Fresh Plus Grocery

It's close and convenient for us. Fresh Plus has most of what you need. Good meat department too.

This is a convenient store if you live in the area however the prices are crazy and the quality is hit or miss. I’ve purchased dairy products from here that we’re spoiled, produce is small and expensive and the cheapest can of beans you can find it like 1.60 minimum. Recommend for a beer and wine stop, maybe some pantry snacks. Another thing is it always smells really bad especially in the meat department. I’m not sure why but it’s not good considering how everything there comes at a premium. I go if I’m in a pinch and need something quick but would not recommend buying all your groceries here unless you don’t care about quality and are made of money.

I love my little corner fresh plus grocery store. Even more so during 2020, 2021 ice storm and 2023 ice storm. There was toilet paper, fresh and healthy food selection. I don’t mind paying a little more in price for something so close and within walking distance..and it’s a good feeling knowing your helping a true Austin original stay open. We love you fresh plus! Thank you for always keeping the customer in mind at heart.

I want to like this place and visit really often, but I often walk out with less than half my list filled. Seems like they're understaffed because the perishable quality control is not great. I've found moldy bread and milk 5 days out from the sell by date on the shelves more than once.

I love this place! I generally go in vitamins; this time it was aromatherapy. I always leave with more. It's not just about FRESH vegetables and meats. Check out the lotions, shampoos, health bars... That's the PLUS.

Overall a great, convenient shop! Good & reasonably priced variety of produce (only slightly more expensive than HEB; definitely not expensive as Whole Foods). Nice selection of non perishable/shelf goods but these items are definitely closer to Whole Foods prices. I deducted a star because service can be inconsistent; sometimes the cashier will be friendly and assist with packing your bag, other times it's the opposite, but in general I'm happy to have this place in the neighborhood!

Fresh Plus is a wonderful grocery store. Small and eclectic but an Austin main stay for at least 50 yrs. And the employees are so nice. Somewhat higher but some things are worth it. Plus their meat section is superb.

Fresh Plus is a great addition to the neighborhood. The produce selection is really awesome for the size of the store and is always fresh. Although you may pay a little more for your staples, the meat and produce is really affordable. They have a walk-in beer cooler with a great selection of beer and chilled white wines. They also have a well thought out wine selection around the corner. They also do a great job at carrying local products! It usually isn't very busy, so it is really easy to pop in and grab what you need without the head ache of the larger stores in the area.

I live across the street and love having this little grocery so close. They are perfect for a quick stop if you're craving a snack or needing a last minute ingredient for a meal. They also have a deli with very fresh meats and fish with friendly staff. I also deeply appreciate their beer room. They have a wonderful selection of ciders, crafts and popular brand brews that you can't always find at larger stores like HEB. My main disappointed with this store is their produce. It's limited and often not the best quality. More than once I've gone in and had to notify the cashier of something in the produce section that had expired or simply looked old/beaten up. You would think that a store with "fresh" in the name would be better than that.

I've been shopping here for years and usually have a fine experience. However, I felt abused and taunted the last time I stopped by. If you're going to change your hours, update your social media stuff, including Apple Maps. And/or let me just buy a damn pint of half&half instead of pointing at the hand written sign with the changed hours, sneering, and walking away.

Great service. Kind and friendly folks. Easy drive up parking. Nice change from the enormous big box stores. Good variety for the size of the place. Good vibe all around.

I've been going here since the pandemic and appreciate the care and caution they seem to take. I found lots of vegetarian options and even some Lysol disinfectant wipes recently. I suggest going early in the day. The people were friendly and I've always found someone to help me get through my grocery list so I can get in and out quicker.

Our family has shopped here for over 50 years: mostly for the superb steaks and a true professional at the counter. This butcher is worth the trip. 4 stars since the produce isn't amazing and the fabulous beer selection isn't as great as it used to be (but hopefully that's a supply issue?)

Meat is gross and usually 90% out of stock. And everything else in the store in stock is outrageously priced. Also the staff is utterly incompetent of helping with anything. Literally the entire staff sucks. It's a bunch of half asleep stoned college kids. As is half the area, but no excuse when running a business. Never had a good experience there and highly recommended any other grocery store if possible( if you'd even call this place a grocery store) -Joseph K.

Just had a great shopping experience here. Great selection, fresh fruit & veggies. BUT what really stood out were the friendly young cashiers. Friendly, helpful &seemed to be happy to be there. Great employees made this place my new grocery store! THANKS! Oh, and the SOCKS at front door are HILARIOUS!

It is a plus that they're fresh groceries and they do have more than just the basics but the price here are so steep. I purposely have cut down on going to Whole Foods because of this. I love a small grocery store, especially a local one, but if I can go to Trader Joe's and leave with more than what this place has to offer than I won't he adding it into my rotation any time soon. Their bulk is limited and their choices are minimal. Such a bummer.

Nice local grocery shop. I bought bad milk from them one time and called my girl Kate (or Katie) who is the manager up and she was the coolest. Went in the next day and got some more and unspoiled milk.

I'm fairly new to the neighborhood after living near campus/walking distance from the small Wheatsville location on Guad. I've been upping my cooking game since moving & it's great to have a store with quality products a short walk away (after quickly realizing a reliance on neighboring WalMart meant seriously slim & chemical-laden food pickins.) So the prices ain't low (at least on meat/dairy/Cliff Bars), but I like how much diverse inventory they pack into a small space. It reminds me of living in Italy, where the grocery stores are all the size of this location; big stores get overwhelming when you end up zigzagging all over the place, walking a mile by the time you're done. Very friendly & helpful staff that is high in ratio to customers. Great ethnic food aisle for a non-ethnic/small store (packs a punch in limited space, as mentioned). So I'm LOVING their personal care product aisle selection, combined with the fact said items are 10% off on Fridays and frequently on sale, adding to the discount. They not only have several lotions etc that my previous Wheatsville & N Lamar Central Market discontinued, but the base prices are a little lower. They have testers for everything...if I'd known that yesterday, I'd have taken advantage cause I ran out of the Korean face moisturizer I get from Amazon or Sephora (which aren't current options due to Covid at its height) & I knew I had to get something different from a grocery store or pharmacy. Depending how the one I got elsewhere works (& if Fresh Plus stocks it), at least I can test other products, which are far more affordable than my long-standing $44 brand & worth trial & error since more natural products wouldn't kill me. I'm far from vegan, but they have great vegan selection & meat worth the price tag compared to WalMart & other horrible sources of hormone-pumped animals. So far, I've used great ground lamb & beef tenderloin. I'm not this vegan/all-natural type who cares to think about animal testing/treatment/slaughter, but I hope this store will help me swap out more meat products, personal care products & produce etc for more natural & responsibly sourced alternatives. It's a win-win since I just MIGHT avoid cancer by spending more on groceries. I'm also glad this store is making it easier to upgrade packaged foods like Pacific brand broths compared to the nasty stuff with literally 8-9x the sodium at WalMart. I'll have to ask them more about their meat & produce sourcing; seems pretty local & up to higher standards. My tenderloin was wagyu or like it according to an employee to whom I confessed sticker shock. I'm more concerned with whether animals for meat are pumped w/hormones than how they're treated (nothing against animals, I just prefer not thinking about it & care about HUMAN lives more than animal lives), but kinder animal conditions (& even perhaps slaughter methods) tend to go hand in hand with cleaner quality meat for human consumption. I've toyed with eating kosher meat a few times (because the slaughter is merciful & dignified), but considering there are like NO Jewish ppl here compared to my native Northeast, maybe I can learn more about the meat sourcing without getting squirmy. I'm confident local sourcing not from big gross Tyson type companies bodes well. It's ok if a rabbi isn't doing the dirty deed. Anyway, the personal care stuff is dangerous for my wallet & adds up, but if I spread it out & avoid that aisle outside of Fridays & actual need of something, I'll live. I'm almost out of body lotion & love the goat milk variety I got to sample today (in addition to the Andalou scented lotion I'd watched get discontinued at Wheatsville & Central Market & got to replenish today, having forgotten where I got my current bottle). Looking forward to trying the Alba aloe/mint shave cream, natural hair dye brand in RED that I've never seen at Whole Foods (since I use awful box stuff right now), other Andalou lotion scents (plus another brand I sampled) & of course, more meat, produce etc...The woman in the personal care aisle said local customers maintain demand for the diverse selection, so guess there are like-minded ppl in Allendale...products I love always get discontinued at the store or company level (RIP Liberté' Lavender Yogurt!), so hopefully the great inventory is maintained & maybe I can even convince them to order certain things they don't stock or that they run out of...What a rant Someone's procrastinating...will update in the future, so far so good.

I work right up the street from Fresh Plus Grocery, and even though I find some of their produce overpriced, I am happy to find a place that is not over crowded and clean to shop at. The last experience I had will be just that, my last. Store is great: reasonable prices (if you're comparing to Whole Foods), great stock of local goods, awesome selection of organic lotions and soap. The only downside (and it is a big one) is their unfriendly customer service. It is not only unfriendly it is downright horrible. The cashier didn't say a word to me, even after I asked how she was doing, the last straw was when she threw my receipt at me and instead of saying goodbye started to talking to the boy across the other register. It was an odd display especially for Austin where people are usually nice, or at the very least, tolerable of your "hello's" and "good-bye's" I would suggest some training on customer service. It really does make a difference. Guess I'll go to Whole Foods instead.

Good store overall. However, they are still require masks after reopening of state by the governor.

At first I thought the cashier was having a bad day and that's why she did not sack my groceries but then it happened again with a different girl. Yesterday the guy rang up my purchases and then looked at me with this grin on his face and didn't make a move to sack my groceries. I walk with a cane so I had to lean my cane and sack my own again while he turned around and started chatting with the guy on the next register. It may not seem like a lot but to me it's poor customer service. The store is convenient to me in Hyde Park, and I like supporting local bus, but I'm done.

Love this little market, wish I lived closer. I love the selection, the meat is quality and always purchase some.The essential oil and holistic products are impressive. fresh market has a mom and pop feel to it.

I really want to like this place, in part because it's locally owned (I think, right?), and in part because it is definitely the closest grocery store to my house. And if you just want some dry goods, they have a surprisingly good selection for such a small space. They carry a lot of local items, and the beer cave is pretty rad. In addition, the customer service is pretty consistently good, in my experience, and the store is rarely crowded. Unfortunately, after about 9 months of trying to use this store as my primary grocery, I've had to give up because the goods frequently aren't, well, fresh. I've often brought pork or chicken home, only to find that when I unwrap it to cook it, the same night, it has a really strong odor. Strawberries last a day, two if you're lucky. For items that have an expiration date, I highly recommend checking it. On separate occasions, I've nearly bought queso fresco that was already expired and dog food that was a *year* past its expiration.

I really dig the produce and meat department here. The gentlemen who work the meat counter are always informative, and quick to offer suggestions. I appreciate Fresh Plus because on the days I just need a few items, I can pop in, get what's needed and go. All in under 20 minutes. Service has always been efficient and friendly. Only suggestion: I do wish they'd expand their bulk item section. That is the one thing I miss about the stores that operated previously in this location.

Great beer selection! Just moved into the neighborhood and needed a new spot to get a six pack of beer on the way home from work. This place hits the spot! will be visiting frequently.

This is my favorite place to shop for groceries when I want to avoid waiting in long check out lines and want a stress free shopping experience. It's always a breeze to check out without waiting, which I thought was next to impossible in Austin. They have a nice selection of freshly packed snack and nut mixes that I am always tempted to peruse, as well as freshly baked goods and sandwiches to grab for a quick lunch. All of the employees I've encountered have been very friendly and offer to help me find items. I find that every time I'm in the bath/body aisle, there is always someone stocking shelves who offers helpful product suggestions. They also stock a ton of products from local businesses, which is an added bonus. Love this place!

Great neighborhood grocery store with a variety of local and organic products. They have a beer cave stocked full of Texas brews, high quality meat and knowledgeable butchers, and a large selection of bath items and vitamins. All the staff here is super friendly and helpful.

First of all, their fresh organic grass-fed yada yada yada hippie beef is great! After a rough work day, I crave red meat for some strange reason, and I stop by Fresh Plus for a cut of steak. Their Nolan Ryan steaks do something weird though. When I rinse them under water (cold or warm), they change color from red/pink to grayish. The yada yada yada hippie organic beef doesn't do that. Hmmm...... Weird. So I stick with the hippie stuff now. I also love the prices on their coconut juice. One of the 3 brands they sell is always on sale. And that stuff is delicious! But as for their fruits and veggies, not so much. I've tried to buy there multiple times, but each time the poor quality of an entire stock of 1 or 2 things makes me question all of their fruits & veggies, so I don't buy. I go to HEB instead. They have organic stuff as well. Overall, this place is like Whole Foods but with fewer items at lower quality, for the same price (or sometimes higher). The employees are nice, and it's nice that it's small, but meh. I pretty much only go because it's 1 block from my house.

It's a grocery store. They're kind of all the same. But this one is more expensive (than whole foods, for real?) $5.09 for 8 oz of vegan cheese. IT'S NOT EVEN REAL CHEESE. The employees are quite nice and chatty, although a coupon really throws them for a loop. This store is like Sun Harvest, even with the same smell, but maybe just not as cool. I passed by the meat area and the meat looked gray. I'm not positive, but I feel like gray-ish meat is a "no-no." There is a gigantic cow statue in the parking lot. It has the largest udder I've ever seen, and that's not saying a lot, because I haven't seen all that many, but it's weird, and it makes me uncomfortable. When I go to Fresh Plus, I just kind of walk around in a daze, thinking I should have gone elsewhere. It's just, hmm, unimpressive? Average? Meh? (insert shoulder shrug here) Eh, whatevs.

Yes. I am so sick of fighting the hundreds of thousands of people found in any given HEB at any given time. Fresh Plus has all of my regular needs, and I was pleasantly surprised to see that the skincare items I normally buy at Whole Foods (because no one else carries them), are a couple of dollars cheaper at Fresh Plus. Great news! They also have a good selection of locally farmed eggs. I have no complaints. I also have to disagree with the other reviewer who is actually mad that the kids at Fresh Plus don't talk to them enough. Are you kidding me? I find the constant, automatic, insincere greetings that retail employees are forced to give to be completely annoying, and I'd rather not have to stop and chat and assure every employee that I'm fine as I try to shop. Wait, I do have a complaint. The baked goods wall is too overt. They're just sitting there, uncovered, right in your face! Firstly, bugs can get on these things, and secondly, I don't want to see them, because I don't want to end up buying them, damn it.

Good for quick stop for things you may have missed at HEB or wherever you would normally shop. Small, local feel. They don't have "normal" medicine like Advil (only an aisle full of various supplements and probable homeopathic nonsense), but it is a good place to grab some vegetables and various food items if you are in a rush. They don't have a variety of seaweed but they do have miso. It's just kind of a good spot for some things but not everything, if you get my drift. Not a Whole Foods or a Central Market but great to have nearby.

GUYS. YOU GUYS. BEER ALLEY. Six kinds of cider (!!!) and eleventy billion beers in the back super-refrigerated closet, like a tiny Whole Foods flagship right in the hood. All sorts of yummy foods. Baked goods. Fresh produce. Perfect stop-n-go for parties and game nights. I am in love.

This is probably one of the best little grocery stores in town. They sell Nolan Ryan beef and poultry. The meat department is quite extensive given the size of this place. I read some of the previous reviews about poultry having a strong odor. Uncooked chicken usually has a mild odor, even fresh. I wouldn't let it sit in your fridge for 3 days without cooking it. Also, if you're buying bulk items at a store like this, you're doing life wrong, it's called Costco or Sam's. LOL Anyway, the prices are reasonable, and the staff is very helpful and friendly. It's like a mini HEB/WholeFoods without all the crowds and fuss. Parking is adequate too.

I really liked Sun Harvest, Sprouts was great too...not a huge fan of Fresh Plus, but hey at least there is a store there which can be convenient for some things. Tried their pre-cooked hamburgers one time. It did not taste like real meat and was seriously inedible, which is scary because I have never met a hamburger that I wouldn't eat. This was seriously kinda gross. Fast forward a month later and because I was simply lazy and didn't feel like cooking, I thought I would pick up two pre-cooked chicken breasts from the meat department and throw them in a salad. I should of learned my lesson from before. Pretty nasty "smoked chicken" breast which again did not even taste real. What's the deal, how do you make a chicken breast taste so damn awful??? Things like this seriously turn me off to the store and I really want to like it and support local, but there is just something about this store that screams "we really don't care about our work, products or want to put much effort into our store". Don't get me wrong, all the employees are great that I have dealt with in the handful of times I have been, but I keep trying to like this place and I actually just get more turned off. Just feels like there's no life or enthusiasm with the place or something...and I am not a weird, picky hard to please person. But if you can offer a cooked hamburger patty or chicken breast that is edible, something is wrong.

I am a native Austinite who drops into this store on occasion as I am a patron of the Yoga Studio next door. I will not be returning to this store because of the horrible rudeness of the cashiers. The first time I let it go that she was having a bad day, the second time I decided not to take it personally and even asked her how she was doing and she was still rude, but this past Monday was the last straw as I had purposely bought some chips that were on sale, and they kept ringing up full price, and I ran back several times to get another bag for her to scan, and finally gave up and just paid full price. I witnessed myself running back and forth to the back of the store while the two cashiers stood, doing nothing and seeming irritated with me. She asked me to "bring her the sign" and it was large and taped to the boxes of chips so I didn't want to tear it off. Days later I am still so angry that I didn't stand up for myself and get the discount & will not return to a store with such surly, rude customer service. The one in Hyde Park is baely any better. I'm done with Fresh Plus. I love an empty, convenient grocery store and will tolerate a certain amount of surliness, but when the treatment you get at the HEB or the Wal-Mart is so much better it makes one re-think local businesses. I was loyal to Fresh Plus as it's been a part of my life for over 40 years. The new Austin sucks I know, but as someone who deals with customers myself, I know how important it is to rise above your own misery to do the only thing that's required of you in customer service: treat the customer with respect!

So does this place have an amazing compensation package or something??? The people that work here are freaking awesome! They never seem to be in a bad mood and are always polite and helpful. The cashiers always remember us and ask how our day is going. The guys working in the market are very knowledgeable and helpful. We buy a ton of fruit and veggies there and they are always fresh. There is also an option to request that they carry a certain product if they do not have it. They recently put in a "Beer Cave". They essentially converted a walk in cooler into a Beer Cave where the general public can shop the enormous Beer Selection they have now. Great Idea guys!!! About a week ago (and the reason I am writing this review) we were looking for a particular product and could not find it in the store. We asked the cashier where it might be. She made a call and within a few seconds the manager came out and said "wait right here I will go get it for you". About a minute later he came back with the product and told us where we could find it. I hate shopping anywhere else.

This is the best store in Austin. I love it here. The staff is amazing. If you look confused they always ask if they can help. Today, they made breakfast sausage for my husband, just a quarter pound. They will get anything you want, quickly. The endeavor to sell local items,and they still have all the stuff you would find at a regular store. The produce and meat departments are cleaner and fresher than ever. I have been shopping at this store for 20 years, and honestly it has never been better than now that it is a Fresh Plus. Family feel, shopper friendly, great selection, locally owned!

I love Fresh Plus!! Perfect little grocery store in Allandale. It's my go-to for fresh produce. They have a great selection of organic (and not) products, as well as a great meat dept and beer cave. Skip Whole Foods- the crowds, parking, and prices.... Fresh Plus has many specialty items with the feel of a small neighborhood store. Staff is nice and informative, and sometimes they Have wine or good samples as you walk in.

They are now open! I was told they opened Friday 2-3-12 which was earlier than they planned because of all the requests to open. The guy at the meat counter said the response from the neighborhood has been nice. They have a similiar set up as the previous two stores however there is no bulk section. A few different brands not unlike the regular grocery stores. They still have to get the bakery up and going. There are a few open shelves up I'm sure they will soon be filled. Everyone I spoke to was helpful. Overall, I'm pleased there is still a smaller store in this area.

I used to go here when it was sun harvest, and then again when it was sprouts. Honestly, I prefer it now as Fresh Plus. The management is nicer, the cashiers are nicer, the lines aren't as long, and the selection is larger. For people looking for the "gluten-free heaven" that was sun harvest, you won't find as much, but you'll certainly find a fair amount. They have an awesome beer cave with a huge selection of IPA's (which makes me very happy) and a massive selection of wines---something neither sprouts or sun harvest ever had. In response to the meat comments below, I've never gotten brown meat from this store, and I go here almost every day. They get fresh produce and meat in every few days, and it's one of the few stores where you can buy fresh, un-frozen chicken breasts. Customer service is awesome. Let me tell you the coolest story: I had an exposed nerve in one of molars (ouch) over a holiday weekend, with no pain-killers, and went in needing help. The holistic guy wasn't there, so the front-end manager called him on his cell phone (this is on a Sunday afternoon, mind you), and asked him for help. He directed me to some clove oil, which solved my problem. I am sold by this place. I'll shop here till I move or they go out of business. Hopefully neither.

As many others have mentioned, it sure is nice to walk into a convenient store that isn't crowded and has offerings that mainstream places don't carry regularly. I pop in for a few things that I can't easily get elsewhere and they do a good job of keeping staples stocked. Although there are some awesome, friendly cashiers there, I've encountered others that act as though they are being forced to work for free and at times take it out on the stuff you just purchased. It's a training issue and I try to bag my own things to prevent crushing. Then there are the near or past-expired items. I see people wandering around stocking, but checking for expiration dates on dry goods should be part of that process. The management seems rather lackadaisical in a city that has excellent grocery and food choices. I think with regular sales and a tighter ship, this store could be much more successful. Here's hoping.

So it's an old fashioned neighborhood grocery store which is a big plus for me. I don't live in the neighborhood but we go there at least once every two weeks to get something. Usually salad makings for Saturday night dinner with the extended family. Up scale and posh they are not but then I don't expect them to be. They are a cheerful little grocery store that tries to please everyone in it's area and that says a lot. We buy the odd thing there and sometimes I go there and find treasures - like flavored Topo Chico (lemon lime and punch) as well as the plain. They have friendly butchers and very nice check out people who tell you what they like to get there and what's better for your value if you get to be a regular. We shop at CM and HEB but I find Fresh Plus kinda charming and reminds me of when I was young..

I love fresh plus. All of the employees are super friendly and always help me when I need help finding something. They also offer really great sales throughout the week. I work in the area so it is super convenient to stop on over on my way home. And I am so so happy they offer a variety of organic produce.

Fresh produce and lots of great vegan and vegetarian options throughout the whole store. A little expensive, but I would rather pay for quality. Great customer service as well, they are all super attentive. Good alcohol selection as well. I recommend this place to everyone.

First, this place gets five stars as a neighborhood grocery. It's not a supermarket so don't dock it points for not having five brands of toilet paper. As a neighborhood grocery, I think it delivers on everything I'd expect plus a little extra. Pretty good beer selection too. Fresh plus has been around Austin for a long time and, as you might expect, is geared more towards the old-Austin crunchy granola subset of foodists. I like granola so I'm not complaining. I'd guess they could pick up a full star on their ranking if they'd just stop selling muffins and cheese and start selling paleo/gluten-free breakfast pork rinds.

Every time that sliding glass door opens, there is a smiling sales clerk! EVERYTIME. They are friendly, have what I want, and the prices (although not WalMart) are good. It's a great store and it's right across the street. Priceless

OK, so last night was first time ever going into Fresh Plus. They have the Great Bean Bars that hubby and I wanted to try, plus our kiddos' allergies are bothering them and needed something to assist. So we went. VERY friendly staff. Not referring to the cashiers though... (not that they were unpleasant in any way... just did not interact with them... in any way) But the guy on the sales floor... wow. Amazing. We were looking for some allergy medicine (homeopathic or hebal) and needed some help, he was right there...asked us if we needed anything before I had a chance to ask him! He was SO HELPFUL.. and that is truly putting it mildly. I will not divulge every detail but please understand... he was so amazing. I truly appreciate his patience, his knowledge, his willingness to help, his apparent love for children, and his kindness that seemingly comes natural. Thank you! The store itself.. not really bad at all. We shop, religiously, at Natural Grocers, Sprouts, Wheatsville and Peoples Pharmacy... and I know my prices EVERYWHERE! :) Some things were a little more expensive, but then others.... MUCH CHEAPER than other places. I scoured the entire store last night... was so excited about the HUGE selection of RAW ORGANIC HONEY.. and the price. Wow. Thanks for that too! I found certain items (like the organic broccoli slaw mix) that I have a hard time finding elsewhere.. and the TP we like.. So it will be worth it to stop in every now and again for those things... I will be a customer.. for sure. Nice place. Friendly staff... including the guy in the meat department... very helpful with smiles all over from everyone. Glad we went!

Great atmosphere, great selection, and friendly staff. I was impressed by the selection available and the produce is the best I have seen in Austin.

I adore the staff at Fresh Plus. They are so nice, wonderful and friendly. It truly is a neighborhood store vibe. I also like that they have an interesting fashion sense. One guy likes his 80's bands although it looks like he was born in the 90's. Another girl looks like she is in Chanel suits at times. They are a charming bunch.

A nice improvement over the folks that were there before. Nicely thought out selection for their size, reasonable prices and a friendly staff. A nice little store.

Great produce and beer selection! I'm there a couple times a week and I love it because I can walk there from my house. My only complaint is the woman who works the morning shift always looks grumpy. No hello or hi or how's your day. If at all possible I try and go to whoever else is available for check out. But that will not stop me from going there almost daily!

This place is awesome. We go there for lunch to shop several times during the week. The staff is always friendly and knowledgeable about their products. If they don't have what you are looking for, they will find it for your and order it. Awesome place in Austin.

Conveniently located, love the all natural selections and deli. Self serve spices are a plus

I stopped writing Yelp reviews for the longest time but I'm in. This place is like a WF alternative for me. Great people, decent mix of organic and regular products and small. I don't have to stress out when I go there and I never have too many people in line. If the an emplyee see's a line they open the second register. And they have ceviche which I know how to make but it's so cool to just drop by and pick some up. They actually made one to order for me using just shrimp and scallops the way I like it. It was ready the next day. Come on. Customer service and small easy to navigate store. A+ Prices run the full range depending on what you're buying .

Very bad grocery store, not much better than the gas station down the street. All their meat is consistently brown, produce is not consistently fresh and often getting close to spoiled, and they are prone to not having common grocery items in stock. Some things I can specifically remember on different occasions them shrugging and say "oh well, we must be out" are: shrimp (fresh or frozen), elbow macaroni, hamburger buns, green onions, tortillas, regular sliced cheese and fresh mozzarella. We bought some sausage once and actually took it back because it was so disgusting when we opened it up. The lady quickly apologized and refunded the $7 or so that it cost. Their precook meat is a complete joke, basically they wait until their meat is about to go bad and cook it so they can still sell it for something. If they would just run some specials every now and then on a good cut of steak and seafood maybe they could turn some of their food. I question the legitimacy of any positive review on this board, I've been there well over 20 times and each time I am disappointed. All that said, I still give them a chance because it's just SO convenient compared to crossing Mopac to get to HEB. Also, there is always someone ready to check me out when we're done shopping. The staff is nice and the place is clean for the most part. I had high hopes for this place, if it was half as good as Central Market or Whole Foods I'd go there all the time but unfortunately its below Walmart quality when it comes to the product they sell.

they have fresh produce that is cheap: burdock, turmeric root, dandelion greens, red russian kale etc all cheaper than the co-op and central market, and a clean bulk section. plus they have daily made vegan blt sandwiches. that is whats up.

I am updating my Jan 21, 2013 review and upgrading my review to 4 stars. I snail mailed a copy of my bad review to Fresh Plus. Next day, I received a callback from Adrien. He apologized profusely, and said the person I had the poor interaction with had left the company. He agreed that I should expect better product and service, and he asked if he could make it right. I indicated my one remaining problem is that Fresh Plus does not have an online presence, and so there was no easy way to escalate a concern when the in-store visit failed. He said they are working on that. I asked they at least post a contact email address on the website, and he said he'd bring it to their web designer. If Fresh Plus gets online contact info posted, then I'll consider the matter completely resolved to my satisfaction. I'm looking forward to shopping there once again.

Wow, gotta give them an extra star - they contacted me and said that they now have grass fed organic beef! Super cool! I'll definitely be checking that out!