Long's Bakery

Love this little shop and I can tell others do too! My first visit and I was brought here by family. The history is so impressive. The prices are incredible for how delicious and fresh the donuts are when they are served. The line wrapped around the store from the minute I entered to when I left. It’s clear it’s a cherished place by everyone! Cash only - don’t forget and come prepared! Sometimes it takes a minute to check out, but pack your patience, it’s well worth the wait.

I stumbled upon Long’s while looking through the area on Google, and it was a good find. This kind of old fashioned bakery is getting hard to find, but you can tell why the customers keep coming back. The staff was friendly when I arrived and I was served right away. They had a big assortment of donuts and pastries for sale, so I got a decent variety to enjoy over the next few days. The prices were very reasonable. The flavor was fantastic, and other people are right that the yeast donuts are the real star of the show. The other items I got were very good too, and you could tell that each was made to its own unique recipe. I’ll have to stop in again next time I visit Indianapolis.

Love this place best donuts and Indy and worth the 30 minute drive. They have a variety of of pastries but the yeast donuts very popular and good. I also enjoy the glazed tigger tales. Which I devoured before this review lol. Goes great with chocolate milk or any drink of your choosing. Longs is a generational place that need to be experienced at least once in your life by each generation. People travel from other states just for a taste of Longs. 🥰🥰💜💜

Long’s Bakery is one of those rare places that doesn’t need trends, gimmicks, or over-the-top sugar bombs to impress—because it’s been getting it right for decades. Walking in feels like stepping into a simpler time: no flashy décor, no Instagram-bait displays, just an old-school bakery packed with friendly faces and the smell of fresh dough. There’s a nostalgic charm here that instantly puts you in a good mood, like a place your grandparents would’ve sworn by—and they’d be right. The donuts themselves are the star. They’re light, fresh, and satisfyingly sweet without going overboard. You don’t walk out feeling like you just ate a bowl of frosting; instead, it’s that perfect balance that keeps you reaching back into the box. And for the quality, the prices almost feel like a mistake—in the best way possible. It’s simple, it’s classic, and it’s everything a neighborhood bakery should be. Long’s doesn’t chase trends; it just delivers old-school goodness, and sometimes that’s exactly what hits the spot.

I absolutely love the Long's bakery their blueberry Donuts Maple Donuts hot yeast Donuts everything there is incredible get yourself a dozen donuts and a quart of milk and make your body happy. Absolutely best donut spot in all of Indy maybe the world.. but make sure you bring cash they don't accept anything but..go go now..

Always will be 5 stars. Fresh doughnuts daily, with a wide variety of delicious! Great to treat my coworkers with Longs. Can't believe there are actually people who have not ever tasted their yummness.

I love the PB&j donuts! 🍩🍩🍩🍩🍩 The staff are super great at their job and get you through the line quickly, yet are super patient if you are indecisive like me. All of the donuts are delicious and are absolutely worth waiting in line for! Parking is a little rough, and I'm not sure that they have accessible parking at all. This is my favorite donut shop. Will return 100x.

I love everything about Longs! I love the freshness of these donuts. I live over 2 hours away and I crave them and have to make random trips to settle the craving because nothing else will do! Longs has very convenient hours, open much longer then other donut shops. They are cash only! Once you have been here you will see why it’s a staple in Indy and why it has such a great story to tell!

Forever love for long's donut. Fav : yeast glaze - I can eat 3 at the time easily! The staffs always nice and quickly taking your order .. of course .. long line as usual.

Truly a gem of Indy! Old school, cash only bakery with the most delicious (and super affordable) donuts/cookies/pastries. The danishes were very good, especially the strawberry/cheese. If you're into sort of sour lemons, then the lemon version is perfect for you with a cup of coffee. But wow, the apple fry was 11/10! Perfectly balanced with chunks of apple & cinnamon and a hefty feel. Gave me all the cozy, wam feelings of fall! Will be back to try Mary Ann, glazed twist, etc...

Longs Donuts is an institution!! I remember my dad bringing home Long's Donuts and now as an adult I bring it home to my kids. What makes this place amazing...the fresh glazed yeast donuts that just melts in your mouth! They also carry cake donuts, danishes, twists, cupcakes and other fun pastries. It's a donut shop...don't come for coffee or eggs...just come for the donuts...also it's CASH ONLY...and if you come in the morning, expect a line...a fast moving line, but a line!

Delicious donuts, cookies, brownies, and other pastries and nice workers. What more can you want?

Came here on a recommendation from YouTube, and it is my favorite kind of neighborhood place. Good, solid donuts and service.

On the occasion of Long's Bakery's inclusion on Yelp's "must visit" donut shops list from each state, I suppose it's time for me to finally serve up my review of the westside donut icon. Long's was opened in January, 1955 by Carl and Mildred Long at this location. In 1987, a second location was added on the southside. Both locations are still open and still in their original location. Long's, in fact, is still in the Long family with Carl Long's grandchildren now running the operation. It has always been family-owned. Carl had worked in a German bakery and developed a lighter, fluffier yeast. To this day, a simple yeast donut remains their most popular item. As has always been true, Long's is a cash-only shop. The gas station across the street has an ATM. It's not uncommon to see a line out their door. They're in a residential area and are definitely a destination donut shop. Parking tends to be along the street, not exactly great for wheelchair users, however, for the most part it works. While I'm typically a "chocolate frosted" guy, in this case I typically stick with the traditional yeast donut. I have many fond memories of Long's. When I was a kid enduring many medical procedures due to spina bifida, a stop at Long's would be my mother's bribery for a job well done. It worked. Long's serves over a half-million customers annually. 75% of their business comes from donuts. Fun fact: Rapper Kevin Studdard once did a viral video about Long's Donuts. The donuts are awesome. The apple fritters are pretty great. Strangely enough, I'm not a big fan of the chocolate frosted. I will admit that part of my five-star rating is based on nostalgia and fond memories. I'm not even sure I can say Long's is my favorite shop in town, however, it's a shop I love and to this day I get cravings for the yeast donuts. I will note that this particular block can be a bit rough. While there's not typically any issues around the bakery, it's worth being aware of your surroundings. I'm aware of a couple incidents, including one recently, and the bakery is in a residential area. That said, Long's is an Indiana institution and definitely worth a visit.

Long's bakery has been a staple in the Indy community for 69 years. Parking is on the street-no lot. There can be a long line out the door most times, but they move the line quickly. Inside there is nowhere to sit, so be prepared to take your delectable treats to go! Also, be ready when it's your time to order! They are known for their yeast donuts. They used to be extremely soft and delicious, but the last couple of times I purchased them, they taste stale. Unsure if the recipe changed. The blueberry cake donut has always been phenomenal. Despite the change in the yeast donuts, I will still return for other donuts!

Seriously, who does not love longs bakery? The donuts are always fresh and delicious. If you are in a rush make sure you arrive early as the line can be long sometimes! One thing I wish is that they received ach payments! They only take cash! So come prepared

This is a Landmark among locals who love their hot, glazed donuts. They were tasty although pricey at $22 for 2 dozen donuts. A peek into the kitchen showed a clean and orderly environment. Worth a try. The staff was super friendly.

Not MAGA friendly. Do not wear your MAGA hat if you are the type who likes to be greeted and treated as a customer. Most of the staff were pretending to be staring blankly at the wall or an imaginary fly on the ceiling when we said "hello" and "have a nice day." I heard a lot of good things about Long's but the quality is definitely only half as good as Tim's Bakery in McCordsville. And the staff just seem to be intolerant lefties with little discipline of their motions. Service is the area that is lacking the most.

A 72-year old, old-school, family-owned, no-frills, cash-only donut shop was a top priority on my Indianapolis itinerary. I made sure we would stop by before heading home. It certainly lived up to the hype and absolutely did not disappoint. We arrived around 1 pm on a Saturday and there was a line that was about to extend beyond the door. We waited outside for about ten minutes for the line to shorten before entering. During our wait, we ran into some folks who have frequented Long's for decades and one of them recommended the gator which is essentially a coffee cake with either a white or caramel frosting. When it was finally our turn, I did not waste a minute and ordered the following which came in three boxes for approximately $30: 1) Baby white gator - This was a bit too sweet for my liking but I love how they have it in two sizes, a baby (+$3) and a regular (+$7). 2) Glazed chocolate cake 3) Glazed applesauce cake 4) Glazed blueberry cake 5) Glazed cake 6) Glazed donut hole 7) Cinnamon donut hole 8) Chocolate yeast donut - I did not get to try this one because I mistakenly ordered one and my daughters inhaled it. 9) Apple fry donut I generally prefer yeast donuts over cake donuts but these cake donuts won me over. I cannot even decide which flavor is my favorite. Should I return...I would likely go with all four flavors again. I don't usually like dessert with baked apple pieces in them because I dislike the texture. Therefore apple pies and apple fritters are never my go-to's. However, I must say this apple fry donut has converted me and it is one of my favorites. I wish I ordered more than one!

THE. BEST. DONUTS, PERIOD! Made fresh daily, worth the drive, the experience and worth the carbs and calories!!! 6am, no wait time. ;-). YES, sometimes it could be difficult to find a parking spot and YES you do have to have CASH, no CC.. But, it's all worth it, if you like donuts. Just saying.

I just had to stop here when passing through Indiana. I pulled up on the other side of the street and parked. I rushed in and the first thing I noticed was the cash only sign. Despite the numerous tips and mentions in the Yelp reviews, somehow I missed it. So I ran to the corner store across the street and hit up the ATM. Back inside Long's the service was swift. They had someone packaging your selected baked goods and there was another person at the register. Besides the donuts, there was cake, cookies, bars, and other pastries. There is no place to sit on the inside, just room to form a line and order. I picked a few donuts and was on my way. First of all, these donuts are super sweet. If your not a fan of plenty sugar or diabetic, you need to stay away. OMG, there was no lacking on sweetness here. Second, there was a very slight hint of off flavor that I could not place. The dough was mildly dense and a little springy. Don't get me wrong, I still enjoyed the donuts and I am very curious about how the other pastries fair here. The blueberry cake and the cinnamon roll were the most enjoyable.

I love that no one has ever claimed this page Lmao It fits their profile cash only, no online presence Long's is a community staple, people will fight you for saying another donut shop is even a little bit close. My experience was just fine I found street parking a few steps away from the building. There was of course a line. It moved swiftly, I think I was there a total of 7mins. I asked what the cinnamon sugar cake donut what because it didn't have a label, they answered and I purchased one. They were courtesy and the process is easy. I still maintain that I don't actually like donuts I just like the idea of them : sweet fried soft dough

If you see lines coming out the doors of businesses that to me means it's a good thing. A sought after item. Well, this is the case for Long's Bakery. If you're lucky enough to get them warm you struck gold. I don't care for the supermarket ones in the boxes. They get soggy and sticky. These are light and fluffy. I love the glazed yeast, the cinnamon fried ones, Boston cream, and the maple cake. Basically all of them are great though. The cheese strudel if you've never had it is also fantastic. I think most locations are still cash only be prepared. This race season you will see white boxes taken into the track to eat in those early morning hours. Oh, and they brought back the strawberry glazed yeast donuts. They look so good!

This place, in my opinion, the best donuts in Indiana. The only downside to Long's is that they are a cash only business. People line up around the block to get these donuts. Everything here is made fresh daily.

This is a old-school bakery and everything they make is absolutely wonderful. Do you donuts are incredible and the frys (apple or cinnamon fritter) are absolutely out of this world. Don't miss the long John's and specialty items on the far left !!! The staff are really nice and helpful. Bring cash because they don't take cards. It's worth the trip. Too 5 old school bakeries in the country in my opinion!!!

If you aren't doing a blueberry cake and regular glaze you are truly missing out. Long's serves up the most consistent and arguably the best donuts in Indy. Don't forget your cash, or else you will be missing out

A gem for donut lovers! From classic glazed to fruit flavors, each bite is a delight. Cozy ambiance, quick service, but remember, cash only. Worth it for the donut quality alone! There's always a line on a weekday morning but it moves I quickly. That's how popular this donut joint is.

Longs sets the standard for a glazed yeast donut. It may well be the best of its type in the country.

You can't beat the quality or the price at Longs. If you're coming on a weekend, expect a line out the door. Pro tip- if you know what you want, you can call and order ahead (it's worth it!). *Cash only*

Great donuts and cakes, the BEST TIME to go is 5 AM in the morning, because After 7am the LONG LINE IS OUT THE DOOR !, even after 12 noon is still crowded (can you believe that ?)

Without a doubt this is the best bakery in Indy. Bring cash as that's the only form of payment. Don't expect a nice parking lot. You're going to scrounge a spot on the crusty street and be happy with what you get. Don't expect to sit down as there's no place to sit. Don't want to wait in line? Do it. It will go fast. They are no nonsense here and you need to be ready to shoot off your order. Don't leave without trying a cinnamon fried OMG! The smells alone inside are worth the visit. Hint: Buy more than you think you need.

Small unassuming bakery in the middle of town. This looks like it used to be a home. There is a line in the morning and it is cash only. The yeast donuts is what we came to try. We ordered 5 different kinds, chocolate covered yeast, strawberry with sprinkles yeast, regular yeast glazed, cinnamon twist and blueberry cake donut. The donuts were good. Not tasting like the chains but better, like small donut shop. They had other kinds of pastries too like Danishes and cookies, will have to try those next time.

This is the classic, near Westside Indy donut & bakery shop. CASH only, but it is worth the drive to West 16th & Lafayette Road & White River Parkway. Just up from 16Tech or the IUPUI Campus and East of IMS. The old counter ordering queue gives you a chance to look at the temptations in the glass display case while figuring out how much CASH Only you have to spend. They have cakes and other stuff, but everyone goes for the doughnuts! Service is always quick, friendly and efficient and the neighborhood looks a little intimidating but parking is available right in front on the street and everyone keeps an eye out for each other. An Indy classic! And if you know, you know!

Long's donuts are truly the best, and I mean that. Everyone who tries them, including anyone from out of state, agrees they're the best. There's something so special about the flavor of their glazed yeast donut, I have never had or even heard of a better donut. It's a cute little old looking shop, very simple; go in one door, go out the other. It's worth it to stop by even if you're just driving through town. I think Indiana would have a purge if Long's closed.

As a healthcare professional, it's nice that Long's Donuts is open early. When you start at 6 am, 5:30 am is enough of an opening time to swing in, pick out some donuts for you and your colleagues, and leave with plenty of time to get to the medical center. I don't know of any other donut/pastry place that opens that early. The donuts are your basic kind-- nothing "fancy," no fusions. Everyone loves the glazed donuts right out of the oven, though my personal fave are the blueberry cake donuts. I'm not usually a blueberry kind of person but those are just too good. Also just an FYI but the area sometimes has people loitering around outside the shop but these days there is often a policeman there. Definitely recommend overall but BRING CASH. I always have to scrounge around for loose dollar bills (thankfully the prices are decent!) since they only take cash.

There is a reason there is a line outside the doors. The donuts are delicious. The yeast are what they are known for, but the cake donuts are my favorite.

Been going to this place since I was a kid, always love their donuts to us in the folks. They are the best in the world and I will never say different thing about him. They haven't changed the thing inside the cash register only takes cash most the employees have been there since I was a kid.

Went to check out this bakery today...OMG!! I'll just start with saying there was a line..and with good reason. Lots of choices and everything we ordered was very tasty and fresh. We got a couple of the Mary Ann's to try later(cake,cream and covered in chocolate), but started with a long John with Carmel icing and whippy cream inside ...next we tried some iced cake(blueberry, chocolate and cinnamon) also tried the regular glazed yeast Plenty of people helping and serving everyone, all very freindly and it appeared clean inside. Sorry no pics...we will definitely be going back..again and again Definitely recommend going...run!!

Long's has carved a niche in my preferences for its understated excellence. The staff here exude warmth without the forced enthusiasm, making each visit pleasant and devoid of the usual over-the-top friendliness. The donuts are impeccable in quality. The extensive variety is both a blessing and a dilemma--choosing among them is a delightful challenge. The cash-only policy may seem outdated, yet it ensures a streamlined transaction, a refreshing departure from the digital payment fuss. Clean displays and transparent pricing reflect a commitment to simplicity and cleanliness, elevating the overall aesthetic. The 10-minute in-and-out time on favorable days adds to the appeal, though the limited street parking might test your patience it's worth it every time.

Historic, affordable, and delicious! I am a HUGE donut person, and Long's is a must-visit in Indy. I usually prefer more fancy donuts with fillings, they have a lot more old-school standard selection (glazed, cake donut, apple fritter, etc). But I truly believe the best regular glazed donut in the city is here. The prices are outrageously reasonable, although they only accept cash, so make sure to have some handy. The cinnamon apple fry and the regular glazed are probably my two favorites. A lot of donut places have come and gone over the past few years, but Long's has always remained the staple in Indy. Make sure you try it!

The best donuts in Indy and probably the world. Anyone who says otherwise is what's known as a "hater" and their opinions on donuts should be ignored for all time.

I love donuts and was happy to discover Long's Bakery, a classic institution in Indianapolis. The donuts are freshly baked and were nice, even better when warm. I particularly loved the Apple Fry. It's like an Apple fritter. The staff are courteous and have nice mid western charm to them. The place itself isn't fancy. Looks like a classic donut place off the highway, which I really like. A must visit when in Indianapolis.

This is an Indianapolis stable. Their blueberry cake donut is iconic. This small establishment has an old timey feel. It's cash only and there is no where to sit. But the donuts are delicious. I went Saturday morning at 7:30am where on weekdays the line is out the door, this day there were only a couple people and it went so fast. The service isn't the most friendly but they get the job done!

Best donuts in the world, once you try them, you will not want to be without their donuts you'll be going there every week or so.

Best donuts ever, they have the service down to a science and you meet new people waiting in line and discover their favorites.

Driving home through Indy after a long day of hiking, and my husband gets a hankering for something sweet. My youngest suggested getting a donut from a National chain, Ew! Let's hit up Yelp and see what other Yelpers suggest. Of course we find all the five star reviews for Long's Bakery, and we decided to give it a try. We walked in, and there was one person checking out ahead of us, but within 30 seconds, five more people hopped in line. We got a mix of yeast, yeast filled, and cake donuts...and every single one of them were the best donuts we ever had! They were so fresh, and delicious! If perfection came in donut form, surely this was it! The service at the counter was outstanding. I wish I had caught the woman's name last night who helped us make our selections, because I would definitely commend her on her service and how she talked up the bakery and the baked goods. Though we live a couple hours from this bakery, we are already planning another hiking trip nearby so we can feast on donuts from Long's! PS-The blueberry cake donuts were epic!!!

Best doughnuts in Indy. We don't get them often due to the drive - but always worth it (please open a store on the northside)

Best glazed yeast donut in the city. Everything else here is fairly above average but you won't regret going in. An Indy legend.

Cash only or no donuts for you. Longs is the best an Indy tradition. Service is good and ambiance is that is a donut shop, what can I say except bring cash.

Omg. THeeee best donuts I've EVER had. Definitely tops in Indiana. The Blueberry and Plain are just .... perfection. They are a =cash only= establishment, I wanted to try a couple things but only had $3 ... a nice fellow customer bought a fritter for me and it was very good as well. Normal donuts $.82 Specialty $1.01 I cannot wait to go back many more times lol

The monkey bread was great. The cinnamon donuts holes were good. Monkey bread was my favorite. Taste like mom made it.

Went to get a cream puff, got a tard of an employee (young guy) said they were out. Experienced employee had to intervene to tell him where they are kept. He still gave zero craps and got flustered by it all. Also got a donut, was kind of stale.

Cash only! Smell of sugar right when walking in, line with 5-7 people in front. Got the glazed twist and applesauce cake. Both were soft and fresh, pretty tasty, very affordable as well!

Fast, economical, and throwback to bakeries of old. From the minute you step inside, no matter the time in line beyond its doors, the smells and aromas of fresh-baked goods greet you. Hot yeast-glazed donuts that don't ever make it to the display cases, as they're snatched up by the dozens from cooling racks. Not to take away from their other confections; moist cake donuts, alligators, jelly-and-crème-filled pastries, audacious MaryAnn's (Hostess cupcake on steroids), pies, cakes, and fresh-baked breads on specific baking days. Don't be disappointed by the line--it moves quickly. Tell 'em Circle City Tours sent you: it won't get you a discount, but it will spread goodwill among small businesses. And who knows? You might catch a driver or team member in line from a little racetrack down the street!

What more can I say that hasn't already been said? Great service. Deliciousness abounds. Comfortable atmosphere.

Best place for donuts in Indy. Cookies and cakes too! Cash only so leave the credit cards at home but bring your appetite! You want to get their early and get a dozen glazed yeast, warm. Thank me later!

Indy classic. You can never go wrong with their yeast doughnuts, cream filled chocolate Long Johns and cream horns! Their cakes are very basic in design, but SO GOOD. Stick a candle in it and call it a day. . Cash only!