Matt S.
Yelp
Love. this. place. How can you tell this store is run by Italians?
1, the produce is the best there is. No crappy beans, no mushy mushrooms, no wilty lettuce, no beat up broccoli or mouldy cauliflower. (It is insane that big chains expect us to pay through the nose for veggies worse and more expensive than sidewalk fruit stands.) Way better choices in apple and peach and pear and orange varieties than elsewhere.
2, the cooked meals portion of the store doesn't take away space from real groceries like in all other chain stores.
3, really big focus on Ontario products. Why go afar when fresh is near?
4, great selection of oils and cookies and deli meats and specialty products like polenta and pancetta and mineral waters. And at Christmas, they bring in special import products - like unique direct from Italy pannetore and torrone!
5, really decent garden centre for such a small space that is open something like April to December.
And then there are others things not related to their Italianness, like the crazy selection of yoghurts, Hewitt's dairy products, local frozen asian dumplings, breads from Blackbird and Fred's and Martin's, and non-alcoholic beers. The quality of this store is just through the roof.
Now there are a few downsides.
Some are weird - like their insistence on practically soaking the veggies. Note to staff - this doesn't keep them fresher than a fine mist would, it just makes them a sloppy mess in your cart, a gloopy mess in your bag, and a hazard to any of the other products you bought that may react negatively to moisture (e.g. onions) or that are made of paper (e.g. anything boxed) as anything you store near gets wet too. Also, the berries just aren't the best. Not sure why.
Others are down to store size. It is squishy! There is no room. Leave your kids at home please. The ambience is frantic and the clientele is some of Toronto's worst - enough money to be demanding but not enough to be classy about it. The kind of people that think they are doing the world a solid by shopping here.
Limited selection of pantry, boxed goods, meats, toiletries.
It is expensive. Sales are limited. Most boxed products, canned goods, chips, pop, granola bars, cereal, cleaning products, toilet paper are better deals elsewhere. (Want carbonated flavoured water? Be prepared to skip a mortgage payment.) But the thing with Fiesta is, it doesn't feel like they are hosing you. It feels like it's just the cost of a small business doing business - unlike when you go to Loblaws and you remember their executive salaries and stock buy backs and corporate profits and you know that when the price of their PC carbonated water has tripled in the last four years that's mostly padding their bottom line.