in:joi cafe & coffee

I visited in:joi café on Queen’s Road East in Wan Chai, and it felt like a peaceful escape from the busy street outside. The soft lighting, blue-and-white interior, and circular glass entrance instantly created a calm and welcoming atmosphere, with a cute bear outside perfect for photos. What impressed me most was that the café is not only beautiful but also thoughtful in its food and drinks. I enjoyed the vegetarian all-day breakfast, which was light yet satisfying, and the uni mentaiko crab pasta, rich but well balanced. The matcha latte and house-blend latte were smooth and comforting, while the Hong Kong milk-tea crème brûlée was silky and nostalgic. It’s a relaxing spot where everything feels just right.

This café is not far from the hotel I stayed at, and there’s a souvenir pastry shop right across the street, which is quite appealing to tourists and worth a visit. Sitting here and watching the street scene is very pleasant. The café is spacious and airy, with tasteful colors and design. The staff are friendly, and the food is served quickly. I chose an iced latte and an apple pie cake with a buttery filling inside. I was honestly surprised — the filling was smooth and creamy, with a texture slightly reminiscent of foie gras. It paired beautifully with the soft, moist cake and sandwich-like outer layer. Served with fruit jam, it was truly a wonderful combination.

My coffee was spilled accidentally, a waiter (or boss) came out and changed with a new Cap, cheerful and proactive service, light jazz & blue music (?), relaxing atmosphere

Their signature strawberry waffle is an absolute delight, perfectly balancing sweetness and freshness. The coffee is top-notch, making it an ideal spot for coffee enthusiasts. The environment is cozy and quite chill, providing a perfect setting to unwind and relax. Highly recommend for anyone looking for a delightful treat and a relaxed atmosphere.

The ambience was nice, with bright natural lighting and comfy seating that made it a great spot to relax. The coffee and cakes were decent, although I found the pistachio cheesecake to be quite similar to a New York cheesecake, with limited pistachio flavor. The portion was pretty generous, though—it might be too much for one person!

i love their bagels so much! the texture, the flavour… absolutely amazing

nice vibes, food and coffee. strawberry milk croffle recommended👍🏻. good for taking photos too☺️

The white decoration and seats on stairs attracted me to have a try for their food and coffee. The place itself is good for photos as it is quite beautiful. I ordered a tofu salad for meal which it tastes ok and have a surprisingly large portion of eggs and grilled tofu for protein. I order one of the signature coffee “coconut water espresso” but it tastes weird as it is not sweet nor having the coffee bitterness.