Mike R.
Yelp
Lidl finally opened in Bronx Terminal Market!
For those unfamiliar with the German Lidl chain, the world's 3rd largest food retailer, it's a cross between Aldi and Trader Joe's. The bulk of what it sells are its own private label items, yet it also has certain name brands complementing the selection.
This Lidl BTM location is so much better than the Fredrick Douglass Boulevard store in Morningside (Harlem). For example, it's on one level, has adult size shopping carts that don't make you reach down to the floor, wider aisles, and what appears to be a larger selection - including items promoted at the FDB store but never in stock. They use digital price tags, plus it may be also that some items are sold there for lower every day prices than FDB.
While you can find some items with better prices at BJ's in the same complex, (e.g., 3 lbs bags of Little Potato,) you don't have to be a member to shop at Lidl.
In general, Lidl offers a selection that's worth checking out, especially if you load up on carbs or if you enjoy imported items. The fresh store-baked breads, pastries and pretzels as you enter are flavorful. They have nice packaged Cookes and an exceptional candy selection, with tasty imports. Highly recommend their ice creams, including yummy gelatos.
[Note - Although some Lidl items are marked as organic, other foods may not be manufactured to the same standard's as Trader Joe's, i.e., no artificial flavors, artificial preservatives, MSG, genetically modified ingredients, partially hydrogenated fats, etc.]
Then there's the treasure hunt experience of Lidl's Limited-time offering which can be divided into 2 groups: imported regional-themed gourmet foods, both shelf-stable and frozen, and non-food assortment. The foods are gourmet and well-priced. Located in this store's deemed "The Midl of the Lidl," the non-food limited time selection can be a super value item but will leave you scratching your head. I've found at their FDB location great buys on enamel-coated cast iron cookware and rubber boots, but not sure why they brought in specific-size metal brackets and 1990s-style computer keyboards. (Chainsaws were another odd item Lidl sold at the Manhattan store.) This BTM location seems to have more space allocated for this non-food Limited-time assortment.
Keep in mind, I've found sometimes certain promoted fresh meats & seafood and other items in extremely limited supplies, including on occasion from the get-go "not in stock." (For example, the single whole Branzino on shelf at this Lidl.) Also, Lidl stores annoyingly don't price match their own nearby stores.
Get the Lidl app, too, because you'll access solid deals via their loyalty program.
Lidl is not a one-stop shop. Some really basic things you'll not find there, like light bulbs. That being said, there's Target upstairs, Home Depot downstairs, and BJ's plus Food Bazaar on the other side of the parking garage.
It is however worth a visit to see for yourself.