Cathy C.
Yelp
Yelp Review 2025 #166:
It's a small museum located inside Pacaembu Stadium focusing on Brazilian futebol culture and history. I went on the first Tuesday of the month which meant admission was free and they don't close till 9pm! Their normal hours are Tuesday to Sunday 9am-5pm.
I was honestly expecting this place to be packed especially if you don't have to pay for admission - not that the tickets are expensive. It's 24 Brazilian Reais which is about $4.50, half price for students, low-income youth, seniors, and retirees. Children 7 and under can come in for free.
I've been to futbol museums in Spain, Germany, FIFA Museum in Switzerland, etc and this museum seems underwhelming compared to the places I've been to. But remember, this is a museum focusing on Brazilian futebol only.
Most, if not all, of the information are in Portuguese. But there are pictures/ graphics that will help you understand what is written. Or just take a picture and translate on your phone. It's visually interesting. It's not just pictures and memorabilia and next to them are labels you have to read and be bored by. You'll see the greatest jogador de futebol brasileiro like Marta and Pele. Nelson Rodrigues, a playwright, was credited for "inventing" Brazilian futebol. But it's Charles Miller who brought futebol to Brazil and considered the "father of Brazilian futebol". The street the stadium/ museum is on was named after him.
There's a gift shop where you can get souvenirs like kits, shirts, keychains, toys, scarves, mugs, tumblers, water bottles, soccer balls, etc. The kits include Brazilian teams, Brazilian national team, Germany, Italy, and Portugal. There's a cafe should you need a snack or a drink before/ after your tour of the museum.
Make sure you get your ticket online even if you're coming in for free. You walk straight to the turnstiles skipping the ticketing office line.