Mimi's Frozen Yogurt

Frozen yogurt shop · Nolita

Mimi's Frozen Yogurt

Frozen yogurt shop · Nolita
231 Lafayette St, New York, NY 10012

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Mimi's Frozen Yogurt by null
Mimi's Frozen Yogurt by null
Mimi's Frozen Yogurt by null
Mimi's Frozen Yogurt by null
Mimi's Frozen Yogurt by null
Mimi's Frozen Yogurt by null
Mimi's Frozen Yogurt by null
Mimi's Frozen Yogurt by null
Mimi's Frozen Yogurt by null
Mimi's Frozen Yogurt by null
Mimi's Frozen Yogurt by null
Mimi's Frozen Yogurt by null
Mimi's Frozen Yogurt by null
Mimi's Frozen Yogurt by null
Mimi's Frozen Yogurt by null
Mimi's Frozen Yogurt by null
Mimi's Frozen Yogurt by null
Mimi's Frozen Yogurt by null
Mimi's Frozen Yogurt by null
Mimi's Frozen Yogurt by null

Highlights

Creamy froyo with unique toppings, friendly staff, and bright vibes  

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231 Lafayette St, New York, NY 10012 Get directions

mimis.nyc
@mimis.ny

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231 Lafayette St, New York, NY 10012 Get directions

mimis.nyc
@mimis.ny

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Last updated

Sep 24, 2025

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Ms MJ

Google
First time at Mimi's Frozen Yogurt and we were anticipating for a week. So happy we finally tried it!!! We were greeted by the friendly, kind, amazing Courtney! She was so attentive, helpful and informative. We truly felt so welcomed. And we met Kevin as we walked in and he gave us some samples to try and was also so kind, friendly and helpful. They truly made our day and staff like them are truly one of a kind. As for the yogurt, WOW! My kids and I tried all the flavors and they were all equally so good!!! We love them all and the toppings for each were amazing. Their chocolate chips toppings was different and very unique. We are looking forward to trying other flavors and can't wait for the take home buckets! We would love to be able to purchase them for home too! Keep up the amazing work. So happy for your success. You truly deserve it! Review as of 9/13/2025: We came back again and the service and yogurt was on point again! We love everything about this place and we were fortunate enough to meet the owner. Amber. She was so nice, gracious and so kind! Keep up the amazing work. And we met another staff named Lily and she was just as wonderful as Courtney and Kevin. We will be back. Keep up the amazing work!

Ujesh Vora

Google
Had the chance to try this frozen yogurt shop on its 3 day of opening! We ended up waiting about a half hour or so, but when we got in really enjoyed the experience. The staff was welcoming and loved we could try a few of the flavors (6 total) before we filled our containers. You pay for it by weight and you can add as many toppings as you like. The flavor was pleasant and recommended trying the tart. The overall experience didn’t feel like it was anything super special given the hype and wait. But on a hot summer day - still really hit the spot.

Glenn C

Google
Short notes/TL;DR version: Froyo is $1.50 per oz which adds up fast. Froyo itself is creamier than other spots. Toppings are more varied than other froyo places in the past. Mango is by far the best flavor but the general tart and and raspberry are also excellent. Current seasonal flavor is a bad matcha/hopefully their seasonal flavors improve in time. This modern Frozen Yogurt/Froyo concept apparently has been popping up a lot on TikTok and Instagram with long lines daily and I can honestly see why after trying it. The concept is pretty simple. Take the old froyo from spots such as Red Mango or 16 Handles, make it from more quality ingredients, and offer more premium toppings such as different fruits and other things. We waited around maybe 15 to 20 minutes though this is partially because of how they operate. The friendly staff in there gives you samples of the yogurt before you try and only one person or one group if together is allowed to buy yogurt at the same time so there's a bit of a delay. The options in terms of froyo are the following- tart (standard,) raspberry, chocolate, vanilla, mango, and a seasonal flavor which in this case was matcha which is a collaboration with Blank Street Coffee of all places. I kind of find it a bit humorous that they collaborated with that terrible coffee/matcha place (which resulted in a not so good matcha which lacks flavor) but I digress and at least it wasn't Cha Cha Matcha. I tried the tart, raspberry, mango, and said matcha. The best of the bunch by a mile is the mango which had a nice mixture of tart and sweet while the tart was good as was the raspberry with other people enjoying the chocolate. The toppings include lychee, shredded coconut, blueberries, some other fruits, dates (which are a bit hard to take out,) cut up mango, and a few other things. There is also a raspberry sauce along with chocolate sauce and a pistachio sauce (I of course took the latter.) After weighing, my total was $11.50. The pistachio sauce was my easy preference reducing the sweetness/sourness while I liked the bites of lychee. The shredded mango was unfortunately not the freshest but had a nice crunch with the dates adding a nice extra flavor and texture. The mochi also felt a bit fresher being less stuck together than anything I remember from ages ago back at Red Mango. Combined with the excellent froyo, this made a tasty little snack and I would go back again if the lines weren't so absurd (I'll probably go back anyway.) Hopefully this concept works well enough (and it definitely should based on the giant lines daily) that there will be eventually some other locations which are closer to me which will make their lines a lot more bearable. This is the first froyo place that I truly enjoyed. Would recommend braving the line.

Salma

Google
Mimi’s has a bright and welcoming atmosphere, and the staff are super friendly. The frozen yogurt tasted fresh and delicious, and I especially enjoyed the variety of toppings. Everything was beautifully presented.

Ana Glynn

Google
Finally a delicious froyo spot in my neighborhood, I’m so excited!!!! Best flavors, vibes, toppings—omgggg! So happy they’re finally opened :)

Jack Bekos

Google
Stunning! Incredibly fresh ingredients that you can taste in the finished product. Wide array of high quality toppings. All of it in a bright, simple space. Mango, matcha and original tart were sure highlights.

Noga Goldman

Google
The fro yo is SO good. I got the signature flavor and lovedddd it. My friends got the matcha one and you could tell it came from high quality ingredients. All the flavors were delicious and super fresh I will definitely be adding this to my rotation. Plus the vibes are great and staff is super friendly. Highly recommend!!!

Julia Glynn

Google
Went to Mimi’s this past weekend and LOVED it. The vibes were so good, the staff was so nice & attentive, I especially loved all of the different topping they had- so fresh and unique! I am still dreaming about the pistachio sauce & the tart yogurt ! The space was so cool I had to snap some pics