Holiday Market

Visited today. I got food from the hot bar. The fried chicken isn't seasoned. The macaroni and cheese was super bland. The brussel sprouts were amazing. The pineapple upside cake was absolutely horrible. It tastes like cornbread. 👎🏿

A new delight at every turn. I cannot believe I’ve never been here before. I was impressed immediately upon walking in but I wasn’t expecting it to keep getting better. The cakes were gorgeous, good quality bread, amazing ready to eat meals, super friendly staff, coffee and peanuts that can be ground on the spot. And they also still manage to carry all of the standard brands. This place did not disappoint! I’ll definitely be coming back and I recommend that you all do too!

Their bakery did an awesome job creating a wedding cake that matched our vision exactly! It was fun to work with them (from the tasting to the consultation), and all the options were provided to ensure we liked everything about the cake. It tasted fresh and wonderful, and most of all, THE GUESTS LOVED THE TASTE. We were getting compliments from people about enjoying the cake all night. It will forever look beautiful in our wedding photos. Thank you, Holiday Market Bakery!!

Dear Holiday Market Bakery Team, The bakery at Holiday Market has been a staple in my household for over 10 years. From my wedding cake to countless birthday cakes, I’ve always trusted your bakery for my family’s most important celebrations. Unfortunately, that trust came to a disappointing halt with my most recent order. I pre-ordered a cake on September 18, 2025, for pickup on September 24, 2025, for my mother’s birthday. This is a tradition I look forward to every year. Upon pickup, I noticed the writing on the cake board was a bit sloppy, but I chose not to make a fuss. I paid and left. However, when serving the cake at my mother’s dinner party, we immediately noticed two major issues: the cake was stale, and—most concerning—there was a piece of hair in my mother’s slice. The following morning, I called the bakery to share this feedback. I wasn’t seeking a refund; I simply wanted to inform you of what had happened. Instead of being met with understanding, I was told defensively that there was “no way” the cake wasn’t fresh. I understand the difference between a “sell-by” date and an “expiration” date, and while the cake may have technically been within its date range, the taste and texture clearly indicated it was not baked fresh. The conversation ended without resolution, which left me feeling dismissed and unheard. Because of this experience, I’ve chosen to cancel my upcoming cake order for my son’s birthday, and regretfully, I won’t be purchasing cakes from Holiday Market in the future. It’s deeply disappointing after more than a decade of loyalty, but I felt it was important to share this experience with you in hopes that it leads to greater care in both product quality and customer service moving forward. Sincerely, S. Walker

Since moving here we’ve visited this place a lot for the Deli section, which is a true delight with all the (both hot and cold) options available. I’ve also enjoyed the dessert options. The people working here are friendly and attentive too. My only issue is with the price. Everything—same items you would see at other grocery stores—costs about 20% more than Kroger which is only a mile or two away. Unless in a hurry, I doubt I will do grocery shopping here much.

I really like the selection and my past experiences have been positive at the Royal Oak location. Today, however, I had the unpleasant experience of having one of the cashiers behave in a micro aggressively racist manner. I paid in cash and the cashier held out her hand to receive payment. I placed the money into her hand. However, when I held out my hand to receive my change, the cashier deliberately avoided making physical contact with me and placed the change on the counter as I was still holding my hand out. This behavior is historically offensive to people of color, and unfortunately it still exists in this day and age. I am both disappointed and offended. I spoke with the store manager about the incident. This employee is obviously in need of training in how to interact with ALL customers regardless of their racial or ethnic identity.

I really enjoy shopping at Holiday Market because I find products other stores don't carry. I do have a complaint about the potato salad I recently purchased. The potatoes weren't fully cooked. I suspect the potatoes were cooked according to time rather than doneness. I suggest the cooks taste the food to ensure the food is completely done. Potato salad should not crunch like apples.

Went to Holiday Market today and purchased some delicious, high quality food for a barbecue. I've been shopping at this store for many decades and it is always fantastic! The products, people, cleanliness and organization are outstanding. Many thanks to all and we'll be back soon!

Great market! Love their build your own salad bar, especially the Chicken Caesar Wrap. The ingredients are fresh and they mix it right in front of you.

First, the good: I have been going to Holiday for 35+ years. The staff is still polite. Now, the current state: I have moved further north in metro Detroit and still have made it a point to come back periodically. The market has really deteriorated. The meat and fish used to be a reason to go. Now it is mostly packaged. Prices are up and quality is down. Store is not as clean as I would expect. Finally, their systems and people are not competent. My last trip ever was there today. I spent an hour with my wife picking out what we needed as our daughter is coming home from college today. Their payment system would not work when I checked out. No credit. No debit. Their solution was to offer me the courtesy to use their atm which is not from my bank. I had no intention of paying two sets of fees to use this. I will not bother driving back here for shopping again. I recommend finding another market. Personally, I will choose ninos.

Love this place! They have the best pre-made meals and snacks, and I feel like everything is well priced for being a small business

The bakery customer service sucks! Process for ordering, website, employees don't have a clue.....DOWNHILL SPIRAL product quality has diminished! Upside down drawing on cake. Custom cake didn't look at all let's get is a regular cake I bought in the past. Less than favorable product. NOT WORTH THE COST OR HASSLE ​AND UNCARING ABOUT CUSTOMER ATTITUDE!

I really wish I could put a negative 5 review. This has to be the worst customer service I have ever witnessed let alone been involved in. The manager Jason should be fired as the disparaging responses he gave me when I tried to return a product my friend bought me as a Christmas gift. He made some very weird facial expressions that I thought were almost child like. Then when he finally came to the conclusion that he was wrong he never even apologized for this juvenile behavior and lying . Sadly I would never go to this establishment or recommend it to anyone.

My friend picked up a salad for me last week from here. It was so good! A great size; not too big or too small. My toppings were Salmon |spring mix | sunflower seeds | onions | feta | tomatoes | raspberry vinaigrette. I am so happy. I visited the store today. I love the create your own salad bar. I hear the food is amazing. Im excited to see for myself

Ive been going here for years in love , good service fresh they've went beyond my needs!!! Clean in a genuine neighborhood

Holiday is a wonderful family owned supermarket. Lots of choices, unlike Kroger with a wall of cheese--but oops--it's just 3 different kinds! Holiday's bakery, their hot & ready to go choices, their meat, cheese & wine selections is huge. We loved their ordering online & curbside pickup during the height of the pandemic & will always be grateful to them for doing such a great job with it. Love the convenience of an occasional pick up, but so happy to get back into this great store with lots & lots of choices! Thank you Holiday Market!! You're the BEST!

While I would never ever do my weekly grocery shopping, anytime I am near and will be going home after, I stop. I love the choices of fresh flowers that seem to last longer than ones I get elsewhere. I also get individual quiches and entrees for some weekday meals. While the bakery prices are higher, I always find cupcakes and cookies that need to come home. I wish they still carry the Sidney Bogs chocolate, but they do carry other premium brands. If you are looking for fresh fish or deli, they have the largest counters I have seen in my travels. Customer service is what you expect, great. They will even custom make a salad for you. I will keep stopping when near.

I swear I couldn't be happier with this place! I have been going here since I was a kid and still do to this day. My fiancé and I have officially placed our wedding cake order!! I came here because I wanted the best for myself, my husband to be and all our guests and I knew this was the place. We have been working with Michael Lupo who is the wedding cake consultant. We ordered a cake tasting kit and of course everything was amazing like always!! We have a 4 layer cake. 2 layers will be cherry chip cake with chocolate mousse filling and the other two layers are chocolate cake with cherry mousse filling. The picture that we sent him was made with fondant so Michael suggested to go with buttercream frosting so we are going with a buttercream frosting! Fondant is much harder with work with and doesn't taste as good. So I know our cake will be amazing!! Michael is awesome and has been in contact with us throughout this process. Our cake ends up costing around $900.00. But I can already say it's gonna be totally worth it. The best cake around for the best bride and groom! I can't wait to post pics of the cake when it's done!! Stay tuned!! Any baked goods you need whether pre made or ordered to make look no further, this place has it all!!

We used Holiday Market for our wedding cake and were disappointed with their service. They charged us $250 for a cake stand afterwards, even though it was not damaged. When I requested to see the stand, they claimed they weren't sure about its status and then said it had been thrown out. If they needed to charge more, they should have been upfront about it. This experience left us feeling frustrated and misled.

Wow what can I say about here... ALOT. I AM ALWAYS VERY IMPRESSED with the QUALITY of everything here especially the bakery. My goodness. You will never go anywhere else for a cake besides here ever again. It is thee best cake ever.. I am going to have my cake made and delivered by Holiday Market. I originally chose them as a vendor because they were soooo many sample cakes at the tasting and all were so good I couldn't choose just one so..... I ordered 4 layers . The planner at Holiday Market that I worked with was super friendly and responsive to all my annoying emails. So I am going with... *Chocolate hazelnut marble cake with vanilla buttercream... *Pumpkin spice cake with chai spice filling *Chocolate cake with oreo filling And last layer *yellow cake with white chocolate mousse and fresh strawberry filling I can't wait to update my review when all our guests get to try it!!!

I ordered a lunch buffet for a memorial. Service was outstanding as was the food. I highly recommend Holiday Market. Staff were amazing, so easy to work with, and met all expectations. I was truly impressed by what the catering department put together for me. Thank you Holiday! Chris S.

Since I was a little girl I have been going here. It's a cute supermarket located in Royal Oak. They are the type of supermaket that is your one stop shop. They carry a HUGE selection of Alcohol/Beer & Wine ! If you can't find something I would suggest coming here. Also they are known well for their bakery and baked goods! They have all different types of baked goods. They have something there for everyone. Also they have a section where they have a salad station and you can get your salad made however you want. Check this place out !

Expensive but they have any and everything you want Take your time the Market is a good size. Employees are great.

I ordered a cake for my baby shower from Holiday Market because I love their cakes. I submitted my order and design weeks in advance to have the bakery throw something together. The cake provided looked like a 5 year old wrote on it and the entire cake looked like a rush job and didn't resemble anything on the picture I provided. This experience ruined my day and I will not place another order through this place. I've attached pictures of what I asked for and what was provided.

Wow never realized store was that big. Aisles are a maze. Checkouts at both front and rear of store.pro ordered and pre paid for a fresh turkey. I wandered aimlessly looking for meat department- after finally finding it asked about my bird- they looked for my order and finally figured out pre- paid birds were only available in rear parking lot in a truck. Back to front parking lot -drive to back lot. Would of been nice to have known this ahead of time- like when I ordered.

This is one of the cutest stores I have visited. The area is progressive and diverse. It is important to have quality food and services within the community. I purchased a caramel cake as a gift for my cousins and their new home. The bakery department even personalized it for me. My cousins loved it. I look forward to returning on my travels to the Detroit area.

Today I went into Holiday Market to grab a couple of bottles of wine to celebrate my wife for passing her state exam. As I went to find someone to assist to grab a bottle Veuve Clicquot I was greeted by Nancy one of the beverage sales individuals. I advised that I wanted to purchase a bottle of the Veuve Clicquot as it is locked behind a glass case now. Before Nancy would open said case she asked if I was done shopping. I advised I have never been asked that when purchasing this particular bottle of wine, and advised that I am not going to walk out with the bottle of wine. From there Nancy took the wine out of the case and proceeded to walk it to the checkout. I asked why she was walking the bottle of wine up to the counter instead of handing it to me to place in my basket. She advised that this is company policy. I told her that my wife and I have been shopping here for years, and since they have placed the Veuve Clicquot wine into a glass case and have never had to answer if we are done shopping nor had anyone walk the bottle up to the counter. For which her response was that those individuals are not doing their jobs right, and this is due to "thieving and individuals reselling this wine in strip clubs". As soon as I heard this I knew what this was. I am 34 year old black man, and this was clearly racial stereotyping. After making this comment she quickly went back to the wine area as I checked out. I proceeded to leave the grocery store, but something did not sit right with me being racially stereotyped. I turned my car around and proceeded back to the grocery store to speak to a manager to advise on what just happened. I spoke with the floor manager Ashley, and asked if this is truly the policy and how uncomfortable I felt as a patron. For which she advised that this was a loose policy that was not mandated. I let her know that my wife and I have shopped here many times and was assisted by Kevin when purchasing this bottle of wine, without incident, and placed directly into our hands. My family and I will no longer be shopping at Holiday Market, as long as people like Nancy are there. I suggest that people of color should be leery when shopping wines with this establishment. There are plenty of places that have a wider selection without the stereotyping. To the Holiday Market management team, I suggest you review your policies and procedures, and provide diversity training to all employees to avoid incidents like this moving forward.

Update a year later: never did hear back from Holiday Market! I guess they're making their endorsement of these comments pretty clear.

This market is marketing right for the busy cook and today busy family- and that's me! When I say that I have never seen so many oven ready or microwave freshly prepared food, you can be sure, it is no fluff here. There is everything from vegetarian meals, comfort food, Italian, chopped salad bars, barbecue bars, soups and you name it. Run in and grab something or hangout for awhile, you can do both. The meals are prepared so that you can run in and grab, but there is truly a remarkable amount of choices, so perusing for hours is certainly something that you should do, at least one time. We got meals for the week, and the food was awesome!

The first time I've been to Holiday Market was 3 months ago, and I unfortunately didn't take any photos, but do have some feedback about the service and contents of the market itself! Service: 5/5; The employees were extremely friendly and welcoming. Whenever we needed help finding a certain item, there was always someone to help out & they did so in a kind manner. Additionally, our cashier was extremely nice and welcomed us warmly during our first time. I know it may not seem like much, but service/employee attitude is a great determining factor in a healthy work environment, and I definitely felt that here :) Location/Store: 4/5; The parking lot was a bit cramped/small, however the store itself was a lot bigger than what I thought it would be and they carried many healthy options! Store/Pricing: 4/5; It's a bit pricey, but I definitely do recommend shopping here! Iff I were to compare it to a store, I would say it's a crossover of Nino Salvaggio's and Whole Foods.

This is not your average grocery store. I love their bakery and hot foods! It's basically a small food court/market inside a grocery store. The cake I got was chocolate with buttercream in the design of a gerbera daisy. It was moist and fresh. They do custom cakes for events, like showers & weddings, as well. They are a bit on the pricier end though, so don't expect to walk out with big savings.

this place has really become a disappointment. but the bakery is especially hard to work with. I was just on hold numerous times and had to explain what I wanted to several different people. they're only a viable option if you give them like a month notice for even the simplest thing. recently when I did buy a premade cake and gave them 3 days to write happy birthday on it, I showed up to pick it up and it wasn't ready. they can't even sell me premade frostingless cupcakes unless 3 days notice (even tho they've done before) and even tho they presumable are putting them out w frosting on the regular. such a bummer

From the outside, this store doesn't look like much. Inside though, this local grocery store is massive and has a wide variety of grocery items! They're especially known for their cakes. I've stopped in here a handful of times on my way home from work off of the 696 freeway before you hit downtown Royal Oak. Not once have I been disappointed in the produce, dry goods or alcohol selection that I've come in to get. The inside reminds me of an IKEA a little bit, where you walk a path to find all of your things. This makes it really easy to make sure you don't forget anything. The store is priced pretty well in related to other markets. Cake wise, we've had a few get brought in for a work birthday and they've been phenomenally tasty. We've had a screen printed cake before which came out really good and clear!

Honestly grocery stores have made me scared to shop after covid... however Holiday was pretty great. Fully stocked. James in the deli was so helpful and kind- which I've found increasingly rare. I was so pleasantly surprised and plan on stopping by more.

Very nice bathrooms if you're out in Royal Oak and need to make a pit stop. Minus a few stars for the comically overpriced food though. Thought I'd grab a bite on my way out and changed my mind. Just here for the toilets!

Amazing cake probably best cake I've had helpful workers and many cute cake designs 2 sizes as well

I can't say "I'm a FAN" but boy let me tell you they have a wonderful selection of speciality coffees on the wall. I'm so SERIOUS! Honestly that's the only reason I came here - I've been on the hunt for a variety of coffees and most stores sell the same thing. It hurt my heart so bad I couldn't find anything local - until one day I said what the heck and many people mention are the "Holiday Market" with fancy wines and beers, so why not coffee. I'm glad I thought that why. So clearly this review is only about the coffee section - make sure you taste the rainbow of coffee. Happy Eating (drinking)!!!!

Rude and potentially racist! I was the only person of color in line and I Went to the prepared foods/meat section and asked the worker behind the counter for salmon, and asked if she could cut it. I was told I could "do it myself" and she didn't have time. I have been to holiday before and never have experience this type of poor service! Very rude and very unacceptable! I walked out and won't be back!

This is my absolute favorite grocery store in Michigan. I ordered a cake online a week on advance and when I arrived to pick it up it looked just like it did online. These are the BEST buttercream cakes I've ever tasted.

There must be some type of code word you have to give in order to get a fresh cake . I specifically went in on the weekend and ordered a birthday cake to be ready by Thursday at 3pm for my son. I don't understand why I ordered ahead just to get a cake out the freezer that they decided to let thaw that day and then decorate . I can tell she pulled the cake from the refrigerator when she handed it to me because the box and everything was cold. The cake wasn't dried out but it wasn't moist either . So what's the code word to get a fresh cake baked the same day?? I thought that was the point of coming to a bakery . Maybe I'm wrong ‍.

A great one stop shop market for groceries and ready made meals. However this is specific to their bakery. As I just recently purchased my birthday cake from there. The overall bakery has an array of treats to pick as you desire. The cake I ordered, itself was a little dry and "bready", not quite as moist to my preference. I nevertheless was pleased with the decorative outcome. Their prices run high, so just remember you're not ordering your Sams or Costco cake. :-) You can choose from their daily selection or dream up your own design and flavors. While this is not a rave review, I will still recommend Holiday Market as a bakery choice.

I'm sorry. I have shopped at Holiday Market for over 30 years. No joke. I love this place, but I am done. Low quality, soft and wrinkled bottom of the barrel produce; skimping and overcharging; and then twice in the past couple months, we got disgusting, rotten, stinky ground sirloin that we threw in the garbage after trying to cook it. They apparently just gave up on chicken-I don't want chicken that sits in a puddle of chicken goo on a tray. After 3 decades, it makes me very sad, but I can't shop here anymore. Western, Westborn, Ferndale Foods, Meijer, Hollywood, Papa Joe's, Whole Foods, Kroger. Too many other places that are trying harder and doing better. Very, very sad to say goodbye after 3 decades.

I have been shopping at Holiday Market in Royal Oak for a number of years. I have been pleased with the merchandise, the cleanliness of the store the hours and above all the outstanding staff

Having an absolute horrible time getting anyone to assist me from the bakery with placing a birthday cake order. Their online ordering process shows earliest pick up day is 5 days out, but I need the cake in 3 days. I have been calling, sending inline inquiries and leaving voice messages since yesterday.

We vacationed in Royal Oak almost two years ago and I still want to go back to this market. Best Market/grocery store I've ever been to.

I love this place, they made my wedding cake and it was the talk of the night. It was so moist and beyond delicious. It was so pretty.. exactly what I wanted.

For the last five years when I arrived from California to this area, I have stopped by this market to purchase 2 must have items. Jalapeño cheese grits and hunter sausage This year the deli changed how they prepare jalapeño grits, the dish is not good at all. Normally I am here for at least 2 weeks and I will order at least five 1 pound containers over my visit. Heck I even took some home last year! Not this year, one pound purchased and I didn't want any more this visit, Different color and texture! I owed restaurants and all I have to do is look over your product mix from last year to see if you are selling the same % as last year. I imagine not! I understand sales are down but product mix should be about same I did however order my 2 pounds of hot hunter sausage to take back to Northern California! That's why u got a 2 rating instead of a five I will check back next year Alan P

This review is more geared towards their bakery. Without a doubt, the store is really great. They have many options and I would compare it to an expensive Henry's/Sprout's or an inexpensive, sorta similar, to a Whole Foods. The staff is definitely hit or miss. Now, on to the bakery. I ordered a cake here for my sister's birthday. I had the pleasure of emailing back and forth with the manager, Chrissy. She was very helpful and kind! I sent her pictures of what I wanted, answered her questions she had and everything was all set in a timely manner. I was even able to drop off my cake topper weeks in advance without it getting lost, so that's a plus. Now...here comes cake day. I was SURE that I was going to have almost exactly what I wanted. What I picked up is far off from what I wanted. Was it still nice? Yes. But is it what I paid $70 for? No. I mean really...$70 for an 8in birthday cake is outrageous. If you're not getting exactly what you want, then don't charge so much, right? Even though the cake was somewhat far off from design, it tasted absolutely incredible. We shared it with the staff at the restaurant where dinner was held and they were all raving about how it was one of the best they've ever had. They weren't lyin', that's fasho. I will probably order a cake from here again, but next time, I will just pick one from their display. Those are beautifully decorated as well and this way, I'll know exactly what I'm getting.

Update: the French bakery manager is gone and they are starting to bring everything back in house! wish I could give this store 10 stars but I can't. It's only getting 4 out of 5 stars because the bakery isn't as good as what it used to be. Apparently, there is a "new" bakery manager, and all this guy is doing is running it into the ground. The selections are limited and don't change, and nothing is made in house anymore..it's all farmed out This is sad because it used to be amazing, and this guy needs to go! Just because he's French doesn't mean he's knows how to run a bakery or be successful with Holiday's customer base. As for the rest of the departments, they are top notch with quality products, that have a generous amount of staff, so you're not waiting very long for help. I do love this market..just not the bakery manager.

I have been ordering cakes from Holiday Market in Royal Oak for the past few years. My latest order was a cake and cupcakes for my father's 85th birthday. After obtaining the final count for the party, I emailed Emily and advised that I wanted to cancel the cupcakes. Emily was helpful and confirmed the cupcake oder was cancelled. She then informed me that a refund slip would be provided to me when I picked up the cake and that i just needed to take that slip to any register to have the refund processed. I picked up the cake, but could not take the refund to the register at that time as I had to get to the venue to set up for the party. I went in today and took the slip to the register, but the refund slip was not properly filled out so I was instructed to take it back to the bakery. I went back to the bakery and was told the manager would be able to assist. After waiting for the manager, she came out and asked for clarification of the issue. I explained the situation and told her I needed the refund slip filled out so I could obtain my refund. The manager, Kelly, said "well how do I know you didn't pick up the cupcakes" as she was holding the document with the cupcake over crossed out." I directed her attention to the document in her hand and told her I did not appreciate being accused of lying. She stated she just had to research. She should have researched the issue FIRST before coming out and accusing me of lying. Their bakery is overrated, overpriced and the customer service is deplorable. Do not utilize this bakery.

Ordered 4 lobsters online for Lobsterfest. Showed up on the date and time I selected for pickup and was told, "sorry, we had problems with our online orders. And we're out of lobsters so you're SOL." Great customer service, bozos.

They have great produce. European products especially during holiday season. I love holiday market. If it was closer to my house, I would visit them every week.

I really like their deli section and the bakery. I can complete my meals by picking up various sides to compliment my entree. My favorite brand in the store are ALL healthy option less calories, sugar, sodium & fat, high fiber and no trans fat line by Holiday Market. Their cookies and scone, OMG, are my favooorite, please dont ever stop making these for me :)

I love this grocery store! I recommend getting a loyalty card. A perfect stop for dinner if you like gourmet food but aren't in the mood for cooking. The macaroni and cheese served near the BBQ is to die for. They have a surprisingly wide selection of ginger beer as well. Always check out the clearance refrigerated food section in the corner near the baked items. They offer so many selections for dinner or lunch meals. Their staff are exceptionally kind and patient.

I absolutely LOVE this market. I've passed by it for years and have always wanted to stop- but was too busy. I finally made my way in and what a treat! This store just keeps on giving- from the fresh cooked food to order, to the produce, fantastic meat section, great customer service and REAL bakery- I felt like I was in Europe. If there was more organic produce- I would give it a full 5 stars. Most of my shopping is done where I have a large selection of organic produce. However, I will definitely make some trips here to break the monotony and enjoy the cool environment! Great Job Holiday Market!!

I started shopping here after covid, so I haven't gotten to experience a lot of the normal services, and I can't wait for it to go back to normal so I can sample cheeses and get coffee. The cheese and wine selections are amazing, and the ready to eat meals selection is very good. My only issues are that I find the organization of the aisles very confusing, so I tend to spend longer there than I intend to. It's also very expensive. The combination of disorienting and expensive makes unpacking a little bit of a surprise.

As someone who loves to cook, Holiday Market is a real holy grail for fresh produce, quality meat, and hard to get ingredients. With a HUGE cheese selection, a fantastic bakery (their chocolate cream pie is amazing), a fully stocked deli, a large liquor section (complete with beer on tap for growlers)....I could go on and on. The staff is always friendly and helpful, even so far as taking suggestions for items to stock (ie imported foods, etc). They also offer cooking classes! I'm happy to drive up from Detroit to shop at Holiday. I have never had a bad experience and suggest it to all my "foodie" friends. Never change, Holiday.