Black Rifle Coffee Company
Coffee shop · Heritage ·

Black Rifle Coffee Company

Coffee shop · Heritage ·

Veteran-friendly coffee shop with friendly staff

friendly service
good coffee
great coffee
great service
liberty bell
coffee beans
drive through
merchandise
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null
Black Rifle Coffee Company by null

Information

3201 Tracewood Wy Suite 131, Fort Worth, TX 76177 Get directions

$1–10

See Menu
Restroom
Accepts reservations
Cozy
Trendy
Good for groups

Information

Static Map

3201 Tracewood Wy Suite 131, Fort Worth, TX 76177 Get directions

+1 682 394 1220
blackriflecoffee.com
@blackriflecoffee
𝕏
@blckriflecoffee

$1–10 · Menu

Features

•Restroom
•Accepts reservations
•Cozy
•Trendy
•Good for groups
•Good for solo dining
•Touristy
•Coffee

Last updated

Jan 22, 2026

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Black Rifle Coffee Company

Penny A.

Google
Excellent coffee and tea stop. We had the English breakfast tea and the holiday special "Yule Fuel" coffee. Cushy chairs and tables to sit and have a chat. Super clean bathrooms as well and black rifle coffee company is in a perfect location for some shopping in Fort Worth.

Suzanne K.

Google
The moment I walked in, I was embarrassed I hadn’t realized this was the the same coffee I buy from king soopers back home. The Tactisquatch is my go to, especially when it’s on sale! 😊 But I didn’t super love the coffees we got, which was a huge bummer! ☕️Liberty Bell: 7/10 (the vanilla was overpowering, so the caramel felt like an after thought and I love caramel! So I’d choose differently next time.) ☕️Betsy Ross: 3/10 (all blackberry and no mocha…which is lovely if you love blackberry! I gave it a 3 but my sister would give it a 0/10)

Amanda S.

Google
Employees were extremely nice. Store was very clean and easy to maneuver. And good coffee as always! I've been a member for years and was so happy to see a store for a much needed pick me up this morning!

Nani

Google
Friendly service, chill vibes, and good coffee. My sugar-free liberty bell coffee tasted similar to the coffee I purchase at 151 coffee. It’s not as good, but worth trying once. Next time, I’m waiting for the Murdered Out which is an extra-dark roast coffee. I didn’t feel like waiting 10 minutes so I opted for the liberty bell.

Dana M.

Google
If you like a serious, not too sweet, smoky flavor, you gotta try the Smoky Joe Latte. Also, the customer service at this location is absolutely ON Point.

Kseniya P.

Google
I typically don’t choose Black Rifle Coffee for my daily work assignments, but my recent experiences have completely changed my mind. I've had outstanding interactions with the staff, who consistently go above and beyond, especially when my drink has taken longer to prepare. The atmosphere is incredibly welcoming, and they truly excel at recognizing and honoring veterans. I now make it a point to come here regularly!

Christina M.

Google
First time here, I ordered a dirty chia, and my husband got no whipped cream in his blended drink. In the picture you can see whipped cream, and in mine you can obviously no espresso shot and it didn’t even taste like it had it in. When we went to pay, the guy asked us if we had a phone number we told him no it was our first time and he said oh OK. We wanted to try something new Starbucks is always our go to so is 151 but I can honestly say we will never come back to this place and I can see why you guys weren’t busy.

Christi P.

Google
We did not go inside; just drive through. Very pleasant and welcoming over the speaker. Best tasting coffee. I Loved this place.
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Kristina M.

Yelp
Came to study! Has tables& comfy chairs to hangout! Needed the Jet fuel to help my study session! Super helpful barista & has k cups for purchase in so many options! Great merch for gifting!
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Amy W.

Yelp
I absolutely LOVE this location. When I moved here from out of state, the staff went above and beyond to make me feel welcome and even give me recommendations for jobs, food etc. Every time I came to the store, the experience has been amazing. ABOVE AND BEYOND. Seriously every time! This week I got a text saying I get a free medium drink expiring 10/19. I claimed the reward but then it said there is no rewards. I figured it was a technology mess up, so I went there today to get a drink. Mario in the window was so awesome and answered all my questions. I ordered my drink and told him about the issue. He went and got the manager Abby. Abby told me since it's not showing up on the system then she can't honor it. I showed her the text saying I had a free drink. Abby said that it expired after a certain amount of time, I showed her again that it didn't expire until 10/19. Abby then said that she couldn't honor it if it wasn't in the system and walked away. Maybe it was busy, maybe it was a rough day, but this was not the Black Rifle way. This place rocks but this situation really didn't sit well with me.
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Jen T.

Yelp
I love their question of the day. They really change it up every time. I'm pretty entertained hearing the answer my husband gives the barista. Service is always friendly. I like going through the drive thru since it's way convenient for me, but you should definitely explore the inside if you're interested in purchasing their merchandise. You can sign up for points with your phone number. My favorite drink is the liberty bell. You can certainly taste the coffee - not too bitter or sweet. I find it funny that they warn you that the coffee is strong when you request for triple shot of espresso. They have some breakfast items I have yet to try. I'm eyeing their churro donut for next time.
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Kristin R.

Yelp
Wanted to try an actual Black Rifle Coffee location. We were in Fort Worth, Texas helping our son move into his new home. Was running errands and found ourselves at this location. I guess we much have been way out of our way. Turned up in Colleyville! Probably 45 minutes away & passed a few others along the way! Anyway, we are retired & didn't mind! I needed some espresso beans too as a small move in gift. The Americano my husband had was reminiscent of the 'long black' he had in Australia. And, I chose an Iced Liberty Latte (Breve) with 1/2 & 1/2 or cream and it was devine! OMG! Truly The Best latte ever! When we visit our son in Fort Worth we will definitely be back to Black Rifle Coffee! Service was fabulous & the place was spotless & so clean!
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Stephanie S.

Yelp
Friendly service, chill vibes, and good coffee. My sugar-free liberty bell coffee tasted similar to the coffee I purchase at 151 coffee. It's not as good, but worth trying once. Next time, I'm waiting for the Murdered Out which is an extra-dark roast coffee. I didn't feel like waiting 10 minutes so I opted for the liberty bell.
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Judy H.

Yelp
This is a must stop business for us everytime we are visiting friends and family in Texas. We love supporting this company!
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Kimberly C.

Yelp
This is my go to coffee. Haven't found anything better. And the staff is super friendly and always in the best moods, sometimes they are so chipper they get me going in the morning
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Kodak B.

Yelp
If you want strong coffee, this is the place. Some of their specialty drinks can be very sweet. But if you ask the staff to lessen the sweet they will do it for you. Drive through is fun with their question of the day
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Jessica K.

Yelp
Wow this coffee is so good! I drink my coffee black so quality of the coffee is really important. It was delicious. Service was so friendly and ambiance is really cool. Perfect spot to chill.
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Nate P.

Yelp
Great service. Ordered the hickory smoked coffee and it was really good. Ambiance was nice and quiet while I was there and overall I always enjoy their coffee.
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Megan B.

Yelp
Bomb dot com every time!! Thank yall for the caffeine fix:p and who doesn't love a drive through? The girls were all super nice
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Amigo K.

Yelp
Brand new location, with drive thru service, in a brand new shopping center, with the brand new HEB Store, in Alliance, north of Fort Worth, TX. So new, the cement still looks wet! But this is a nicely designed location, with plenty of free parking in a big lot shared with other popular brands. This is like a Starbucks on steroids, and shifted to the right, but everybody is welcome here, every-body! Drive-thru, patio tables with umbrellas, nice lobby with several tables & ADA table. Also, 4 big, comfy leather seats that pulled me over LOL ahhh! The current deal here is choice of 3 Bundles. Each bundle has: a hot, or cold premium coffee, and a breakfast sandwich, or egg bowl dish. Dine in, or it is packaged nicely for takeout, or drivethru. I picked the Betsy Ross Bundle, hot coffee, with the egg bowl, and it was Officer Mess Good! (good quality) The egg bowl was pre-fab scrambled eggs, bell pepper strips, bit of onion, and small chunks of mellow sweet sausage. For a pre-fab fast food, this was actually decent! The packaging was stamped Parmigiana, so I guess Betsy Ross was Italian? Mama mia! Staff here is pleasant & helpful, they get your order going quickly. Overhead music was mellow, good variety. Merchandise! Not as much as Costco, but almost! Tees, various colors & logos, ballcaps, bags of roast coffee, boxes of k-cups. Big, heavy ceramic mugs, shaped like a grenade, or like a regular mug. A cooler has cold cans of coffee drinks, Apple juice, Orange juice, and Horizon milk boxes, chocolate, or vanilla. I liked it here, so will you!
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Rick M.

Yelp
Great ambiance, I was busting my cousin who lives in town and it seems they have a great community within this shop. Really friendly and great service and great coffee! They killed it.
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Serg M.

Yelp
Great coffee great service! Love this place. Friendly staff, with a clean environment
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Todd H.

Yelp
This BRCC location is particularly good. It is a newer store. The coffee and staff are very good and I always get excellent service here. My favorite roast is the Beyond Black.
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John Q.

Yelp
I absolutely love Black Rifle Coffee Company (BRCC). Veteran Owned, and operated (I think), and just an absolute magnificent place to grab coffee and food. The staff and service is always amazing, willing to help you out however you need and even chat if its not too busy. I generally go through the drive through, and its mostly b/c they have a 'question of the day' which I get a kick out of. Not sure if they ask that inside or not. Anyway, the coffee is very good, its VERY strong so be ready for that. If you do go inside, they have tons of bagged coffee to purchase as well as BRCC memorabilia. As long as BRCC is here, I'll never go to Starbucks again. Thank you to everyone at BCRR, and thank you for your service! You MUST check out BRCC.

Mark W.

Yelp
Good: not Starbucks. Coffee really good. Bad: Hey, you want to join our club? Hey, do you want to donate a bag of coffee for first responders? Hey, how much of a tip do you want to leave? I hate to be a complainer. But, you know, sometimes, I just want a black coffee, pay, and drive off. I guess that's just not possible anymore.
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Kalynne M.

Yelp
Been through the drive through both times so can't speak to ambiance, but the service and coffee is great! Both baristas were very friendly and my drink came out very quickly. The honey latte and the drip coffee are great, and they offer alternative milks. Pay attention to your receipt, they've been doing surveys at the bottom and you can win a free coffee!
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Christine G.

Yelp
I had a great experience coming here for the first time last week with my cousins and we definitely plan to come again. We are all coffee lovers and love trying out new places! I ended up getting an Iced Coffee which was delicious and the coffee cake warmed up melted in our mouths. It was so good that we debated on getting another one. The staff were so friendly and helped us choose the best options for us according to our liking and the overall vibes were really neat and different from other coffee shops. Definitely would recommend if you are in the area :)
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Mark W.

Yelp
Stopped in when I found them on Yelp. New location. Super friendly staff. Good selection of coffee. I tried the seasonal maple, and it was very good. They do offer some food items and offer most of the Black Rifle coffee in bags. They also have several swag items for sale
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Monique H.

Yelp
So glad BRCC is open in Alliance! I'm a big fan of their coffee and also live close to their other location in NRH. I went twice during their grand opening week and it was so cool to see the community come together and celebrate our veterans and damn good coffee. This location has nitro, which is one of my go-to's especially in the summer. I also tried a flat white and it was perfect. My husband is not a fan of coffee but I married him anyways. :) He tried their sweet Basic AF tea and enjoyed it. The staff is friendly and you could tell they have been training and getting ready as there was a long line on the grand opening day and they were churning out coffee drinks with rapid speed. There is lots of seating inside, more than I was expecting by the looks of the outside. There is a retail area inside where you can purchase coffee and merch like shirts and patches. They have a patio with seating and are pup friendly. I follow them on Instagram and they post about upcoming events like veteran meet ups. I will definitely stay caffeinated now!
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Don R.

Yelp
I've got to be honest, I wasn't "wowed" upon my first visit to Black Rifle. I was hopeful to have another nearby Coffee Shop to do some work at when I want a change of atmosphere, but after I got my laptop set-up and asked for the wi-fi password, I was told that they didn't have wi-fi yet. I get it, but that is kind of a big thing for coffee shops isn't it? As far as the Coffee goes, it was a bit bitter - maybe a little burnt. All that said, I don't want to be too harsh as a business gets up and running, and I will return and post an update when I do.
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Joe H.

Yelp
First time at this coffee shop and it was memorable. Number one it is veteran owned and being a vet I enjoyed the quick review of the company history that the barista gave me. The manager came out and showed me pictures on display of her son serving our country as a Blackhawk mechanic. The coffee is stronger than Starbucks but there is no bitter or aftertaste. Love the blended coffee that I got and will be back to try one of their regular coffees later in the week. Would definitely recommend and I also got a veterans discount. A really good coffee experience and the offerings were good and not over whelming. They also had sizes I recognized like: small, medium and large. Give it a try, you won't be disappointed.
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Thuy N.

Yelp
Black Rifle Coffee offers great coffee with a friendly staff and owner. It brings back the taste of authentic, non-sweetened coffee from the good old days before big chains got greedy. Very clean and brand new store in booming Fort Worth Alliance area.
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Mr R.

Yelp
Foods ok, like Starbucks but the merch is freaking awesome. From grenade coffee mugs, Sasquatch tshirt, and their very own coffee. The ambiance cool to with a couple of chairs and tables to lounging couches. Location great to abit off the highway but close enough to hop on and in the middle of shops, medical district and restaurants. The freaking staff amazing and helpful.
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Liz C.

Yelp
The drinks are amazing. Delicious iced chai latte. The service was great. Friendly and accommodating. Highly recommended
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Kim B.

Yelp
I was in the neighborhood and needed a place to work for a couple of hours. I had a wonderful first experience at BRCC. I was greeted as soon as I walked in (10/10 customer service). I asked for a recommendation and the barista made one based on what I usually order. She recommended the Liberty Bell (caramel and vanilla flavors) with foam on top. The foam made it a little sweeter than I preferred but it was still a delicious cup of coffee. I learned that all of their coffee beans are a blonde roast and a small cup holds two espresso shots instead of the average of one at other shops = perfect for me. There was plenty of space to relax, think, and work. Yes, the merchandise sold in the store is related to guns and comfort levels of customers with the theme may vary but I was able to put that aside and enjoy the coffee and work space. I'm glad I gave them a chance, and I would love to visit them again if I'm in the area!

Seth Y.

Yelp
This place is such a wonderful company and community. I walked in not knowing what I wanted to drink and eat and they were very nice and patient with me in choosing my order and they knew how to ask the right questions, so I'm definitely coming back. I highly recommend Black Rifle Coffee Company!

Jim P.

Yelp
One on my favorite coffee spots. The coffee is awesome as well as the staff. Great coffee shop and they're absolutely committed to supporting our veterans and first responders...
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Sonia P.

Yelp
I'm addicted!!! Love the Buttered Biscuit and a large Hot Smokey Joe. Not on their menu every week but its delicous and they will make it. I see people there with pets and they do have water bowls. Clean, modern and comfortable. Try it, you will like it. Oh and the staff friendly and knowledgeable.
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Matt G.

Yelp
The coffee is decent when looking for a cup that packs a punch. The space is new, and the layout of seating is open and not cramped. There is a combination of tables and comfy chairs that provide a nice option between comfy armchairs and tables. The only part that caught me off guard and brought about the three star rating is that there is no WiFi available for guests. This personally changes what I had hoped this space might become, a coffee shop in the area I can escape from my home office and do some light work. While I'm not in love with Native Coffee it's right up the street and where I'll keep going when I need to get some work done. I'll probably come back to BRCC for coffee, just not the coffee and work combo.

Caroline M.

Yelp
The restaurant definitely is still going through opening challenges. Staffed was unorganized, Manager looked overwhelmed and customers were leaving because no food being delivered. We waited 30 minutes from coffee, which we had to grab someone walking on floor to get. Our waiter never came to table so we left. Hopefully they get organized because nice atmosphere with decore inside.

Jerry J.

Yelp
Went to their training day event today. A real coffee company that serves an amazing cup of coffee unlike that other chain that serves up overrated hot milkshakes. Plus BRCC is veteran owned and generously helps support veterans. Give them a try!