Kermit Lynch Wine Merchant

Wine store · Westbrae

Kermit Lynch Wine Merchant

Wine store · Westbrae

1

1605 San Pablo Ave, Berkeley, CA 94702

Photos

Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null
Kermit Lynch Wine Merchant by null

Highlights

Curated French and Italian wines, knowledgeable staff, olive oil  

Placeholder
Placeholder

1605 San Pablo Ave, Berkeley, CA 94702 Get directions

shop.kermitlynch.com

$$$

Information

Static Map

1605 San Pablo Ave, Berkeley, CA 94702 Get directions

+1 510 524 1524
shop.kermitlynch.com
kermitlynch
𝕏
@kermitlynchwine

$$$

Features

payment credit card
Tap to pay

Last updated

Aug 25, 2025

Powered By

You might also like

Terms of Use • Privacy Policy • Cookie Policy
 © 2025 Postcard Technologies, Inc.
@eater

Legendary Los Angeles Brand Randy’s Donuts Rolls Into Santa Clara | Eater SF

"A popular Bay Area wine importer that has been in business for 53 years will open a second location in the fall or early winter; the new shop will be located at Marin Country Mart in Larkspur." - Dianne de Guzman

https://sf.eater.com/2025/5/30/24440106/randys-donuts-new-location-bay-area-santa-clara
View Postcard for Kermit Lynch Wine Merchant

Joe B

Google
I’ve been consistently impressed with KLWM and their wine offerings from carefully vetted wine growers from Italy and France. They partner with some of the best producers to ensure each bottle reflects the best qualities of its region, offering a selection that showcases the unique attributes of both countries. Highly recommended for anyone looking to enjoy wines that truly represent their origins.

Toby Kahn

Google
Great curated wine selection from France. Italy, and Germany. Excellent knowledgable and friendly staff ready to answer questions and make suggestions One can spend a lot on amazing wines here, but can easily come away with great bottles which are better values and higher quality than wine you'll get elsewhere for higher prices. There's a lot to be said for a shop that can offer you a special wine experience for less than twenty bucks or a wine for a hundred that's worth every penny. That's why I've been shopping here for 5 decades.

robert hart

Google
Francesco was so helpful selecting a bottle of wine for my brothers birthday over the phone. I was sent a in depth description of what he recommended and Links to a bio on the Italian winery with pictures. Personalized with a card and gift wrapping I was impressed. I would have not heard about them if not for my brothers praises on their curation of imported wines.

Parker Callister

Google
This is an awesome wine store. A very curated collection with very knowledgeable sales people. However, you will only find French and Italian wines here (a few Spanish I think) that are personally chosen by the Kermit Lynch people who visit the producers, understand the production process, and most importantly, taste!

Joe Grussing

Google
I'm a long-time lover of KL wines and finally made the pilgrimage to the store. I walked out with 6 bottles and returned about 5 minutes later to buy more. Staff are plentiful and helpful. Pick up some olive oil while you're there.

Scott Hays

Google
Excellent selection of French and Italian wines at many price levels. Many at the proper age to drink. Be cognizant in your inquiries with the staff that some will definitely need some time to age. This is a treasured local wine oasis! Cheers!

Andy Abramson

Google
I've been a customer of Kermit Lynch now for over 34 years. The store is like a candy store for wine lovers. They have everything, and a great staff too. For lovers of wines from the wine roads less traveled, there's no better store in the country. For me it's an adventure along the wine route come to life. The biggest problem, is just having so many great choices, and a staff that makes every bottle come to life.

B G

Google
Awesome, they have lots of wines from France, Italy especially, not so much from US.
google avatar

Rick M.

Yelp
One of the best things about living in the Bay Area is the abundance of hyper-focused, specialty retailers who have a deep history that connects to other neighboring hyper-focused specialty shops. I know that may sound vague, but allow me to explain...Kermit Lynch Wine Merchant is a perfect example for this point. On the one hand, stepping into Kermit Lynch's shop at San Pablo and Cedar in Berkeley might seem underwhelming. It's a windowless, brick-lined room that feels like a basement (or wine cellar). Wines are either showcased in racks, or more commonly stacked in their crates or in boxes on the floor. The wines here are not local Napa, Sonoma, Anderson Valley, or Central Coast labels, but the majority of wines are sourced from France and Italy. You might find the labels confusing or not initially know what grape varietal you have in front of you. So you might have several reactions. One might be, "Kermit Lynch doesn't sell the wine I like." But another might be, "Holy shit! This is gonna be an adventure!" I'm always in the latter category. I've been a fan of Kermit Lynch Wine Merchant since moving to the East Bay in 2001. They weaned me from my California-centric wine mentality and introduced me to the regions of French wines that I always thought were old, stuffy, boring, too expensive, or too confusing. They did this through their amazing staff who made the Old World of wines more approachable and understandable through outstanding service and explanations as well as having options that would appeal to my price point. Often this was through options that include the Kermit Lynch label of super reasonably priced wines like their Cote du Rhône. Sure, you can still find wines here that are pricey. But the real lesson I learned at Kermit Lynch was that great, new adventures don't have to break the bank. And as to that connection to neighboring specialty shops I mentioned earlier, Kermit Lynch in the literal next door neighbor to Acme Bread. Both of these establishments laid the groundwork for modern foodie culture. And these shops are down the street from Cheeseboard Collective. Which is up the street from Monterey Market and Fish Market. Which is close to Tokyo Fish Market. Which isn't far from Berkeley Bowl. It's this ecosystem of outstanding, deep history, hyper-focused excellence that Kermit Lynch helped create and why I will remain a loyal customer.
google avatar

Pam S.

Yelp
I love this place! I belong to their Reds club, pick up two red wines each month that I always find tasty and new to me. I love talking w the staff as they help me buy certain varietals I'm interested in. A long established fixture in Berkeley and an affordable range of prices. Dog friendly w treats as well!
google avatar

Ben R.

Yelp
They Know and Sell Wine Quite an ok wine store. Yes, the attendants know their wine. This shop stocks only wine from Italy and France. None of that 'ordinary' wine. You will pay a little more here than at a regular wine store for an equivalent bottle. I'd guess between 10% and 20% more - an approximation. I found them prompt and eager to assist me but you can expect hype with the help. The wine expert helping you is a professional salesman. All that said, I'd still shop there again.
google avatar

Martha G.

Yelp
My brother and I stopped by to look for a Christmas wine bottle for my dad. We don't know much about wine and were very pleased with the service we received. The man that assisted us took the little direction we were able to give about the kinds of wine my dad enjoys and he made great recommendations. We came out with two bottles. See pictures for names. My dad loved both wines and said they were both really delicious, sweet, and decadent dessert wine. Thank you so much for helping us pick the perfect Christmas gift.
google avatar

Jake A.

Yelp
Love love love Kermit Lynch! Every time you walk in someone will help you out, ask you questions, and meet you where you are at both with experience, knowledge, and price range. Each time I've checked out a new selection of wines I leave with a fun story and knowing just a little bit more about the notes, tastes, and origin of the wines I'm bringing home.
google avatar

Carlos E.

Yelp
I decided to visit this Wine M. wanting a few cases for a party...stopped after work and walked around the different wine options and no employees at least to me do not offered any assistance. Especially that, the way that they have the wine all over the store , is a little confuse for new customers or at least to me. It was almost empty on a Friday afternoon . 2 customers came after me, and then I noticed that they got help right away. Can't understand why a few employees walked by me, but they totally ignored me, after 20 minutes inside I decided to leave and nobody asked me if I needed some help...the energy inside felt weird for me. I never had an experience like this ever before. I also noticed that they may have long time customers that probably are very familiar with the store, but also it's important to welcome possible new customers that may turn into long time customers. I doubt it that I will return.
google avatar

Nikkomae S.

Yelp
I'm not a big wine person but if your able to offer something that I will actually love then I'm all for it and this is what I got from here. Customer service was on point. Lots of choices. Finally got a good champagne for my morning mimosas and some great white wine. They also have a bread shop right next door. Will definitely go back again. Fiance loves this store.

Nancy G.

Yelp
Great marketing vs great wines I have purchased two cases of wine - the first, bottles in the $15-$30 range - pretty awful stuff. The second case, I upped my game, getting bottles in the $35-$70 range. Each bottle I open is incredibly disappointing - a Brunello di Monticello ($70) should be darn good - not KL's. And yet if you read their brochure description - "wow! this is great." Hah. It's all great copywriting not great wines.
google avatar

Anna C.

Yelp
Honestly want to love this place and be a regular, even if for their lower priced bottles but with an occasional splurge, but over the 10+ years I've lived in the neighborhood and gone in occasionally to find something to buy, or even when I've gone in to pick up an online order, I have consistently gotten the most off-putting vibes from staff that I've gotten at any wine store ever. It makes me want to never go there to choose something in the store, but have been tempted to buy online because of their inviting emails, artful descriptions of their wines and their occasional good deals. The wines themselves have been hit and miss, from impressive to downright funky, but that happens everywhere, I guess, but would expect more from a place that carefully curates their selection. Just picked up an order of bubblies I got from a good deal via email and hoping they stand up to the descriptions on the website. They definitely have some good writers for their publication and promos, just wish they weren't so weird to customers in the store and that the wines were always as good as described, although sometimes they are...
google avatar

Aaron C.

Yelp
I've been purchasing wine from Kermit Lynch for about 20 years and I've recently noticed that their customer service, which used to be really good, has taken a nose dive in quality. The employees who now work there can be downright hostile. The last employee who helped me looked upset right off the bat before I even said hello. My suspicions were confirmed when he ended up getting angry at me because I asked for recommendations. He seemed to think I was wasting his time even though I only took about 3 minutes to finish my transaction. Not sure what has caused this change in attitude. Are the employees in a covid funk? Is the worldwide freight backup causing massive anxiety? Whatever it is, they need to hire people who won't take it out on customers. Their saving grace is that their wines are good even though they are not as good of a value as they once were. They need to realize, however, that there are a ton of options for good wine in the Bay Area and customers will not put up with such poor customer service.
google avatar

Enrique J.

Yelp
This should be , a bay area iconic wine shop. Instead it had become a extremely overprice pile of marketing garbage. Beware or the 20 percent discounted wines. These are basically very overpriced crap that someone over ordered at one l point. The limited quality products are on the average 10- 15 percent higher than most wine retailers in the USA. For exactly the same branded product returns of unsatisfied wines or other food items, they will find anything and all ways not to refund for poor or overpriced ) wines.imilar wines.

Eduardo B.

Yelp
Bryant helped us with a recommendation and he was super helpful and gave us great service.
google avatar

Guillermo R.

Yelp
We are very lucky to live in Kermit Lynch's back yard. Since he fell in love with wine we have been his beneficiaries. Look at the wine programs at most top restaurants and you are sure to find Kermit Imports on that list. For years his team have trolled around looking for value, taste and expanding our horizons on the left coast. The staff are very friendly, highly knowledgeable and an ease to work with. All in all its my go to place when I get tired of California wines. Cheers!
google avatar

Teri T.

Yelp
went in the store briefly on Saturday to check out their selection...lots of regions of France & Italy are represented but the first thing that came to mind were the prices!!! Loire reds in the $30/50 range???? wait a minute, the Loire is an area where wines whether red or white are known to be great value, a good Sancerre is or should be within $15 and a Saumur champigny or Chinon around $15/20 at the most! what I saw there was way overpriced, and not just in the Loire but Bordeaux, Rhone, Alsace, etc...I skipped the entire Burgundy section knowing after I had seen in the store that nothing was gonna be good value! its too bad because the location is great and conveniently located next to a small café/wine bar and Acmé bakery... I can picture spending hours in that part of Berkeley with endless possibilities of drinking wine, good bread and cheese...and pastries! but not at those prices.
google avatar

Bradley N.

Yelp
Ask a Yelp Whisperer QOTD - Thanksgiving Week extra Dear YW, so I like wine. In a good healthy way, you know? For holidays, festive weekends, splurge of the moment Mondays, that sort of thing. But it kinda scares me. Especially the French and Italian varietals. I mean, I never took a foreign language in college, or been to Europe (the Amsterdam airport doesn't count). I've been reading on Yelp that "Kermit Lynch is a living legend" and stuff like that, and now I really *want* to visit his famous shop on San Pablo Avenue in Berkeley, but ... but, but, but. What should I do, like walk in off the street? And say that I want a good bottle of French wine? Please! That sounds like walking into the Museum of Modern Art and asking to see a "pretty painting" by someone with an unpronounceable foreign name. I need to take that next step beyond Trader Joe's Plantinum Reserve Russian River Valley wines. I need to stop buying California Chardonnay and start drinking wines that truly reflect their "terroir." Or so I gather from the Internet. And my boyfriend, Han, is not going to be of much assistance. He drinks Yellow Tail, for goodness sake. I am sooo ashamed! It's like he's from outer space or something. Help me, Whisperer. You are my only hope. Leia O. Point Reyes Station, CA (but formerly from Alderaan). Hi Leia, I think you should go to Kermit Lynch, and soon. They have a wonderful selection of holiday wines, the sort of thing that you won't find at Trader Joe's. But you shouldn't cold call on the Lynch - that's kind of like landing on a foreign planet without having scanned it first. Or something like that. Humor me. First, get that flyboy hubby of yours to buy you a $200 gift certificate from Kermit Lynch. That will give you some spending room to work with, I'd say. For the holidays, you understand! Have him sell the Falcon on eBay if need be; it's outdated technology anyway. You'll receive a beautiful hand-written certificate in the mail, very classy. Next, email one of the excellent wine staff/sales reps who work at KLWM to arrange an in-store consultation. Pick a date and time that works, maybe noon on a Saturday. It won't be Kermit. He's more of an absent presence, if you know what I mean. Kinda like someone you can feel but not actually see. A force, if you will. You just have to know how to use it for good, not evil. The sales rep/wine person you choose is up to you. But they will become your mentor and guide. They will instruct you in the use of the force. Like a Jedi, one might say, if you and Han are still into the whole "Star Wars" thing. Tell her or him what kinds of wines you like ahead on time by email - maybe a grape variety you enjoy, or a region in France or Italy that sounds interesting, based on Google Maps. Alto Adige. The Loire Valley. A sparkling Vouvray. Gruener Veltliner. Pinot Blanc. They even kind of sound fun to say, don't they? Be direct. Don't be afraid to sound silly or stupid. Laugh it up, Leia. It's not an exam or test of your level of sophistication. It's the fruits of the earth, products of the soil, real down-to-dirt stuff. Then, go to the store, meet with your contact, walk around the aisles, pick a pretty bottle that looks good, ask questions, and don't worry about price that much. Some of the best wines are less than $30, some even under $15 - the Vaucluse red Vin du Pays from the Leydier family, for example. Or the Rosso Pietro Barbera from Montferrato in Italy. And definitely the Loire sparkling Vouvray from Champalou. And a Cabernet Franc from the Bretons. And anything from the Val d'Aosta. See? You'll get the hang of it, Leia. Remember: there is no try. There is only drink or drink not. Have a great time! Say hi to Han for me. I'll bet he'll love the Barbera, even if there isn't a huge hopping marsupial on the label.
google avatar

Eric B.

Yelp
I stopped in yesterday to pick up a few cases of wine for the fast approaching time when Gayle and I are wed. We're having about a 50+ person reception after a small family-only wedding. We had already taken advantage of the BevMo 5 cent sale (which isn't always a good deal) for some Chardonnay that we both enjoy. However, our reception will include at least one Frenchman and one wine aficionado who wishes he was. So I decided to return to Kermit Lynch and check out a rosé and a red and at around a $10 per bottle price point. You'll never hear the words "White" and "Zinfandel" in the same sentence at Kermit Lynch. However, he does have a new CD out. Sam took care of me, starting with a prompt response to an earlier email. He found me a nice case of each variety (rose/red) that met my price point goal. He also didn't flinch when I mentioned BevMo and via dolly, carried the cases to my car. And it was fun to be here again as the wine energy and knowledge "flows" and without any pretension. I'm sure that our guests will enjoy this very good and well-selected wine.
google avatar

Jenn C.

Yelp
This store has atmosphere - it's almost like walking into a winery or wine cellar. It can be overwhelming and intimidating - with so many winery names and varieties that are unfamiliar, you have to nab the staff and confess to your California-centrism and begin the process of naming wineries and varietals that you like so they can make suggestions. Their suggestions, of course, are bang on. The prices are a bit high, making this more of a special occasion splurge for me. Do yourself the favor of popping in here and expanding your wine horizons!

William C.

Yelp
Incredible selection, it's all good. Helpful staff too, they have great tasting notes and advise for whatever you're looking for. Prices are reasonable too.
google avatar

Tom S.

Yelp
I am 2nd generation Italian-American. I am a wine fan. I drink wine with dinner - always. For me wine is liquid food. It compliments the meats, vegetables & starches. It's a digestion aid, wine cuts the butter and oils, & cleanses the palate between chewy mouthfuls. I live smack-dab in the very center of the Sonoma Valley. There are 24 wine tasting rooms within 10 miles of my house. All the wine shop sales people know me by name or at least on sight. I have 300 bottles of wine in my storage closet, 90% are Sonoma County, 4% Mendocino County, & a few bottles of Washington / Oregon. I grew up in New York. I drank French, Portugese, Spanish & Italian wine long before moving to California. I landed in Boyes Hot Springs, Sonoma County in the early 1970's. My opinion of Californian wines was not sympathetic. The wines lacked finesse compared to a reasonably priced French burgundy. Some California wines have gotten better over the past 35 years, & I grew accustomed to them - especially the fruit bomb Zinfandel & Merlot varieties (I still hate oak barrel tannic California Cabernet Sauvignon). And 4 days ago I decided that my wine collection was too narrow in scope. Bambie, the quintessential California born & raised wine snob has no real experience with French wine, outside of the 2 trips we made to France in 2006 & 2007. I announced; "It's time to broaden our wine perspective; we're going to Kermit Lynch to buy a case of European wine". Bambie argued that we have more wine on hand than we can drink in 2 years. My response was; "It's like having a CD music collection that's only classical orchestra recordings. Sometimes I want to hear some Rock & Roll!" She acquiesced. Kermit Lynch's shop is a humble wonder and wine lovers paradise. A simple 1,000 square feet of wine cases stacked on the floor, with just enough room between the boxes for one person to amble up & down a row. No shopping carts, no display racks, no gaudy posters, no extraneous bullshit. I love it! Sales guys are serious, studious, & efficient. Maybe they are a little grim for wine connoisseurs. I asked them to assemble a case of employee favorite bottles with a price cap of $20 per bottle. They assembled a case of their favorites for $159! A miracle. I'm having a simple shrimp stew tonight with Acme rustica bread (purchased next door at the bakery) and a bottle of Petite Chablis. Aaaahhhhh.... Vive la France!
google avatar

BrasilPo P.

Yelp
Your fives senses will bless you for visiting this place on a regular basis. Why settle for less? This place is ONE STOP SHOPPING: Ethiopian food? CHECK. Heading over to Pizzaiolo? CHECK. Dinner party for eight? CHECK. Engagement/Birthday celebration? CHECK! The staff here is stellar! Gotta love them. They're walking vinopedias. The prices are spectacular. Considering the mark-up restaurants and "boutique wine shops" are able to get away with.
google avatar

Pete J.

Yelp
I am always in awe when I visit here, probably six times in the past two years. If you love white Burgundy, I am told this is the premier importer in the US. The staff is extreme knowledgeable, helpful, but you need to ask for their assistance. If you clearly tell them your needs (budget, drink now vs cellar, style of wine), they will not disappoint. But you have to ask for their help, as they are very respectful and deferential. I had the honor of meeting Kermit Lynch during my visit today. Very nice guy, unpretentious, still spends three months a year in Provence (used to spend six, but "is slowing down a little").
google avatar

Stephanie H.

Yelp
We are newer members of the Adventures Kermit Lynch wine club but have been really happy with the wines and customer service so far. We get 2 wines per month, one red and one white. There is a write up that talks about the wines, the region and the winemaker. You also get a recipe from Christopher Lee although some of the recipes are bit too complicated for me to make. ;) If you are looking to try some really interesting varietals from interesting regions in France and Italy, give Kermit Lynch a try. Wines don't have to be super expensive although Kermit Lynch also carries that as well. Customer service is also top notch. Dustin is our main contact and he is really on top of things.

Dave A.

Yelp
Wines are good. BUT, Kermit, please, please do NOT send your wines in packaging that relies on BLOCK STYROFOAM. Use something else for packaging. I cannot see anything worse than Block Styrofoam. Best wishes,
google avatar

Ann L.

Yelp
I'm on their mailing list so when I saw they were having their annual Beaujolais Nouveau Party I decided to check it out. They had huge tents w/ tables & chairs for people to eat set up in their parking lot. They had some kind of sausage w/ some potatoes & sauerkraut for $15 - I thought it was small & not a good bargain. They had some tastings of their Beaujolais Nouveau wines - I tasted one, it was ok for me. B. didn't think it was anything either. He liked the champagne Grande Reserve Brut instead so we bought a few bottles. Regular price $47, on sale $39.95, two bottles was $79.90 + $6.99 tax = $86.89. Yikes. Inside the store tons of wines - ask for help & they will help you. At least one unisex bathroom to use.
google avatar

Ann L.

Yelp
I don't know that much about wine, but my husband is a oenophile. However Kermit Lynch is located in the perfect place for us since it is in the SAME parking lot as Acme Bread and I just happen to be a lover of all things bread related. That being said Kermit Lynch is known for having great French and Italian wines. If you are in the area you owe it to yourself to stop by and check it out. Everyone needs a bottle (or two) of burgundy. Afterwards, go to Acme and pick up a loaf of delicious bread, you can thank me later. We stopped by on a Friday afternoon and just parked on the street (metered). The parking lot is small, but the turnover seemed to be pretty quick.

Greg B.

Yelp
They consistently find great wines from lesser known wineries that are such finds they become staples. The integrity of their entire operation is to be admired.
google avatar

Suzy K.

Yelp
The selections at Kermit Lynch Wine Merchant (KLWM) rarely disappoint. I believe this is so because KLWM is a relatively small business compared to some of the global wine importers and national distributors thus permitting Kermit Lynch to actually taste the wines that he sells. However, Lynch, Sr. is elderly now. Therefore the tasting has been delegated to his son, Anthony Lynch, and staff. But Kermit Lynch's credo of finding the little gems in carefully crafted artisan wines sets him apart from larger competitors in the industry who are more interested in the palate of the masses. Now let's peel back the layers and expose the core of the modern-day KLWM operation. Anthony Lynch is not Kermit Lynch, and the arguably bloated bureaucracy that comprises the present-day KLWM business entity is not the one man operation of the good ol' Kermit Lynch days. With that said, the current business backdrop at KLWM lends itself to charging boutique prices for wine that generally falls within the upper 80s to lower 90s range on a scale of 100. Essentially what the consumer is paying a premium price for is not wine in the superb to classic range but, rather, for the perceived value of the Kermit Lynch's brand. See, Kermit Lynch has made a name for himself in the wine industry, say, like Nike or Apple or some other successful brand, and that is why Lynch's wines, which generally fall within the very good range, fetch a premium price that one would usually expect to only pay for a superb to classic wine. Ready to peel back some more layers? It has been my experience that KLWM wines often do not represent a fantastic value. I attribute the high markup to the increased overhead caused by the expanding staff at KLWM. For example, multiple employees manage the Wine Club division when one employee with one administrative support assistance should be able to efficiently handle the job. This streamlined approach would translate to reduced operational overhead and, ultimately, a deflation of high wine markups. KLWM holds itself out as being a direct importer. That is, KLWM buys directly from the producer and then sells to the consumer. In other words, the wholesaler and retailer tiers in the traditional wine distribution model are eliminated. Under this business design, the savings of bypassing the second and third tiers in the chain of distribution should be passed on to the consumer. However, despite bypassing the middle links in the chain, KLWM still charges a boutique price (i.e., high retail markups) rather than a reduced direct importer price. For example, if a winery sells a bottle of wine to an importer for $10 dollars, then the importer may sell that bottle to a wholesaler for $20 dollars. The wholesaler may then sell that bottle to a retailer for $30 dollars. The retailer then may sell the bottle to a consumer for $40 dollars. That is the traditional high markup model for wine distribution. Conversely, a direct importer, like KLWM, that eliminates the wholesaler and retailer and the concomitant additional markup at the middle distribution levels should pass the economic savings onto the consumer. However, because Kermit Lynch's name is now a well-recognized brand in the wine industry, KLWM charges consumers a premium boutique price for wine that should be more in accord with a reduced direct importer price. In conclusion, KLWM is charging excessively for wine to realize maximum retail profit in order to cover the increased overhead of its expanding operation. This is not the Kermit Lynch value of yore. I have my doubts that the present model (charging boutique wine prices for direct imports of average to above average wine) will succeed in the long run in today's competitive wine retail industry once consumers realize that they are not getting a good bang for their buck (i.e., value) at KLWM. A good case in point is made by comparing Wine.com (also in the San Francisco area) to KLWM. Wine.com will often ship a case of wine to me for $0.01--yes, one penny-- whereas KLWM charges about $150 dollars to ship a single case of wine (twelve bottles) to my location. Both Wine.com and KLWM ship via FedEx. Another example is the award-winning K&L Wine Merchants (also in California). K&L will ship a case of wine to me for about half the price of KLWM. Additionally, K&L has a considerably larger wine selection than KLWM. Therefore, it's a no brainer on who to purchase from, and who not to purchase from, unless you just must have the KLWM trademark on your wine bottle like some fancy status symbol. In fact, at the current high boutique prices and limited selection (just a handful of wine regions in France and Italy), I cannot see many reasons to shop at KLWM. Not only does KLWM charge several dollars more than the competition on many selection, but KLWM comes in last place regarding shipping cost because it charges substantially more than Wine.com and KLWines.com.
google avatar

Ben K.

Yelp
Talk about great customer service! They gave me the wrong wine when I picked them up for a dinner party this evening. When they found out the wines were for serving today, Jacob drove over to my place to drop them off. The wines have a special significance for tonight's dinner party, so thank you!
google avatar

Mayu H.

Yelp
Great selections of wine and friendly and helpful staffs here. I'm not person who pays lots of money for wine but the guy was so helpful to choose wine and I had one was great as the price. Thank you so much!!!
google avatar

Emily C.

Yelp
THANK God for Kermit Lynch. I often feel I'm living in a communist country when it comes to buying wine in California. Kermit Lynch has THE BEST selection of European wines, especially those from France. The staff are very knowledgable and helpful. The prices run the gamut so you're sure to find something within your price range and can take confidence that they won't steer you wrong when it comes to recommendations. I just wish they'd open up a shop in Marin so that I didn't have to cross the bridge as I'd buy a lot more wine from them. That being said, its worth the effort to make the time and the trip.
google avatar

Evan A.

Yelp
Considering how many times I have been to Acme next door, I find it rather surprising that I had never actually been in here until last Monday. I was over at Acme bread trying to get some ham and cheese turnovers when my friend and I decided to pop into Kermit Lynch to take a quick look. I was definitely not expecting to like it as much as I did! As soon as I walked in I immediately felt like I had entered a wine cave. The atmosphere was very calming and welcoming, very similar to a lot of wineries I have been to. We started to look around at the awesome selection they had when I decided that maybe I should buy a bottle to supplement the Christmas present I had purchased for my dad. They had so many options ranging anywhere from around $10 all the way to $100+, with most wines coming from France and Italy. I'm definitely a fan of European wine, especailly from those two countries! I picked out a bottle of Cabernet with an appealing label costing around $15. Most of the wines there I had never heard of or seen, which is awesome if you're a person that loves trying new things! (aka, me!) After being rang up, they offered me a gift box along with a Kermit Lynch sticker to seal the top, completely free! Why would I even consider saying no? Side note: if you love warehouse sales and wine, you will definitely find this place appealing!
google avatar

Maria V.

Yelp
Did someone say wine??? If you are looking for an amazing selection of wine, especially French, Italian, German, this is the place. We walked out of their with 6 French roses, a couple of DOCG Chianti bottles, and lots of Bordeauxs. Helpful staff with great recommendations.
google avatar

Gwynnie P.

Yelp
If you're nearby, there's no reason not to stop in....after all, the triumvirate of Cafe Fanny, Acme Bread Company and Kermit Lynch is right here in one little mini-mall. Just knocking off one star because if you don't have an idea of what you're headed in for it can be a bit daunting and I think they might be able to do some things to make all the French wines a tad more accessible/understandable to the average joe. Pretty unpretentious compared to what it might all be though.
google avatar

Nique F.

Yelp
Kermit is a legend in the wine world, because he imports the best wines from the best parts of Europe (in my modest opinion), and brings them to Berkeley. How nice is that? Clearly, my expectations were high and mostly met, except for the realization that the prices are definitely reflective of import costs - most bottles are $30 and up. The set-up is very basic, with rows of wines displayed in boxes. It seems that their customers like to buy by the case, so they don't need to do much unpacking. The selection is heavily French, with a bit of Italian too. Truthfully, the shopping experience here is better suited for wine nerds who can decode the confusing French wine labels (they are labeled by appellation, not varietal, so you'll need to know which grapes are grown in which region). Of course, there are cork dorks on staff who can help, but that can turn into a passionate schpeel you may not be bargaining for. They throw amazing BBQ & wine parties, which I've only stumbled upon. Surely there must be a way to get invited to these things, but I haven't figured it out. Euro wines are worth the splurge and Kermit has made a living off that fact. Visit him!
google avatar

Jalop N.

Yelp
Dustin you helped. Now I know in LA where to get Kermit Lynch wines when I need it. After reading Kermit Lynch's "Adventure on the Wine Route", I consider kind of a pilgrimage to see what his entire portfolio offer today. Except you'd be lucky to get half of his selection in this flagship, Lynch's one (and only) store. It is a small space. There is nothing adorable or remotely grand about this store. The wines literally are still in their shipping boxes. I feel like after 40 years being successful in a business, there will be a half-assed attempt to incorporate the cultural grandeur of the areas Lynch imports from, or at the very least, a fan service for, dare I say, us. The long-suffering wine enthusiasts are bounced from one clinical austere wine store from another. Europe is Baroque--pointlessly excessive, gilded to the hilt from materials of brutalized colonies--that is the kind of wine store that wine people in 'mUrica deserve. Nope, there are sidewalks newsstands that sell Hustlers in San Francisco with more architectural panache than this place. Lynch's red wines surprisingly sucks. That 'Irefrigeraytwheniship' stuff in his book? That's what drew me to his wines, but alas, ugh. The white wines though are phenomenal, yes, even the sylvaners. I bought my most expensive wine here, and shit, that thing sucked. It was a Burgundy they shouldn't be selling, or at least warn buyers that these goddamn vintages go into hibernation (go dumb) and should only drink at a set period of time.
google avatar

Tom D.

Yelp
He imports a stellar portfolio of wines. His life's work is one of the best stories in the industry -- and wine and the culture of wine in this country would not be the same without his immense contributions. The selection is awesome -- and though I am on the other coast, the customer service is always friendly and attentive. Any shipment from Kermit Lynch is always a treasure. A vintage would not be a vintage without a shipment from Kermit Lynch. Essential. As Eric Asimov noted in his profile of Lynch: His influence can be seen almost any time you go into a good wine shop and spot people looking at the labels of wines to check the importer. Instead of memorizing esoterica about producers, regions and vineyards, these canny consumers learned that finding an importer they can trust is a reliable navigational tool. Nowadays, many names they follow are those of the spiritual descendants of Mr. Lynch. If he had been only an importer, Mr. Lynch would have left a significant legacy. With little company, he traveled the back roads of France, seeking esoteric producers whose wines were fresh, delicious and unaffected by the industrialization shaping the post-World War II wine industry. The little-known names he turned up are now a pantheon of French country wines: Henri Jayer, Raveneau, Coche-Dury and Hubert de Montille in Burgundy; J. L. Chave, Auguste Clape, Thierry Allemand and Vieux Télégraphe in the Rhone; Didier Dagueneau in Pouilly-Fumé; Charles Joguet in Chinon; and Domaine Tempier in Bandol.
google avatar

Kenneth R.

Yelp
While attending a conference in the south of France, I took a few hours off to taste wine in the town of Cassis. With a bunch of colleagues, I stopped off to visit Jean-Pierre Santini, whose Domaine du Paternel I knew from Kermit Lynch. I was with a couple of Germans, and maybe also a French guy. I told M. Santini that I was from California. He said, "Oh, there was another fellow in from California yesterday morning. He bought 7000 bottles." It was Kermit. Santini explained that Kermit insisted on tasting separately each of the vats of the current release wine and then specifying which vat would be used for the Kermit Lynch bottling. It was something of a symbolic exercise because (at least according to Santini) there was one vat that was clearly better than the others. The contents of that vat went straight to Albany, CA! Santini had a great accent. He told us that Kermit lived in a town whose name sounded to the Germans like "Bonn." It was Beaune, as we figured out after a couple of iterations. Kermit has a preference for spicy wines. I generally like what he chooses; his palate is close to mine. Try one of the monthly sampler cases and see how it goes down.
google avatar

Tito Y.

Yelp
If you know me.. you probably know I love wine. Only on the more wonderful occasions that I might need French wines, alas..they didn't have my favorite wine. There was a close second choice, which I've tasted before and loved quite much.. Kermit Lynch is a place to stock up.. take home a few cases for those rainy days, or just buy a bottle of something very special ... very French. Hint: Kermit Lynch do not carry any wines bottled and labeled outside of France.. so don't go in asking for a Zin or anything like that. This is strictly French... figure all of it is pretty good. There seems to not be any formal public tasting areas... at least so it seems.
google avatar

Alisha A.

Yelp
I love coming to Kermit Lynch. The staff is always super helpful and able to help you find a great $15 or $50 bottle. It's the kind of place where you end up buying a case of amazing Rose that you just drank next door, because you're so charmed by the atmosphere & range of selections. I will come here to stock up for the season and never am disappointed with any of their recommendations.
google avatar

Kim N.

Yelp
Kermit Lynch is one of the most important Americans in the wine industry. I guess when you're so involved that the French government is awarding you wine honors, you're doing something right. I thank you for bringing in so many interesting and distinctive imports that have allowed me to grow my knowledge and palette in what has turned out to be a very enjoyable hobby.
google avatar

Anne C.

Yelp
I've been in and out of Kermit Lynch my entire life. Went in yesterday and picked up 3 bottles and it felt... and smelled ... exactly the same as it did 20 yrs ago. Staff: friendly, helpful, knowledgeable. I was greeted, asked if I needed help; then was left alone to peacefully wander the aisles; then, when I had questions (what happened to Les Pallieres Gigondas?) were able to explain, recommend, etc. I would deduct half a star because I would love tasting notes for the wines and if they had tastings -- I suppose that this is offset by staff knowledge, but some of us prefer to see, read, taste rather than ask. If you enjoy French wine, it's well worth a trip to Kermit Lynch: good wines, helpful staff, wide range of prices.
google avatar

Reilly B.

Yelp
This place is amazing! Jaw dropping wines from all over France and Italy? Check. Wines to pair with any occasion from a picnic to a fancy dinner? Check. Selections to fit a wide range of budgets? Check. Helpful and friendly staff that give useful recommendations and help you try new things? Check. Kermit Lynch the man is a legend in the world of wine and this shop is a Berkeley institution. The best thing about Kermit Lynch is that when you go there you know that every bottle on the shelf is there because it's awesome. They've done the leg work for you and stocked the shelf with the best of the best. This means there are no gambles when you go home and try the wine. There are no duds here, just different wines for different moments in your life. Want a cheap rose to chug on the beach? Yeah they've got that. Want a fancy white Burgundy to give your sister for her birthday? Yeah they've got that too. They really have something for everyone, from the wine connoseur to the first-time buyer. Every wine I've gotten here has been fantastic and it's the type of store that really liberates you to try new things in good faith and takes your wine knowledge and dinner party game to the next level. The location is great too. You can grab a coffee at Bartavelle next door, a baguette from Acme, and a bottle or two for the week. One stop shop for life's little pleasures Kermit Lynch Wine Merchant is a gem.
google avatar

Jason L.

Yelp
Just as James Brown is "the Godfather of Soul," so too is Kermit Lynch "the Godfather of the Small Wine Importer" movement. For umpteen years, Kermit Lynch -- first as the Albanian wine merchant, and now from his location in Berkeley -- has imported small, high-quality (but not necessarily high-priced) wines from dedicated producers in France and, as of late, Italy. Many of today's most famous wine producers in France got their notariety in no small part because Kermit began importing their wines into the U.S. and brought them to the attention of consumers (and reviewers) here. Some have moved on; some haven't; and others have joined the portfolio. Don't come here looking for California wines (or wines from a lot of other places, too!) -- the retail store only sells the wines that Kermit imports himself. But there is such a wide selection of top-quality wines from all over France (and parts of Italy) that, if need be, I could happily drink nothing but Kermit's wines for the rest of life. The staff is helpful and more knowledgable than at almost any other retailer I can think of. Wines range from (approximately) $10 to $300+, so there are wines for every budget. Not only is this a wine store well worth visiting (and buying from), but there arepeople throughout the world -- literally -- who make it a point to come here . . . almost like a pilgrimage. Don't be left out!
google avatar

Matthew C.

Yelp
Great shop selling all the wines Kermit Lynch imports. Extremely knowledgeable staff,
google avatar

dog l.

Yelp
first - imagine this guys life. He lives like 6 months in beautiful berkeley, ca and the other 6 months he lives in france or italy buying wine. (at least this is what i hear...) anyhoo - the staff is super knowledgeable and helpful and will help you find the right wine for the right price. large selection and yummy wines. i've never had anything bad there. and at christmas time they have some super special deals on mixed cases which shouldn't be passed up. only downside is they only carry italian and french wines so their after dinner wine selection - ports, etc is very limited.
google avatar

Tatsu I.

Yelp
Kermit L. is one of those fun interesting wine folks. An author on the subject, sometime speaker, and part-time resident in Provence, he surely has intimate relationships with the wine makers he represents. He has excellent options for all kinds of price ranges. Kermit is so recognized, he has been dubbed a knight twice by the French Government-- Chevalier de l'Ordre de Mérite Agricole, and Chevalier de la Légion d'Honneur, so you have to give it up. Clink clink fellow horseman! His many interviews and his own website (A lovely sleek 'net presence with florishes that reminds me of Jonathan Hoefler's typography) are very informative. He has monthly newsletters as well. His wines are available across the country, ask your distributor.
google avatar

Michael T.

Yelp
Only place to get select French and Italian wines. Great selection and prices!
google avatar

Steph P.

Yelp
90% of his inventory is French wines, 5% Italian, with the majority being Burgundy and then other parts of France. He's one of two wine shops in the East Bay that have a noted specialty. The real price range is from $20 to $80 is where most stuff falls, with a lot in the high 20s. There are half bottles at $15 or so. He carries specific producers I haven't seen elsewhere, and will find the more affordable Bordeaux peripheral regions -- Lussac-St. Emilion, Fronsac, and Lalande-de-Pomerol. He also has a wide selection of Provence, and values in Languedoc. BTW, if it's stuff you can find elsewhere, it'll be two to three dollars more, so don't bother with the Trimbach Rieslings. addendum: K&L in SF has great value-priced Bord, I'd skip Bord at Kermit Lynch and go with the other French regions like Provence or Burgundy. I'd also skip their food events, since they tend to be overpriced though its an opportunity to taste some of their selection.
google avatar

R D P.

Yelp
If you are looking for a good selection of wines from around France, then you will want to visit Kermit Lynch -- You might spend some time here looking around while waiting (seemingly forever) for your order to come up at Cafe Fanny, next door. But, there are caveats here are: KL is primarily an importer and wholesaler and, as far as I know, only sells his own imports in the store. Also, he only carries French wines (again AFAIK). So, this shop will not have the broad range of, say, K&L in San Francisco, where they buy from a number of wholesalers and carry local wines plus wines from around the world. Still, there are some exceptional wines here, and the staff will help you find something perfect for your occasion, price and taste. Note that we go here often, but, it is not certainly not our only source for wine.