The compassion of the team and the quality of the dresses truly shine through. Plus, they stored my dress until the big day—a huge help when you live in a small NYC apartment!

If you are looking for the most genuine, kind, honest and amazing stylist - look no further than Jenna at Amsale! Jenna made me feel like the most special bride. She was welcoming and warm from the start - offering her opinion and help but letting me make my own decisions! Jenna immediately understood my style and vision and helped me to find my most perfect wedding dress. I can’t believe how gorgeous it is! Jenna made my mom, sister and I feel so special - bringing us a glass of celebratory champagne when we said “yes” and chatting with us through the whole appointment! You don’t always have an experience this memorable and fun, yet I’m so glad I did! I would recommend Jenna to anyone. She is easy going, fun, stylish and brings the best vibes to dress shopping! Thank you Jenna for helping me find my perfect dress, and thank you being the absolute best during my visit! Can’t wait to see you at the fittings!

I cannot recommend Amsale enough for a bespoke New York bridal experience! The staff (Alla) is very knowledgeable, fair, and fun! I came into the store in January with a set idea of which dress I wanted. I had been envisioning this dress since high school, and I was so stoked that it was available (at a great price) 40 minutes from my front door. Then Alla pulled a dress (comparable in price) that was soooo different...and that's the dress I bought 3 months later. I cannot wait to get married next year in this gown that was so completely different and more wonderful than I could have ever expected.

Alla was the best stylist I had in my journey to find the perfect dress. She made me feel so comfortable, and her point of view was so important. In less than one hour she chose the dresses that fitted on me like they were made for myself. Besides the dresses being perfect, the whole team welcomed me and my friend so well. I said to her “ I want invite them all to my wedding”. Very happy with this store. 1000% recommended.

I had a very specific vision when starting my wedding dress journey. Honestly, the whole process totally overwhelmed me until I stepped foot into Amsale. Everyone was warm and welcoming and the salon is beautifully designed. The moment I met Alla I knew I was in the best hands. She sat with me for an hour going through my Pinterest board, color scheme and photos of dresses that I liked. She wanted to fully understand my vision so she could pull dresses that felt like me. The moment I put on my dress I completely felt like myself and the more I look at pictures of myself in it the more I absolutely love it. The staff made a big deal when I found my dress and it was a really special moment for my mom and me. Alla has made this process truly special for me. She made me feel heard and always pays attention to detail. I can’t recommend Amasale enough. Work with Alla and I can guarantee she will give you the most incredible bridal dress experience and will be with you every step of the way.

I went to Amsale with my mom to live out her long time dream of trying on dresses there. To be honest, I was not expecting to find my dress there but as soon as we walked in, the experience was different and just felt right. The salon is absolutely gorgeous and feels so clean and luxe, but still in an approachable way. The team that greeted us was friendly and welcoming. My bridal stylist was Alla who I just adored. She was SO knowledgable about Amsale, the industry and I felt like she did an incredible job of listening to what I was looking for and translating those aspects I liked into dresses I wouldn't have necessarily chosen myself. Ultimately, she chose the perfect dress that incorporated everything I was looking for and more. What made it even more special was how accommodating the team was to be able to bring in my friends who were in town later that day to have the "say yes" moment. The entire team was just absolutely amazing and one thing that stuck out to me too was how much respect they have for the dresses and construction. As we were going back and forth about sizing, I loved that the manager (I'm so sorry your name is escaping me but know you were AMAZING) came up and shared a super important suggestion about adding inches to the bust. It's little moments like that that really make you feel like they're not just trying to make a sale but trying to help you achieve whatever beautiful moment you want for your wedding day. I cannot recommend Amsale, Alla and the entire team enough. Every recommendation echos that sentiment and there's a reason!

I had the absolute pleasure of working with Alla for my wedding dress shopping, and I cannot recommend her highly enough! From the moment I walked into the boutique, she made me feel incredibly welcome and comfortable. Alla was exceptionally helpful throughout the entire process. She listened attentively to my preferences and offered insightful suggestions that perfectly matched my vision. Her expertise and keen eye for detail ensured that every dress I tried on was stunning and suited my style. What truly set Alla apart was her unwavering support and encouragement. Her positive energy and enthusiasm made the experience so special and memorable. If you're looking for a bridal dress consultant who is fabulous to work with, incredibly helpful, and genuinely supportive, look no further than Alla. She will make your bridal shopping experience truly magical!

Best bridal shop experience! I took my mom and sister here for appointments to find dresses for my wedding and from start to finish, AMSALE was amazing! Alfie was so kind and got us set up with the perfect room and experience (treats, champagne), and he spoiled us. We worked with Devin as the stylist. He was so helpful, knowledgeable, and fun, and both my sister and mom found the perfect dresses. I highly recommend AMSALE, the experience, dresses and staff were perfect!

Thank you to the amazing staff of Amsale for giving me the best experience I ever could have hoped for!!! I was greeted so pleasantly right off the bat despite not having an appointment. Their collections are absolutely stunning and I totally fell in love. But I really can't say enough about how professional and kind they were! Thank you thank you thank you

Came here with my bridesmaids to look for bridesmaid dresses and the customer service was amazing! We were offered water or champagne as soon as we walked in and our appointment started on time . The girl that took care of us was so attentive and you could really tell she loves what she does . We didn't end up getting anything but they made sure to build my profile , take down my top favorite styles and even gave me the fabric of the dresses I liked so I knew what I liked. One thing to note is that they are really busy and you'll need to book your appointment in advance . I'd love to come back for maybe my moms dress or something because they were so great .

I had an amazing experience with Amsale! I had been to so many other bridal boutiques and a lot of the dresses felt very cheap for the price point of $2-3k. Amsale was the 4th boutique I visited and fell in love with a dress in Oct 2022. I quickly ordered my dress which was on sale from their fall preview at $2,800, had three fittings in the NY location (alterations fee was $675) and finally took my dress home in June 2023 two weeks before my wedding. Everything with Amsale was seamless from buying the dress, tailoring, and scheduling all of my appointments- thank you for allowing e-mails to schedule appointments it's almost impossible for me to make phone calls during the day due to my work schedule. My seamstress was phenomenal and was able to fix things like ensuring the lacing was a little more even on both sides and adding a hook in the back so that my strapless bra would not ride up given I wanted to be able to wear a bra with the dress. Thank you Amsale so much for making my wedding experience as stress free as possible :) Also the location I had gone to was on Madison ave which I believe has now moved to this Soho location.

When I first walked into Amsale I immediately had the wow factor! The place is beautiful and spotless! I love how organized everything was as well! They have a great selection of dresses! The dress associate was so kind patient and helpful! The dresses also were priced fairly and were the best material I ever seen!

I very seldom leave reviews, so this one is important, pay attention you guys. ***If you are a person who values first class customer service, this is the business you should support. *** I had my heart set on a particular dress for the past year made by Amsale, so the minute my fiancé put that ring on my finger I placed my order. As this is my second marriage, I ordered a dress that was from their bridesmaid collection and on the lower end of the price spectrum. I made a few changes to my order after placed (size and rush) and all was handled by Stephanie with kindness and speed. The communication was excellent! When the dress arrived, it was beautifully packaged and absolutely gorgeous. You could instantly see the quality. Sadly, it was too small for me. Our wedding is May 8th so there was not enough time to get a larger size made. A return was allowed on this particular dress, and the processing of the return was handled with just as much care and communication as the purchase, again with Stephanie. I cannot express how much I appreciate the way this business operates in a day and age of automation. Having such EXCELLENT customer service is rare at best. Wherever you are Amsale, thank you for your beautiful designs and the employees you have on your team. You are ALL top notch in my book. Wishing you many years of continued prosperous business. All my best, Betsy

Amsale is the perfect place to purchase your wedding dress and everyone in the bridal party. Starting with the wonderful professional guidance we received from Monica who identified several options from the beautiful Amsale collection. So many fabulous options. With Monica's guidance, we were able to purchase all of the dresses we needed for the wedding party. It was worth the trip from DC to New York. The whole experience surpassed expectations!

My friends and I had an amazing experience at Amsale this weekend. Three of us accompanied our bride who was looking for the perfect wedding jumpsuit. Some things I loved: -Our stylist Rachel was FANTASTIC! She made my friend feel realxed and comfortable as she was trying on dresses. She also pulled fantastic options that weren't on our radar, and really nailed our friend's style! -Our appointment felt very private; the only time I saw another party was when we first walked in and they were getting ready to leave. -We were offered water and champagne, which was the perfect way to celebrate and also help calm the nerves of the bride! -The space we were in was very pretty; I liked some of the smaller touches like the vintage-looking hand mirror on our table. -They had plenty of beautiful jumpsuit options for the bride, who wants a more modern look for her reception. -Amsale can offer customization on some dresses & jumpsuits, which is a plus if you want to modify a piece to make it the perfect fit for you. (Also another shoutout for Rachel here: she had tons of information for us about customization, and anything she was unsure of, she took notes on so she could follow up with the bride via email.) One thing I also need to point out is the lack of aggressive sales pushes, because it was SO appreciated. Before the appointment, I warned our bride how I had run into so many pushy sales people while I had shopped for my own wedding dress a couple years ago, and it made me really uncomfortable and anxious. I told her to feel confident telling the salons that she needed time to review pictures and make a good decision (which is the truth! I'm happy for anyone who can know a dress is "the one" right away, but a lot of people need a night to sleep on it!) But at Amsale, this was not a problem at all. Rachel was so kind and accomodating for our bride. THIS makes me want to make a purchase at a store soooo much more than any aggressive sales pitch! I would 100% recommend this salon to brides who are shopping for their wedding. In fact I wish I had come here when I was getting married!

TL;DR I bought an amazing dress and had the best shopping experience. I came to NYC from abroad for two days only. Therefore, I asked the customer service for an appointment as early as possible. They reply instantly, and set up an appointment. Since I needed the dress for the same day, the manager Aprie helped above and beyond to find the model I wanted and called the warehouse, so I can get there and pick up the exact size. She and the entire team were extra nice and I could ask for a better shopping experience.

I really did not want to write this review because I don't want to be having this experience. I sent the following email to Amsale customer service 9 days ago with no response. "Dear Amsale Team, I am writing to you to express my dissatisfaction over the handling of my wedding dress. On November 4, 2021, I ordered the Fabienne gown through the collection preview trunk sale. I did not receive any information about when the gown would be ready until I reached out in March, five months later. I was told my dress would be ready by May 1. I had to reach out again on May 19 to discover my dress was ready. The dress was then shipped to my mother's home where I was to be fitted by a local seamstress. I was scheduled to have my first fitting for my October 22 wedding on August 2, this past Tuesday. This is when I began contacting customer service because the dress was sent unfinished and without a side slit. In the past four days as I've tried to rectify this situation, which was already quite stressful because I had to take a special trip and time off work to go to the seamstress, all of the information that has been useful to me has been mediated through my sister in law who was kind enough to reach out to your director of sales on my behalf. Yesterday my sister in law texted me to let me know that my dress would be ready in less than two weeks. She also assumed that I already knew this information. I did not, because no one on the Amsale team reached out to me about my wedding dress, which appears to be a pattern. As you are in the business of weddings, I'm sure I don't have to remind you that planning and executing this event has been one of the most singularly stressful and time consuming activities of my life. To have my dress not only show up half-finished, but then to have customer service not even tell me the date when it would be fixed (but have the director of sales notify my sister in law instead), is unacceptable. In order to remedy the situation, I believe it would be appropriate for Amsale to provide complimentary alterations on my dress as I have already missed one appointment with my seamstress." The dresses are nice, but if you have a problem, the customer service is abysmal. As you can probably tell, this has been really stressful.

I have been a professional wardrobe stylist and costume designer for 47 years having worked with a wealth of fashion houses, designers and retail operations. I had a lovely client who was looking for a wedding and bridesmaid dresses and after researching many different salons we decided upon three. Amsale made the experience seamless and from the moment we entered to look at those which we had suggested were of interest, it was a perfect appointment in comparison to those that followed. We found the bridesmaids dresses there after a comprehensive search of other sites and the price point, quality and once again, attention are incomparable. The subsequent fittings have been well-attended and the dresses are beautiful. I would highly recommend Amsale and their exceptionally professional and kindly staff for brides, bridesmaids, mothers of bride/groom or any formal occasion as their gowns are lovely for any black tie evening.

I really enjoyed my experience! Amsale's Client Services Specialist, Shaondel, was the best! I was up against a tight deadline for my bridesmaids to order their dresses (which was my fault) and already felt overwhelmed by my never-ending wedding to-do list. Luckily, I had Shaondel's help, and she totally handled the situation. She answered all my bridesmaid's questions, made sure everyone ordered by the deadline, and kept me posted the whole time. Now, I can officially check this off my to-do. Thanks, Shaondel!

HORRIBLE - they are overpriced polyester bridesmaid dresses and that is one of their better qualities! They have the most horrible customer service I've ever experienced in my entire life. Their NY showroom phone number doesn't work. It didn't work when I went in to the showroom to try on the dress, and it still doesn't work 8 weeks later. Also if you're planning on going to the showroom to find your fit - don't waste your time! They only have size 4 and size 14 in the showroom, so if you are in-between they just guess at your size. Might as well save yourself the headache and mail in your measurements to get your overpriced bridesmaid dress. If you are a bride - don't subject your bridesmaids to this misery! Go with David's bridal they're dresses are the SAME quality and much cheaper or BHLDN or really anything else. They have a captive audience in bridesmaids, but they really don't need to go out of their way to treat you as such.

I recently purchased my wedding dress here and could not have been more happy with the customer service! Rachel Sevin assisted us and was so kind and helpful. She made me feel like I wasn't rushed or pressured in the process and gave us free range to pick which dresses we liked, while also bringing in the most stunning options. We didn't experience this flexibility and calmness at other bridal shops and it made a huge difference! I would recommend Amsale to any brides looking for timeless, classy, and clean dresses!

Getting engaged and married during Covid has been super stressful. I ordered a dress from Amsale, sight unseen, one size up from my normal size. It arrived and was too small. Naturally, I panicked, but the amazing Customer Service team at Amsale talked me off the ledge and sent me the next size up. The bigger dress arrived in 24 hours and fit perfectly! The customer service team was patient and incredibly helpful throughout the whole process and I truly can't thank them enough. I would highly recommend Amsale to anyone ordering a dress online!

From the moment I walked in the door, the entire experience was exceptional. The salon was beautiful, well-lit and airy. The archival collection on display made all the current dresses feel that much more special. I tried on several dresses, all so different but with the same distinct Amsale modernity. So many beautiful options, it was hard to choose! And Terry and Dia were so pleasant and welcoming, my whole group had the best time. Amsale is a must for any bride looking for her perfect dress! I wish I could experience it all over again.

I've had excellent customer service from Amsale, particularly in working with Dia!! She was so kind, helpful, informative and enjoyable to work with. I needed to rush an order of bridesmaid dresses and Dia was so great in the process! It was a tight window and Dia made me feel reassured and got my order done! Thanks Dia!

Amsale is the best! I had a crisis involving a bridesmaid dress and Emily went far out of her way to resolve it. Truly, she is a miracle worker. In addition to this, she is compassionate and a wonderful listener. She worked with her team to make unimaginable dreams come true! And-the Amsale dress was not even bought directly from them. There is no need to consider going any place else. They are beyond the best! I don't usually write reviews, but the service was so wonderful, I had to share it.

Best bridesmaid shopping experience we had. Shaondel was amazing, helpful, and patient. The store is clean and well organized. We loved it.

I honestly had the best experience at Amsale. If I could do it all over again, I would just start there! They have beautiful dresses and good prices. Ellie was the best and she made my experience here very memorable and pleasant. I'm forever thankful! I highly recommend her. She tells you honest opinions and brings to life what you envision. She helped me pick the style for my dress and encouraged me to try on different styles I didn't even think would look good on me. The appointments are personal and you feel comfortable.

This place is amazing! The whole entire staff is so friendly and courteous. I found the dress here and can't wait for it. I highly recommend Dia if you just started looking for your dress. She is super helpful and guides you through the appointment to find your true style. I highly recommend!!

My sisters and I had been to many stores looking for bridesmaids dresses and are thrilled we found dresses for both of them at Amsale. The salon was very accommodating in pushing back our appointment due to inclement weather. Shaondel did a fantastic job turning what we told her we liked into dresses that complimented their bodies and fit their personalities. She encouraged them to try cuts and fabrics they hadn't considered which looked amazing and they both ended up buying dresses that she selected. Shaondel not only had dresses available in larger sizes but also displayed a level of compassion and patience that helped my sisters find dresses that made them feel beautiful. She was exceptional to work with and made what can sometimes feel like a demoralizing experience actually fun! Lastly, the team made us feel very special even though we were buying only bridesmaids dresses and not a wedding dress. Thank you so much Shaondel and Amsale!

After a pretty horrible experience at Kleinfeld, I got down and dirty with Style Me Pretty's Lookbook and discovered Amsale and Christos gowns. Ironically, I had tried on an Amsale gown at Kleinfeld but since the experience was pretty much like "put this on. you like it? yes or no? better than the one before? ok, next!" I didn't process much. And so, I discover that there's an Amsale flagship salon right here in NYC. And wow! Night and day from Kleinfeld! The salon is beautiful - filled with natural light and huge dressing rooms. The girl who helped me, Kristin, was awesome. She spent about 2 hours with me (yeah, I'm a bit indecisive) making sure I found something I was happy with. And unlike other places where the consultant listens to a few descriptive words, glances at a picture and then pulls gowns of their choosing - Kristin walked me through the whole collection and helped me choose some great options. What a difference! I had a few girlfriends join in and we had a total blast. They let you take pictures of any of the dresses you try on, which proved to be super helpful making a decision since I was stuck between two (as a side note, I get the whole "protecting the design" thing at other salons, but is it really necessary to act like the MTA police catching someone taking photos of a bridge or tunnel after 9-11? They're just wedding dresses and you can find photos of all of them online, anyways.) There was zero pressure to make a purchase and the whole process was just fun and enjoyable - pretty much the way it should be. Obviously because it's just one designer and three lines, you have to be into the styles they carry. But if they catch your eye, definitely take the time to come here.

I was shocked there are only a few people who reviewed Amsale, cause I know you girls are out there that bought ones of her lines for your dream dress. Well, this was my first stop in NYC for wedding dress shopping (and I wish was my only stop) but from the moment you walk in everything is surreal. The set up is beautiful, the floors are amazing, and the lighting is all very carefully placed to make sure you feel at ease. I really enjoyed the floor to ceiling soundproof windows, which gave you the excitement of being in NYC trying on a wedding gown without the heinous noise. I met with Linda. My fairy godmother. She was incredible, not pushy very intuitive and so good at her job, she actually picked my dress for me. It was the first dress I tired on (because she was so excited to see it on me). I tried on others that I choose, but none measured up to what Linda had picked for me (based on my wedding location/style and veil choice). Linda measured me and was so on point, the only alteration I needed was my bustle. I am not sure if that has ever happened in the history of wedding dresses, but this place made it happen. I really enjoy that you are usually the only bride at the salon, and you are offered champagne. Why you ask? They are not dumb, they know this is stressful, and your making one of the second hardest decisions of your life (the first was picking the guy!). I appreciate not everyone has the budget to spend on an Amsale dress ( I didn't want to spend anything near that) but in the end, I was very happy with my decision. The material was high quality, the attention to detail was impeccable, and overall it was a fantastic experience.

I have to echo the other positive reviews. I visited Amsale this past Saturday and I had the best bridal experience to-date (I've been to a few shops in the city--mark ingram, gabriella, lovely). The salon itself is gorgeous and very well kept, beautiful and comfortable furniture, gowns hung delicately and well spaced out around the floor and beautiful natural lighting via large windows overlooking Madison along with spotlights in front of all mirrors--it's how you imagine your bridal experience to be. Upon arriving we were offered beverages and unfortunately we did have to wait because an associate had called out sick that morning. However, the women were working overtime and they let us know of the delay and their service once the appointment started more than made up for it. I chatted briefly with my consultant about style, the three different designers and budget before walking around the room and having her pull dresses. After trying on the first two, my consultant immediately knew which other dresses to pull and gave me very thorough details as to what fabrics these dresses were, what colors the gowns could be made in and what alterations were possible. When I visibly fell in love with one of the stunning gowns, the seamstress was brought in to discuss potential alterations which allowed me to further love the dress. Dia was my consultant and she was fabulous--can't recommend her enough. Not only was she extremely knowledge of the gowns they had, their shapes, fabrics, colors etc. she was so kind and not pushy or snobby in the least. She even mentioned the timing of most of their trunk shows and other promotional events which I found thoughtful. While I did not purchase a gown that day (because I wanted my mother's approval) so we will have another visit to Amsale in the near future. I highly recommend every bride-to-be visits this shop.

Wow. Dreamy. Amazing. Incredible. Their bridal dresses are just so beautiful and would work for any wedding setting. I just started looking for a dress and Amsale was my first stop. I had looked at gowns online and the only one that really stood out is one by Amsale. I made an appt to try it on and it's just...heaven. I feel like I have to keep looking for a few more weeks because, seriously, who buys the very first dress they saw (online!). Um, I think me, actually. Ask for Linda Leising, she's the woman who helped me and she was so sweet and completely honest when something didn't work. Oh, and a tip: if you see something of theirs online and want to try it on, make sure they have it in the store before your appt. They got my dress from their corporate hq.

pros: - great sales experience - spectacular dress designs - ability to customize - I combined one dress with a detachable tulle train from another dress. - superb management team - Debbye, in particular, was incredibly professional and responsive. cons: - shoddy quality control - The back of my dress was clearly messed up initially, but the design studio fixed it quickly once I pointed out the issue. - delayed alterations - My bustle wasn't completed at any of my fittings, even though I specifically asked that it be done in advance so the seamstress could show my parents and one of my bridesmaids how it worked. The hem was not cut nicely (there were jagged edges), so it needed to be fixed the day before my wedding at pick-up. notes: - Not for the bride on a budget, but moderately priced by Manhattan standards. - For your first fitting, book a daytime appointment 2+ months before your wedding, bring a friend or family member with good eyes, look at the dress in the salon (not just in the fitting/alterations room), and go over every inch of the dress and any accessories with a fine tooth comb.

I had a fantastic experience at Amsale, and would highly recommend it! The space is gorgeous, to start, and the staff were all incredibly nice. My consultant, Dia, was so sweet, and understood what I was looking for. She did a great job and wasn't pushy or too sales-y. They even made time for me to come back at the end of the day to try on my two favorites again, despite being fully booked. They really went out of their way to make sure I had a great experience. In the end, I bought a gorgeous Christos dress, and could NOT be happier! YAY for both Amsale and for DIA!

Great salon - had such a wonderful experience dress shopping here! Work with Dia if you can - she is super friendly and makes the experience really fun.

I had a great experience here, I am on the brink of deciding on a dress and I decided I had to go to Amsale to see certain dresses by Christos, Kenneth Pool and Amsale. I came armed with a list of dresses and they had all of them! What a pleasant change, as so many salons don't carry what you want without having to special request it. I worked with Bretton who was very sweet, informative and creative with how we could alter the dress to capture the look I was going for. She even took pictures for me and emailed me them. This is a beautiful space, not crowded and filled with beautiful gowns. Definitely a must stop on a NYC bride's dress search.

Beautiful Beautiful dresses here! I didn't end up buying my dress here, but I did enjoy my two visits with Dia! She was very patient with me while I tried on what felt like every dress in the gallery. My mom and I thought Dia was so sweet that we were a little sad we didn't end up buying my dress from her! She is great at what she does- ask for Dia :). Only criticism is their sample gowns- or the gowns that you try on- are too small! I am a street size 6-8 and only a few zipped all the way up on me. It's fine to be clipped into a dress thats a little too big, but you really can't get a feel for if you really like the dress enough on your shape when it's too small, and doesn't sit on your hips correctly.

This salon is gorgeous! The staff is so helpful and lovely. I got to work with Emily L. and it was as if I was shopping with my bff! Great salon :)

I bought my wedding dress from Amsale 20 years ago! She did my fitting and measurements personally! She was amazing! Still have my dress!

I had a great experience here! My appointment was first thing on a Saturday morning, and the salon was mostly empty (I believe only one other bride came in during my appointment). This made for a cozy, intimate atmosphere, unlike other bridal shops where I've felt crammed in. The salon itself is beautiful - it has a very clean, zen ambiance. I was fortunate enough to have Linda as my consultant, and she was absolutely wonderful! So warm and sweet, with great taste and an ability to see what your vision is. She was great to work with, and made me feel comfortable during my whole appointment. I ended up purchasing my gown from Amsale, and I can't wait until it's ready! I'll update on the fittings & alterations process as I go through that. Overall I highly recommend the salon! The dresses are pricey, but they are absolutely gorgeous and worth a look, if it's within your price range.

I set up an appointment to try on their dresses from their Little White Dress collection for my upcoming Micro-Wedding. I was so excited but decided to call to confirm that they have options in my size (Women's 12/14) to try on. When I called, I spoke with two different women who were kind and their customer service was excellent. They told me that in their sizing I would be a 16 and to provide them with the style numbers that I'm interested and they would check each to confirm that they have a similar size for me to try. Unfortunately, out of the 4 style numbers I provided they didn't have any sample dresses close to my size that were available for me to try. They only had smaller sizes. As a result, I cancelled my appointment knowing there weren't options for me. This was disappointing as their website has a very wide range of sizes. I also thought being that it is their NYC location they would have more options. The dresses online are beautiful and I hope Amsale can be more inclusive and better support a wide range of women.

Really the nicest sales ladies in the city. They provided the most welcoming and joyous experience by far out of all the bridal salons I visited. Dia especially is great!!

I just put down a deposit on a gown at Amsale. I spent about 2 months trying on dresses at various stores around the city. I did most of the shopping alone. The problem I found with other stores was primarily sales people telling me every dress looked amazing. The reality was I looked like a stuffed sausage in a lot of these dresses/cuts. Some of it was so comical that I'd take pictures to show my friends & not for any point of reference. I'm an average sized woman & a bit curvy, so I discovered these dresses can be tricky. It's key to put a person in the correct cut/design. My consultant Dia at Amsale didn't tell me I looked amazing in every dress & that is a good thing! I value honest judgement & opinions. She also had me try on cuts that would be more flattering for my body type- think it's called a-line & variations on a-lines. Ultimately, I am satisfied with my pick & hoping for easy fittings. If you like Amsale's designs, I'd recommend a trip to this store rather than a department store- it seems to make more sense to go directly to the source.

I still haven't decided on a dress yet, but I had to write this review anyway. Going to the Amsale salon is like a breath of fresh zen air (after going to you-know-where). The actual store is beautiful and set up in a way that is very interesting - not by designer (Kenneth Pool, Christos, Amsale) but by shape. They let you take your time, and give you privacy - AND they let you snap as many pictures as you want (which is not allowed at the other place I mentioned earlier). They are very accommodating about appointments - I was able to quickly try on my top dress for a few friends today - and are not pushy about making the sale. I am trying very hard to make a decision on my gown now, but if it were just based on experience and staff I would 100% buy my gown here.

Amazing experience. The staff was amazing. I am just sad I didn't end up getting my dress there. Every bride looking should come here !

I can't believe that there aren't more reviews for Amsale! This is the most beautiful salon and the staff are fabulous but the gowns are what make me want to go back again and again. My overall impression was that the dresses are just a little bit different than elsewhere and depending on what you want, will perfectly complement the bride to be. The quality and service were impeccable, from the alterations to shipping across the country. I would without a doubt recommend Amsale to anyone and everyone! (And yes, I went all over NYC before I came here and can't believe what my experiences at other salons, sad in comparison...)

Beautiful salon, great customer service. Also with Karol S. I had Linda help me and she was excellent.

Loved it. Every dress was gorgeously maintained for having been tried on a million times. The shop is stunning, etherial, dreamy, amazing. I worked with Dia. She is an amazing consultant, not to mention gorgeous herself. I will be getting my dress here, most likely.

When I started the search for my wedding dress, I knew I would try on about 100 dresses before finding the one. I came to Amsale after having been to many places already in NYC and NJ; when I walked through the door, I knew this place was different. Katie was very helpful, patient and creative in the dresses she brought me to try on. She saw trends in the dresses I told her I liked - and pulled out the winner. I came back another 2 times before buying the one - and now I am anxiously waiting for it to arrive! I absolutely made the right choice and Katie was a huge help in the whole process!

This place was exactly what I wanted my wedding dress experience to be like! Emily was my consultant and I couldn't have been happier with her. She was very patient and I felt very comfortable with her. I pretty much decided on a dress but wanted to go to Kleinfeld's "just to see"...boy was that a mistake! Kleinfeld's was horrible! I tried on a dress I liked at Kleinfeld's and was undecided so I called Amsale when i left Kleinfeld's and they let me come in right away try on the dress without hesitation. Again, still not completely sure, I walked out without a dress. I called a few weeks later and they remembered me and I went in on Sunday and chose my dress. There was 1 other bride trying on a dress, unlike Kleinfeld's where there were about 20! I didn't feel rushed or pressured to buy a dress right away at Amsale. Emily was amazing and I highly highly recommend going here!

For 14 months of being engaged, I had my eyes on the one and only dress for me. The elegant and timeless Amsale May dress. While it was only carried at their Madison Avenue store, I made the special birthday trip to NYC to try on my perfect dress. The showroom was beautiful and the staff was high class. Mariam was patient with me, while we selected a handful of different dresses, just in case "my" dress wasn't the one. Every dress I tried on was immaculate. Made with a precise, impeccable and intimate detailing that one simply cannot put into words. Every dress felt right. Stunning. Classic. Timeless. While the May dress didn't end up being the One for me, Mariam intently listened to the details I liked of the others, then she suddenly said, I know the one for you, pulled it from the back, placed it on my body. And that was it. Signed, sealed, and delivered with tears straight from my mother's eyes - SOLD. While the dress is custom made and won't be ready for a fitting for 7-8 months, they are adding my requested extra details to make this dress "mine." I was overwhelmed with gratitude and love. It was truly an experience I will never forget in my life. Thank you to everyone at Amsale for being so wonderfully lovely, and a special thank you to Terry for the stunning original sketch of my dress from the legendary Amsale herself!

Although I didn't find my dress here the experience was great! I was greeted by Tony who was awesome and offered me a glass of champagne and water, took my coat, and lead me to the bathroom which was a ways down the hall. I almost wish he was the one showing me dresses. The show room is in a beautifully lit spacious loft with gorgeous dresses hanging on either side of the walls. I met with Dia who is awesome and super sweet. I wish she was a little less shy though, as I would have appreciated a bit more of an opinion. The dressing room is spacious and I was able to try on as many dresses as I liked with her help and privacy. The apt. was easy and fast but in a good way and I felt very satisfied as a whole. They have many wonderful finds here for all types it just wasn't for me.

Great sample sale here Nov 7th. Definitely was worth checking out (and getting a 9:30am appointment).

Amsale is a popular brand for wedding dresses so I would imagine a lot of stores carry them. I first tried them at Kleinfeld's and fell in love and when I went on their website, I noticed they have a store in NY. You have to love NY, we have everything here. I loved the quality of their dresses and you have to love a store that serves champagne! The store is beautiful, light, open and airy. Dia is amazing! She is so sweet and patient and really fun to shop with! They have all styles of dresses, the material is all rich and lovely. The beading is gorgeous which is something I struggled with other designers. This is a must for any bride!

Went this past Saturday with my daughter and her sister. They seemed to be running behind a little bit and overwhelmed. Our bridal consultant was just helping out for the day and works in the buying office. She was sweet and pleasant but was clueless about the bridal gowns in our range. I said$5000 and she kept bringing random $8-10000 gowns. We did better at another salon where they stuck to our price range.It looked like other experienced consultants were more helpful in zeroing in on bride's tastes. One bride to be from the south looked beautiful in her gown yet they were running to another salon. The manager was very nice and hospitable.

I almost bought my dress here, went back two times because I could't decide but eventually bought it somewhere else. I had Bretton who helped me, she is very sweet, patient and helpful. The dresses at Amsale are gorgeous. Would recommend anyone to shop here.