Paul Parent
Google
Isetan – Tokyo
During our 2024 trip to Japan, we made sure to visit Isetan, one of Tokyo’s most iconic department stores, located in the bustling Shinjuku district. Known for its elegance, variety, and attention to detail, Isetan offers a shopping experience that is as refined as it is diverse, making it a must-visit destination for travelers seeking both luxury and authentic Japanese culture.
The store itself is a multi-level showcase of fashion, beauty, home goods, and specialty items. Each floor is thoughtfully curated, with a mix of top international brands and the very best of Japanese craftsmanship. Whether browsing for high-end apparel, artisanal accessories, or seasonal gifts, Isetan’s selection feels both comprehensive and exclusive.
But perhaps the crown jewel of Isetan is its basement food hall—a place that is nothing short of a gastronomic wonderland. The moment we stepped inside, we were greeted by a dazzling array of colors, aromas, and textures. Fresh sushi and sashimi counters offered pristine seafood prepared with precision; bakery stalls displayed an artful assortment of breads and pastries; confectioners presented delicate wagashi (traditional Japanese sweets) that looked almost too beautiful to eat.
We found the bento section particularly fascinating—rows of exquisitely prepared lunch boxes, each a perfect balance of flavor, presentation, and seasonality. For photographers, the food court is a dream come true: every display is meticulously arranged, and the interplay of vibrant ingredients and immaculate presentation offers endless inspiration.
The service, as expected in Japan, was exceptional. Staff members were attentive, polite, and always ready to help navigate the vast selection or explain the story behind a product. Even with the hustle and bustle of the food court, the atmosphere remained welcoming and orderly.
Isetan is more than a department store—it’s a cultural experience. From the top fashion floors to the culinary treasures underground, it encapsulates the essence of Tokyo’s blend of tradition and modernity. We enjoyed our 2023 & 2024 visit immensely and are considering a return in 2025. Isetan, along with its remarkable food court, will be featured in our upcoming Photolator Guide to Japan, highlighted as one of Tokyo’s top shopping and gourmet destinations for travelers and photographers alike.
At the food court, you can find some pre packaged (for gifts) Fruits, even a 50$ Melon ! (see the short video)