Kiarmin
Google
Ministry of Scent in San Francisco gave me the single best perfume shopping experience I’ve ever had. No exaggeration. I work in the perfume industry myself and have been to countless stores, but nothing compares to this. From the moment I walked in, I felt completely at home. Not in that generic "customer service" way, but genuinely comfortable, understood, and welcomed.
Nick and Emma are absolute stars. They were so knowledgeable, warm, patient, and honestly just a joy to be around. They knew everything without ever sounding snobby, and they were so real and relatable. I felt like I was chatting with friends, not salespeople. They never pushed anything, never made me feel rushed, and they really listened. That level of care is rare.
As someone who sells perfume too, I was blown away by them. I learned a lot just watching how they interact with people. They’re exactly the kind of professionals I look up to. The kind that make you love perfume even more. Anyone who walks into that store can feel it. The vibe is so good. You can tell people love being there, and it's because of how Nick and Emma treat everyone.
The selection is incredible, the space is beautiful, and the location is perfect. But honestly, it’s the people that make this place unforgettable. I would fly from Belgium back to San Francisco just to go there again and relive that experience. That’s how good it was.
If you love perfume, or even if you're just curious, go. You won't regret it.