Cha Cha Matcha (Broome St)

Cafe · Little Italy

Cha Cha Matcha (Broome St)

Cafe · Little Italy

2

373 Broome St, New York, NY 10013

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Cha Cha Matcha (Broome St) by
Cha Cha Matcha (Broome St) by
Cha Cha Matcha (Broome St) by null
Cha Cha Matcha (Broome St) by null
Cha Cha Matcha (Broome St) by null
Cha Cha Matcha (Broome St) by null
Cha Cha Matcha (Broome St) by null
Cha Cha Matcha (Broome St) by null
Cha Cha Matcha (Broome St) by null
Cha Cha Matcha (Broome St) by null
Cha Cha Matcha (Broome St) by null
Cha Cha Matcha (Broome St) by null
Cha Cha Matcha (Broome St) by null
Cha Cha Matcha (Broome St) by null
Cha Cha Matcha (Broome St) by null
Cha Cha Matcha (Broome St) by null
Cha Cha Matcha (Broome St) by null
Cha Cha Matcha (Broome St) by null
Cha Cha Matcha (Broome St) by null
Cha Cha Matcha (Broome St) by null
Cha Cha Matcha (Broome St) by null

Highlights

This vibrant NoLIta café is a matcha lover's paradise, serving up creative lattes, matcha soft-serve, and tempting baked goods in a lively, Instagram-worthy space.  

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373 Broome St, New York, NY 10013 Get directions

chachamatcha.com

$1–10

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373 Broome St, New York, NY 10013 Get directions

chachamatcha.com

$1–10

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Last updated

Jul 22, 2025

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@goop

"This is truly a place for the matcha-obsessed: In addition to standard fare like a coconut matcha latte (made, of course, with Japanese ceremonial matcha), you can order their ginger turmeric version (the combination of assertive ginger, earthy spice, and matcha works surprisingly well), plus matcha pastries, and matcha soft-serve. While this NOHO spot is their latest space, the OG Cha Cha Matcha is just around the corner on Broome Street. "

The West Village & Soho Guide
View Postcard for Cha Cha Matcha
@onthegrid

"Cha Cha Matcha, Passerbuys Manhattan by Passerbuys. This bright and upbeat matcha spot in NoLIta, with its millennial pink and green color scheme, are what Instagram dreams are made of. In addition to your standard hot or iced matcha lattes, Cha Cha Matcha’s menu also offers trendy and healthful twists, like the addition of ginger and turmeric, or their rainbow “Divine Drink.” Oh, and did we mention you can order matcha soft-serve (which you can combine with flavors like acai, tangerine, or lavender) year-round? More than enough reasons for matcha lovers like Domino Kirke and Passerbuys founder Clémence Polès to count this place as a favorite."

New York City
View Postcard for Cha Cha Matcha

April Lam

Google
I came here with a group of friends so we got a few different drinks to try. Note they have a supposed “large party fee” where they charge an extra $5 dollars if you order like 4 drinks or more? Very bizarre and I have never seen this before. If you are looking for a strong matcha taste I do not think you will find it at Cha Cha Matcha. Their more “specialty” drinks however are quite yummy (aka sweet) but the Matcha flavor is more of an afterthought. The decor and space is nice and large however. There are many seats and chairs. Iced Matcha Latte w/ Whole Milk: The matcha flavor was quite non-existent. The drink tasted mostly of milk and was very pale in color. Perhaps getting it with non-dairy milk might make a difference if you were trying to get more matcha taste. I would recommend getting a matcha latte elsewhere if that’s what you were seeking out. Nitro Latte - Surprisingly had more matcha taste and was also darker in color. I think this is a better choice than the standard matcha latte. Beautiful Latte - It did look quite pretty with the white and green ombré look. Though I will say perhaps drinking from the top with the matcha does get you the matcha flavor, but when you mix the drink together it is very sweet due to the honey and bee pollen. It was not a bad drink, I could see myself getting it again but the matcha taste is an afterthought, and not the main taste after mixing. Seasonal Salted Caramel Matcha Latte - this is very very sweet and tastes exactly like salted caramel! The only weird thing is maybe you would expect it to be brown in color when it comes out but of course the matcha makes the drink be green. There is zero taste of matcha at all however, just straight up salted caramel. Good for if you just want the “health benefits” of matcha being in the drink but with none of its taste.

Erin

Google
1 star is for the service, but the matcha here is so so bad. Ordered a matcha latte and matcha lemonade, both were so bland. You CANNOT taste the matcha at all, the matcha latte tasted like a cup of milk (and it was unsweetened which should've made it stronger) and the worker was super nice and poured a bit more matcha in but it really didn't make a difference. You can see it in the photo how light the colour of the latte is, honestly ridiculous. Their brand story seems passionate and knowledgable about matcha enough and I have had and love good matcha which attracted me to them but this was not good matcha. If it was decent quality, which it seems to be (based on the colour of the matcha itself), this just goes to show how stingy they are. Super disappointed, will not be returning.

Philip Chan

Google
Popular matcha place with excellent options and a busy vibe. The service was good. I received a well constructed drink with a relatively short wait. My main criticism is choice of atmosphere, the music was too loud to have a quite conversation and I found it difficult to hear my orders readiness being announced. As good choice for a cup to go.

Michelle

Google
What a jazzy spot, they make drinks of character, and flavors of unique twist. I tried their Blue drink for the collagen boost and had it made with Oat milk. Love the cute latte designs. Would come back to try the Purple drink, Pink drink, Matcha mixes, and ice cream too!

Bella Lu

Google
The matcha flavor is so amazing there!! Definitely going there more and just chilling there. Matcha latte is good for those who don't like the bitter, and matcha is really good for those who like green tea a lot. The ice cream is a little bit sweetened. But you can always ask for stronger matcha flavor or sweetened.

Matt Daniel

Google
A trendy tea/soft serve ice cream place with some 1980s Miami vibes. The staff is friendly and the drinks are delicious. I recommend the matcha late with some sweetener. They have some comfy places to sit, overall though not too big of a space. I would definitely return. Hope this helps!

Kathryn Cervantes

Google
Cute bright insta friendly shop with matcha everything- snack, drinks, smoothies, ice cream and probably more. Creative items and from what I can tell seasonal specials. I had the ginger Turmeric latte. Was tasty and an overall pleasant visit just found it over hyped and more aesthetically pleasing vs quality.

Chan Woo Park

Google
Small cafe with matcha drinks and baked goods. I loved how it was not very sweet. You can add sweetener if you want. The very pink decor inside makes you feel like you are in a tropical country.