Hitsumabushi Bincho Tokyo Marunouchi Building

This was hands down the best unagi I've ever had. While the lunch set sounded great, I chose a different set just to try the fried eel bone—and it did not disappoint! It was crispy and flavorful. The unagi paired with the sour cucumber was fantastic, and while the eel liver wasn’t to my taste, the unagi don was absolutely exceptional. Unlike some cheaper unagi, which can be gooey on the outside or have unappealing skin, or sometimes overcooked and burnt, this eel was cooked to perfection. The first bite on its own was already delicious, but adding green onion and wasabi brought out even more vibrant flavors. Turning it into ochazuke was a great touch as well. I would definitely recommend this place for anyone who loves high-quality unagi.

We arrived here around 12:45pm on a weekday, and there were a few tables available. The Hitsumabushi here is very excellent. Unlike other Japanese restaurants, the eel is not completely drenched in sauce so you can really taste the eel and enjoy its true taste and texture. I have a big appetite, and the lunch set was plenty of food for me.

Highly recommended! Really delicious grilled eels. Crunchy on the outside and soft on the inside. Wonderful three ways of eating. I enjoyed eating with the soup too. Really soothing. Make sure to make reservations

Had the weekday lunch unagi, ordered a.75 and a 1.5 unagi set. The different toppings were delicious, I didn’t have a chance to try the ochazuke. The sauce was perfectly complimentary to the unagi and the fish was perfectly charcoaled. Tables near the windows looked nice. Expensive but worth the price, compared to cheaper unagi places I’ve been.

Love this spot! Went at 11 AM and no line at all. The unagi was super fresh and perfectly crispy—sooo good!

Tried the 3/4 unagi Hitsumabashi set. Was tasty and eel was crispy, but there was too much skin on the eel vs meat for the price point. Might be a personal preference but this was much less juicy than other unagis I’ve tried in Tokyo. Kyoto style grilled pork was very good. Went smoothly with the wasabi in the set. You can easily make a reservation with Google Maps - make sure to make one a week+ in advance and to go to the right branch 😅 There’s a few!

Extremely generous portions of melt-in-your-mouth grilled eel, liver and bones. A bit heavy on the sauce at times. The Kaiseki probably should be shared. Pleasant, attentive staff and a bright, clean location

The food was amazing. The service was excellent. I would come back

Probably the best unagi experience I had in my life and my favorite meal in Tokyo. I realized I am a big fan of the Hitsumabushi style, where the eel is cut up and char-grilled crispy outside. The taste and grilling of the eel are perfect, and the quality is really wonderful.

Bincho is originally from Nagoya, which is where hitsumabushi originated from. This Bincho is conveniently located inside Marunouchi Building, adjacent to Tokyo Station. And they have private rooms, which was really nice. With hitsumabushi, you're supposed to eat the unagi (eel) 3 different ways: - First, by itself with rice - Second, with seasoning like seaweed and wasabi - Third, as ochazuke, pouring green tea on it I actually generally only eat unagi by itself but still love hitsumabushi because of how the unagi is cooked and cut. It's soft on the inside and deliciously crispy on the outside. I ordered the regular Hitsumabushi (3,850 yen) and it was as delicious as usual. My friends and I had a nice time and I hope to return again with my family soon.