Uli B.
Yelp
Veni, vedi, pizza!
I hadn't been to the original Pizza East location in Shoreditch, but I sure had heard about it. Now, I'd also heard many things about this location in Kentish Town, especially in junction with Dirty Burger (next door) and the Chicken Shop (underneath); apparently they all belong to the Soho House Group and as much as I dislike these "big" conglomerates, I have to say that these folks know what they're doing. (I've been to the Soho House in Berlin a few times and really loved it!)
Anyhow, I came here for lunch and we had a really nice time. It was surprisingly busy for a Thursday lunchtime (especially given it's non-central location), but the waiting staff was on top of it and we felt well-taken care of all along the way.
I browsed the reviews of my predecessors and decided on the Porchetta pizza. My other half went for the veal meatball pizza. We also ordered two veggie side dishes: wilted spinach and gem salad (gem, broad bean, courgette, caprino). The pizzas were both delightful - both the porchetta and the veal meatballs were superb toopings (Porchetta, by the way is a "savoury, fatty, and moist boneless pork roast of Italian culinary tradition" according to Wikipedia). The gem salad looked rather boring, but they added lemon zest to it, which spiked it up quite nicely.
At the end of our meal we also got invited to join the Pizza East "keyring club" - upon presenting this keyring (see picture), you get a 50% discount for the entire party at lunchtime on certain days of the week. I mean, this is a great deal...especially as the prices are not cheap and a discount like this would make me plan a visit again!