Charles D.
Yelp
Sometimes, a restaurant goes from your "go-to" place to "that place we used to go to," and it's hard to remember why. A recent visit to King Falafel on 46 East in Elmwood Park, New Jersey reminded me and my family why we've chosen to avoid this restaurant.
When King Falafel first opened, we provided one of the first Yelp reviews. The food was flavorful and delicious. The owners and staff were colorful, exuberant - just a delight to sit with and have a few laughs.
But, something changed a few years ago.
A new owner and an interior renovation gave way for negative attitudes (primarily from the owner) and a bland, flavorless, and overpriced cuisine - a far cry from the NYC-styled doner we'd grown accustomed to enjoy for this side of the Hudson River. Frequent, hand-written changes to published menu pricing colors the posted wall sign, more prevalent than red pen teacher scribbles in an urban English classroom.
With the looming threat of competition from other Halal establishments - some of these places are within walking distance - King Falafel provides a practical example of what not to do; do not add to take away from the messy charm of a dive restaurant; do not revamp a menu, only to take away from its deliciousness; and, do not uncage an angry, bitter owner to address customer complaints in view of the public.
Folks, if you are willing to pay over $40 for an authentic dose of shawerma, go over the river, and dive into the city. But, if you're settling for corporate Halal, there's a Mamoun's within a few miles, Halal Guys, or the within-walking-distance Gyro King on 46 West. Let's let (new) King Falafel fizzle or make changes, based upon the negative customer feedback it richly deserves. What a shame.