Crumbl - Upper West Side

I was super excited to try this and sadly this does not live up to the hype the mkt cause. The cookies are good but not a big deal. The main point for this is that the attention was super fast and a small box of cookies is cheaper than others sweets treats that you could find in New York.

Order through a machine and get your box ready. Easy process. The cookies are excellent, and I found more balanced compared with the average sugar level of American cookies. The brownie is delicious, big portion and in this case, very sweet. You should try, but take 1 to share!

wanted to see what all the fuss was about. we shared a mini cookie box to taste test with a friend and the cookies were good but i’ve had better ones. i really enjoyed the blueberry one because we could taste the fruit which balanced with the sweetness of the dough. in contrast, the other ones were way to sweet for my taste. however, all of them had an incredible texture, they had that perfect crunch while being super moist.

Definitely worth the experience. After watching so many reels of people eating the cookies of the week, I can say they taste really good. I fell in love with the Lime one, and the Chocolate was pretty good too. I just didn’t really like the Kit Kat one. Too dry in my opinion. The service was very good too, the staff welcoming and smiling.

First time visit, and I'm a crumbl fan now. The staff at 74 street location were so helpful and friendly and gave their input as to their favorites. The lady that assisted me when my order was ready she even gave me a extra french toast cookie to try and thanked me for trying crumbl and told me happy holidays. Customer service doing it right and welcoming me as a new customer. I will be back (and the french toast one was so good btw). the cookies were good and not too sweet. I thought this was better than chip city cookies

The cookies were great and gigantic, you can definitely share. I got my order wrong and instead of the chocolate chip got pumpkin cookie which was my least favorite. The fried ice cream one was amazing. There is a lot of hype with these cookies so the place was full and it was very loud but somehow the service was fast.

My cookies are always perfect from this location! Love treating myself to crumbl every now and then. It’s good to know that what I’m ordering is what I’m getting!

Easy to order ahead on the app. Cookies were ready when I got to the store. Staff greeted me with a smile as soon as I reached the counter. The gentleman helping me asked for my order name, got my cookies, checked them with me, then gave a friendly greeting as I was on my way. Great experience overall. Much better than Chipcity!

Crumbl was one of the establishments we visited while conducting a "scientific" taste test comparison of chocolate chip cookies (CCCs) on the UWS. (You can see some of our findings under the Chip City review: https://www.yelp.com/biz/chip-city-new-york-7) The subjects of study, as curated by my 12-year old, were CCCs from Chip City, Levain, Crumbl and Insomnia. TLDR: Our current rankings: - Levain / Chip City - Insomnia - Crumbl The Deets: We prefer our CCCs to be soft, even gooey on the inside (e.g. ideally warm with melty chocolate), with a slightly crisp crust on the outside. And we like them buttery, but not overly sweet. Size was not factored in except insofar as it impacted texture; neither was price. By these metrics, Crumbl's CCCs were just ok. Like all the other cookies we tried except for Insomnia, Crumbl's CCCs are supersized, about 4 inches in diameter and an inch or 1.5 inches thick. Unlike Chip City and Insomnia CCCs, which came to us warm, Crumbl's was cold and a touch hard all the way through, which resulted in a low score on the soft & gooey scale. We did love how buttery and fragrant the cookie was, how it was studded through with generous amounts of chocolate. This thing probably would have been amazing right out of the oven! And had we rated all of the cookies we tried cold, Crumbl's probably would be close to Levain in likability and possibly better than Chip City and Insomnia (by our subjective standards, of course). Pros: - The staff were working their tails off one one of the busiest days, the day before Thanksgiving. They managed to be friendly and efficient, cool as cucumbers despite the pressure. No weak links that we could see anywhere. Amazing. Cons: - The amount of superfluous waste this business generates is heartbreaking for anyone concerned about the environment. Levain and Insomnia both asked us whether we preferred a paper sleeve or a box for our cookies. (We chose the less wasteful sleeve.) Chip City didn't give us a choice, but dumped all our cookies carelessly into the same sleeve. I'm sure the staff thought they were doing customers a kindness by putting all orders in those pretty, waxed cardboard boxes, but we saw so many folks eating their purchases and immediately disposing of those boxes in the garbage, probably too smeary with food to recycle. It would be wonderful for Crumbl to offer purchases on plates or in paper sleeves. I personally resolve to bring my own reusable container next time! Neither here nor there: - The small pies we ordered alongside our cookies were enjoyable confections, homey and similar to what a southern or midwestern family might make for a church picnic. The Oreo cookie pie definitely evoked something nostalgic in me, but don't expect confections as elevated as what you might purchase at a Dominique Ansel or Mille-Fuielle. I'll be back try the cookies again after my next marathon*. *Just kidding, I don't run marathons. After my self control degrades sufficiently, I mean.

Since Crumbl Cookie went viral, I've been eagerly anticipating a taste. Opting for a Monday visit, I could explore their array of fresh flavors. Walking in, the aroma of freshly baked cookies enveloped me as I watched the staff diligently scoop dough and bake. I noticed each cookie was freshly adorned after my order. Though elegant, the shop lacked seating. Skillet Cookie: I'd give this an 8/10. The vanilla cream atop was divine, and presentation was top-notch. A solid choice I'd happily indulge in again. Confetti Cake: Topped with vibrant pink frosting, this scored a 9.3/10 for me. The cream cheese frosting paired beautifully with the sprinkles' crunch. While not mind-blowing, it stood out among the bunch. I'd revisit if in the area. Peach Cobbler: 6/10. Reminiscent of an oatmeal cookie with a hint of peach, it's a treat for oatmeal enthusiasts. The nutmeg and cinnamon notes added depth. Sugar ft. Mother's Circus Animal: 7/10. This collaboration brought a unique twist, akin to the wedding cookie. While enjoyable, it felt like a basic sugar cookie lacking the wow factor. The frosting was a tad too much, obscuring the animal cracker. Milk Chocolate Chip: A standard chocolate chip cookie, earning a 7/10. Despite Crumbl's reputation, it delivered a good cookie, but nothing extraordinary. Overall, sampling the Crumbl mini cookie box with friends was delightful. The thrill of exploring new flavors weekly adds to the experience. While I'd return, I'd opt for the mini option over the larger cookies.

I order from crumbl almost every week and in my opinion, they never miss. My all time favorite is the tres leches cake, it tastes and looks amazing. I always use door dash to order from crumbl and the service is always quick and my food always arrives looking amazing :)

My sister received a box of Crumbl cookies as a gift, and since she rarely eats sweets, the cookie monster in me emerged to help :D * Chocolate Covered Pretzel Pie Sweet, salty, and decadent-- with a brownie pie cookie base, semi-sweet buttercream filling, salted pretzel pieces, and a drizzle of milk chocolate. I found the cookie delicious, though it was hard to finish more than half in one sitting. * Lemon Cupcake Sweet and zesty, with a strong lemon flavor and hints of vanilla. I've had this flavor before and it remains one of my favorites. * Honey Bun I haven't had a honey bun in forever, and honestly, I don't even remember what it tastes like. That said, I was pleasantly surprised by this one; it reminds me of the Teddy Grahams cinnamon-flavored graham crackers. Lightly sweet and cinnamony, I think this might've been my favorite flavor.

this place is so good and yummy i love their cookies. i would go again, this is a 10/10

I don't get the hype of these cookies. We came in and tried the pumpkin one (it was a lot breadier than a cookie should be), the apple caramel one (I wasn't impressed), the chocolate chip (simply okay, I've had better)-- the two stars I'm giving this place isn't even for cookies, they had a tres leches cake and that was good, a little overwhelming after a few bites bc it was very rich, but good nonetheless.

Store was empty when I was arrived but I had to wait 20 minutes to receive cookies that were so hot all the toppings were semi melted. Not worth it and overpriced. Magnolias has some delicious baked goods and it's not too far.

Went 30 mins to this location to active my cookie coupon. After waiting in line for 15 mins, I was told my t mobile coupon wasn't going to work (despite not being expired and they didn't even scan it) and there was nothing she could do and the worker laughed at me. I don't usually leave negative reviews but the way the staff handled the situation and the wait time after the staff knew I was going to use a coupon just to laugh at me showed terrible service.

Had a great visit here for my birthday cookie. Free cookie? Score. I had the maple oatmeal. Really tasty. Super fast. Came out nice and warm. Really good texture. Filling cookie. One of the few cookies in the city that will come out warm. Schmackery's doesn't do it and neither does Insomnia. Talked with the owner Seth about business. Really friendly and he outright offered for me to try the peanut butter. Stellar. Clean store. Bright lights. Easy touch screen monitor. Place runs great. Thanks for having me

Had only seen the viral videos of Crumbl cookies on social media before coming and I was very doubtful that they were really as good as people said on the videos I watched. Let me tell you, they are way better than I imagined!! First of all, their store was sooo cool, they have like the cookie factory right there and while you make your order, you can also see the team making the cookie dough, mixing it, etc. The ambiance was light, fresh and cool, and all the employees seemed like they were having such a great time!!! Loved it. Their cookies were some of my favorite, we ordered a box of 4: sugar ft mother's circus animal, chocolate cake, kentucky butter cake and milk chocolate chip. They were all AMAZING. Perfectly made and all the right amounts of everything, they were not too sweet, not hard, not overly baked, it was just perfection!!! The ultimate favorite was Kentucky butter cake, then followed the sugar ft mother's circus animal. I have discovered that I'm not a huge fan of chocolate cookies, so barely tried the chocolate ones, they were very good and my bf loved them, but can't really offer my unbiased opinion. Try them and decide for yourself!! Can't wait to be back and try more flavors!!

My daughter made me take her there for her birthday and the order came out very fast. Although I did not like the cookies because I found them overly sweet I get what they're trying to do. I wouldn't go back, but I'm sure my daughter will make me take her there again.

Cookies are undeniably amazing--fresh, delicious, and perfectly baked every time. However, my recent order was incorrect. While I thoroughly enjoyed the cookies, getting the wrong items was disappointing. I hope for better accuracy next time because the cookies themselves are worth it!

This was our first time trying Crumbl cookies, and it was unfortunately a disappointment. They are new to the upper West side neighborhood. The restaurant itself is bright and airy smells delicious and the service was good. Unfortunately, it's the cookies that were not as pleasing. The flavor, nor the taste was impressive. I consider myself a cookie connoisseur and I've tried many cookies in many different states, and I hate that I only could give this place two stars. The texture was soft and slightly gooey, but there really wasn't any distinct, taste or flavor. I will not be returning anytime soon. However, try for yourself. I can't recommend it.

I always see people hype up Crumbl cookies and view each flavor. This my second time trying their cookies. Every week theirs new flavors of cookies to try. Surprisingly it wasn't a long line so I was quickly assisted and greeted. Service was fast. Cookies are fresh and smell good. My rating for the cookies I purchased are Snickerdoodle Cupcake 9/10 S'mores 8/10 Macadamia Nut 8/10

3.5 / 5.0 - It seems there wasn't enough competition for bakeries and cookie stores in UWS, because here comes another! I stopped by Crumbl on Friday, which was their official opening day. I had anticipated a long line, but possibly because it was at night (8:30pm), there was hardly a wait so I decided to go in. The staff behind the counter was friendly, welcoming each customer entering the store. There are 2 kiosks for ordering and you can also order at the counter. The line was short so I ordered a Milk Chocolate Chip Cookie ($5) at the counter. There is a separate pick-up counter, and they brought my cookie out, placed in their pretty pink box. It is a pretty box, but I would love for them to make the cookies cheaper without the box. I prefer soft cookies (vs hard), so I liked that it was soft. But it was too sweet for my taste--I didn't love the dough and the milk chocolate made it even sweeter. They have different flavors each week, so I'll have to try another one next time.

@Crumble, how real are your cookies actually? Some individual reviews : The O-Rod. Purple, pop, puckery, underbaked. This cookie was difficult to eat. However, it was our favorite. The Waffle: A lump of butter. Underbaked, not very waffle like. Stodgy and a downer, NOT airy and light. Not a waffle. And the syrup accompaniment -- Smuckers breakfast syrup. The Lemon something: this was the most like a sugar cookie from a tube. Perhaps pair a with a beer for Shandy/Radler/Panaché for more enjoyment. The choco-chip: biggest disappointment, bottom of the barrel, Nestle Tollhouse Incorporated. Undercooked. Too milky for a so-called "semi-sweet" chunk. Seriously, we waited in line for an hour, save time and check out Levain instead.

Love their cookies but I just wish they had more locations. The ones in New York are very limited but they are delicious

This is a horrible franchise location - beware and do not go here. We gave it several chances and each time it has been terrible. Pick up order ready for one cookie took additional 20 minutes past the pick up time to receive. Another time cookies were missing frosting or other components. Other times dirty sticky boxes. Overall makes the crumbl experience not worth it whatsoever.

Very overrated, cookies aren't that great. The place was super disorganized and it took forever for no reason. The place itself was not very inviting either.

I am puzzled on how a place that sells cookies can cause so much unhappiness. I went to this location on a hot July Saturday afternoon. This is a store where you buy and carry...no sitting down to enjoy anything. Plus you wouldn't want to sit down anyway because the air conditioner was not working. We were actually forming a line around the HVAC guy and his ladder. You place an order through a tablet and then join the crowd waiting for their orders. I was only here because my child saw this TikTok and so was everyone else judging by the demographic. It was a miserable experience. I waited about 20 minutes for my 6 pack order and maybe it would have been worth it if the cookies tasted good. The cookies the worst cookies I ever had in my life (and I am old). I am going to call this place halfway cookies. They tasted half-baked, made with half a recipe and baked in half a store. To add to my misery, the employees were miserable and actively avoiding the front counter and any interaction with people unless it was to hand off a order. Please don't waste $27.21 like I did. Go to Insomnia Cookies or if its an emergency, the Subway cookies taste better this Crumbl piece of crap. Edit: I actually visited the Upper East Side location but everything else still stands.

Had the buckeye brownie and maple oatmeal cookie. Maple oatmeal was the BEST. Very soft and gooey and nice flavors. The buckeye brownie... not my favorite. The cookie wasn't soft and the peanut butter tasted kind of weird. I usually love chocolate and peanut butter but this just didn't quite hit the spot. Nice workers! Small store with no seating, only for to go cookies.

The service is quick and it's clean. The cookies are pretty tasty and well presented. Very sugary sweet, and fun flavors. Not the most amazing cookie ever, but very very tasty and good.

When I went, I was the only one there. I've seen it all over my Instagram and after trying it, realized this is one of those places that is more for Instagram hype than anything else. Had trouble applying my code, but the people working really couldn't bother didn't ask if needed help after standing there for 10 min. I got the Oreo milkshake, it was soft, the icing is a bit chalky. The cookie could be more appealing, with real frosting like on a cupcake or having a filling or making it more buttery to make the hype real. Overall, if I have a cookie craving this isn't the place I would turn for a $5 + cookie.

My daughter loves crumble, she has yet to meet a flavor she doesn't like. I was shocked that the prices were the same in NYC as we pay in NJ, I was also shocked how quickly they prepared our order, the one we usually go to it takes forever. Definitely pleasantly surprised! All the crumbls I've been to are very clean and this one also was very clean and bright.

I am not a sweets person, but I will go out of my way to get crumbl cookies. They are amazing! Soft and cooked perfectly and the flavors are delicious. Really can't go wrong if you are craving something sweet. They are a little pricey, but what isn't nowadays? The concept is also pretty cool. You order at a kiosk then they package the cookies and call your name when it's ready. Which is very quick! Highly recommend if you want a sweet treat! One of the better places in the area for a cookie. Some people have been comparing crumbl to levain, but they are completely different - - so if you are a levain fan, you will also be a crumbl fan! Two very different versions of cookies

Never thought I would see the day Crumbl made it to NYC. Unsure if the flavors of the week repeat but this week there was; chocolate chip, pink sugar, blueberry crumb cake, dark dream and peanut butter. Out of the five I truly enjoyed only two which were the milk chocolate chip and the blueberry crumb cake. Chocolate chip has a hard shield and a chewy inside. The blueberry crumb cake taste like spring! Light and hints of lemon, it's giving lemon cake. The peanut butter was not bad neither, just make sure you enjoy it with a glass of milk. I prefer levain cookies.. texture, taste & size.

I've been here twice. Once on a Friday evening about two or three weeks ago and then came back mid Friday afternoon. To avoid the crowd and for a bit quicker service, I would go mid afternoon if possible. I had a larger order and got it way quicker. Not to say they weren't pretty quick the first time, but if you just want to get in and avoid lines, mid day os your best bet. On my first visit, I told the guy I wanted his suggestion of his favorites after I let him know I was getting two cookies. He (I wish I had his name) suggested the classic chocolate chip and the caramel cake, which I believe was that weeks mystery cookie. I told him I was trusting his judgment on this, but he assured me he wasn't steering me wrong, lol. (All in jest, btw, nothing serious or threatening here.) Well, my dude was right! Loved them!! I can now say caramel cake is one of my favorites as well, so thanks to him! So, I returned this Friday during my lunch break and decided to get four cookies this time. INITIALLY, I was going to share but then the lady helping me told me her favorite was the Classic Pink Sugar Cookie: chilled, vanilla sugar cookie with pink almond icing (which I now know is available every week). Also, the mystery cookie was the Kentucky Butter Cake: a warm yellow butter cake cookie topped with a buttery glaze, which I had to try. Plus, I had to obviously pick up a milk chocolate chip again. And then she was saying the Sugar Featuring Mother's® Circus Animal™: a cookie filled with rainbow sprinkles with a topping of melted white chips, a Mother's® Original Circus Animal™ Cookie, and more sprinkles, was available and is at its best when eaten right away and of course I wanted to have one for lunch. In a nutshell, I was cookie pressured to get more and share less. ;D (Btw without the tip, the four pack came up to about $16.75 I think. )

I take my desserts very seriously so I will only go to places that are worth the calories. So when I saw the line around the corner of this place I knew I would be putting on a few lbs. The biggest problem I had with Crumbl was selecting the one I wanted to eat. I finally decided on the peanut butter cookie with banana frosting and a peanut butter drizzle on top. You order, give your name, pay and pick it up - sort of Starbucks style but your cookie awaits you in a beautiful pink box like a gift. The cookie is pretty big and thick and the icing is just as thick. The flavor is so fresh and delicious- it's like you're eating a spoonful of peanut butter and then took a bite of a banana. The cookies are big enough to share but not with me. Get your own.

When we entered Crumbl the staff welcomed us. They offered to help if we were having trouble ordering on the kiosk. Everything looked clean and bright. Not too crowded and no line outside. We got a box of 4 cookies. The mint chocolate chip which was a chilled cookie and it tasted just like you were eating the ice cream. My top fave. We also ordered Maple glaze which I liked it was like a snickerdoodle met maple and had a baby. My 5 year old didn't want to share her sugar cookie lol and I liked the chocolate chip cookie because the chocolate chips were huge. My favorite thing is that the cookies are not overly sweet. And they have different cookies every week which is fun.

3.5 Came in on opening day of the UWS location after watching it go up over the last few months. It wasn't busy around lunch time but there were plenty of folks working there. You order and pay at the kiosk, $5/cookie or $16 for 4 cookies. I only wanted to try two flavors so I ended up with two individual boxes with one cookie each. They took only a few minutes to come out and we're presented boxes open for my review. I definitely for a single cookie the box is overkill in the packaging department, it felt very wasteful to me. I tried the cowboy cookie and the honey bun - of the two the honeybun was my favorite. Both were much better fresh and warm than later. They were too sugary for my taste, similar to insomnia but larger and thicker. I hear the flavors rotate, so I might be back to try others but am not sure if it will be a go to spot over many other amazing cookies in the UWS.

Fantastic cookies. Sorry to the people who printed the label with Lick My N on it - forgot to change that one, my bad. Thanks for the cookies, for real. Best, Lick My N

If you like cookies with any sort of texture, do not go here!! The cookies are one texture throughout, and that texture is approximately the consistency of Play Doh. The taste was fine, but a bit flat and cloyingly sweet. Keep on walking and head to Levain for truly amazing cookies!

Cookies are too sweet for me! No place to sit at the store. The chocolate brownie cookie was my favorite. The cornbread one was fun to try especially with the butter flavored frosting on top.

Ambiance was great ! Service was ok, staff needs to properly place cookies in box, mine were all mushed up and frosting spread from one cookie to another. Also I was charged white milk which they didn't even have and I had to turn back around when I opened my bag and it wasn't there for them to tell me oh sorry we ran out. Uuummm why not say that before I had to walk 3 blocks back to the store? Also the cashier was terrible I thanked her and she looked at me as if I was crazy she was very messy with my order frosting all over the box, she kept ignoring me when I spoke to her or thanked her she was acting as if she didn't want to be there! Other than that I would continue to go there it's literally the only one close to me

Delivery service very slow. It's not what I expected nor wanted to feel from the Crumbl staff or their cookies. They are taking over 2 hours with my order. Mind you it is one cookie!!! Do better UWS.

Cookies change every week. Quick and easy ordering. Staff helpful. Place smells incredible.

So compared to the east side store, the west side store is absolutely phenomenal. They go above and beyond for customer service. Eastside crumble, please learn from the westside crumble. Cookies are always nice, warm, and fresh. When it comes to the East Side, the reason I mentioned it, long story short. Mistakenly placed the order on the East Side. Try to receive my money back. I guess it was the manager there. I called her. She was playing ring around the rosie with me. I went back to the west side store. Explained it to the Westside manager as she was happy to give me the cookies.. Talk about night and day. On top of that, she apologized for the East Side stores. Managers' childish behavior.

Love crumbl. They are perfect for gifts. I buy them all year long for my accounts for special occasions. It's always a big hit with the staff. Love that they are always changing flavors so we don't get bored of the same old stuff.

I placed an order via the website for a gift - I specifically ordered a gift box with a card and spent time on the message to include with it. The gift was delivered without the card and I had to ask the recipient if they received it. Embarrassing. And when I tried to call the Upper West Side location (the location where the order was created), they hung up on me by accident, and I tried to call back and got voicemail. I will not be ordering from here again.

Love love love. The best place to get cookies in my opinion! Give crumbl a chance for sure

First time ever at crumble I was very excited because of all the hype over TickTock and Instagram they finally had made one on the upper Eastside but I never got around to getting there but now they have one on the upper West side I literally work like three blocks away from it and the sign has said the grand opening is tomorrow which is Friday, January 20th but I'm assuming they decided to have a soft opening to kind of gear up for what awaits them tomorrow but basically I got there at 5 PM and it wasn't busy at all they have to Khios is and you order from there or you can order at the register and the cookies came out really quickly, I got one cookie the Oreo cookie to be specific because none of the other cookies were interesting to me this week and I hope that come Monday they have a better lineup with that being said I paid five dollars exactly for the cookie and it came warm it didn't exactly give off an Oreo cookie more of a chocolate lava cookie taste with butter cream or I guess Oreo filling icing but it was very close in my opinion it's so much better than chip city because it comes warm and it literally is what the name says which is crumble because I couldn't even pick it up it was falling apart the cookie overall was thin but not too sweet and just right again didn't really give Oreo as well as I thought it would but definitely worth trying at least once or twice hopefully the lines won't be as long as the one on the upper Eastside definitely stop in check it out I guess you can say I got really lucky for this soft opening I was in and out.

Cookies were delicious, even if the staff wasn't especially friendly. Also - bring a bag! For someplace that offers catering, they don't give you any, and walking ten blocks and getting on a rush hour train with both hands full of a stack of cookie boxes was super inconvenient. But, no regrets, the cookies were a hit at the office!

I really love crumbl Cookies and how they rotate their menu every week. the flavors are always amazing. the service was good and the cookies were still warm!

I love this location! It's one of the bigger stores . The cookies are always good and the employees move fast !

Best cookies ever! I'm so glad NY has them now! Good variety and perfectly cooked. I wish the pink sugar was available all the time like it used to be.

Excellent and delicious cookies. I particularly love the red velvet with the frosting

A YouTuber promoted this and I thought it was worth a try when I randomly saw the store on the UWS one summer night. You order at a kiosk then pick up at another counter. Not much of a wait. I got a pink sugar cookie. What another reviewer said was correct - these do not taste like any cookie I've ever had before and I mean that in a bad way. It came out ice cold. Who ever heard of ice cold cookies? I should have had the person warm them for me. And they were far too sweet and kind of a weird semi-stale taste. Edible, if you want to wind up in a diabetic coma I guess. The frosting was much sweeter than the cookie so I didn't eat much of it. $5 isn't bad for the size of the cookie. Two people can eat it but this place isn't even close to being in competition with my beloved Insomnia Cookies where the cookies are always served warm, fresh and not too sweet.

So delicious!!! Cookies come out super fast. The bakery was extremely clean and the cookies could not get any better.

Really sweet and tasty. Enjoy the different flavors on a weekly basis. At times may be too cakes like and not a cookie