Deploy Coffee

Cafe · SoHo

Deploy Coffee

Cafe · SoHo

1

120 Lafayette St, New York, NY 10013

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Deploy Coffee by null
Deploy Coffee by null
Deploy Coffee by null
Deploy Coffee by null
Deploy Coffee by null
Deploy Coffee by null
Deploy Coffee by null
Deploy Coffee by null
Deploy Coffee by null
Deploy Coffee by null
Deploy Coffee by null
Deploy Coffee by null
Deploy Coffee by null
Deploy Coffee by null
Deploy Coffee by null
Deploy Coffee by null
Deploy Coffee by null
Deploy Coffee by null
Deploy Coffee by null
Deploy Coffee by null
Deploy Coffee by null
Deploy Coffee by null

Highlights

Onyx coffee beans, iced mocha, matcha, modern design  

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120 Lafayette St, New York, NY 10013 Get directions

deploycoffee.com
@deploycoffee

$1–10 · Menu

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120 Lafayette St, New York, NY 10013 Get directions

deploycoffee.com
@deploycoffee

$1–10 · Menu

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Last updated

Oct 24, 2025

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@eater

New NYC Food Event the Great Nosh Features Jewish Food Mashups | Eater NY

"A cult-favorite Long Island City waterfront coffee cart started over a decade ago by two Navy vets, Jimmy Lai and his partner Danny Singh, is expanding to SoHo and has opened at 120 Lafayette Street at Canal Street." - Nadia Chaudhury

https://ny.eater.com/2025/5/22/24434655/great-nosh-nyc-food-event-jewish-foods-governors-island-june-2025
View Postcard for Deploy Coffee

Kristin Fyfe

Google
Not a coffee lover, but this place won me over with their matcha! 🍵💚 Cozy vibes, friendly staff, and the matcha latte is smooth, creamy, and not too sweet—just the way I like it. Bonus points for the adorable latte art and comfy seating. A little gem even for non-coffee folks!

Alison Pouw

Google
great coffee (i got the drip) solid pastries, and cute interior. outside is a bit sketchy but don’t let that stop you. baristas are super friendly and the space feels calm inside. good place to get work done or take a break. one of my fav escapes from canal street in the area.

David Martinez

Google
Nice small chill spot with great coffee. I like a more fresh, small batch coffee taste (no idea where their beans are sourced from, but it was good). Had a flat white and iced latte and a croissant. Great overall, will come back

Mihai Manitiu

Google
Nice coffee shop - small but nice. There are a few seating options . The coffee is good and they also sell pasties that they bring in. Overall nice.

Kolten Carpenter

Google
Run to Deploy! Don’t waste your time on bad coffee. They’re using Onyx coffee during our visit - world class roasters. Their pastries are artisanal, these buttery croissants are far superior to the commercial crap floating around at other shops. Barista was kind and made an excellent and beautiful cappuccino, we will return.

Tron Schell

Google
Opened recently Deploy Coffee is a delicious coffee shop in between chinatown and soho. The barista/owner? was very knowledgeable and even gave another fresh cup of drip coffee. They serve Onyx coffee for their drip, pourover, and espresso based drinks. They also serve specialty teas although we didnt try it upon our visit.

Simran Maini

Google
Deploy Coffee is hands down the best coffee in you can get in New York, and I could not be happier that they have now opened a shop! Deploy uses high quality Onyx coffee beans, making their drinks truly stand out. My favorite drink is the iced mocha—it's rich, creamy, and perfectly balanced, but not overly sweet. Since the shop opened, I’ve been coming in a few times a week to unwind, whether it’s relaxing on their couch to read a book, or catching up with friends - Deploy Coffee is the place to go!

Kyungil Lee

Google
Finally made it here! Clean and cute space. Great quality coffee. What more can you ask for!
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Michelle T.

Yelp
I had a super early appointment in the area and desperately needed a coffee fix after it. Deploy was close by and I noted with interest that the original coffee shop in here had changed names. I opted to try it and thought it was just fine. The staff that was on shift was very standoffish and just generally a bit ambivalent. The coffee was just OK, I think there are better options in the area nowadays. There is a decent amount of seating, but can get pretty crowded.
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Julia K.

Yelp
Great spot to get amazing coffee - you can even watch it percolate before enjoying a cup of cold drip! Interior is clean, with a modern but not cold design, and a couple of seats. If you're not in a rush it's definitely with drinking your coffee in-house to get the full service, taste and visual experience such as an espresso coming with a small glass of sparkling water, or the flat white with beautiful latte art.

James S.

Yelp
Great cold brew. Cold brew at many coffee shops tastes watered down and lacks flavor. Almond croissant was good too. The space is modern, but really small (1 loveseat, 1 table for 2 people, and 2-3 window seats).

J D.

Yelp
Great Kyoto cold brew! Very small space unfortunately. Nice and fast service. Would go back.