Playami by Border Psycho

We tried Shrimp Tacos and Fish Tacos. They were incredibly delicious. Taste was great! Portion was decent. Presentation was awesome! We also tried Shrimp pizza which was very tasty, albeit very spicy! ;) waiters were attentive and professional. Ambiance is wonderful. Would highly recommend this place!

Very good food and drinks. Good service.

Food was great at great prices. The onions on the tacos are a little sweet for my taste, but still really good. Good selection of beer as well.

Playami, a restaurant with a variety of dishes. From Mac and cheese to fish tostadas. Playami has a great taste of music. Both tostadas where pretty decent, psycho was better. Guacamole was a 8.5/10. The burgers tho, they look AMAZING. Better come for the burgers in Playami. Crème brûlée is very good too.

Playami has one of the best selections of draft beer in the area—tons of options, always fresh, and served right. The vibe is great, and the staff is always friendly and welcoming. It used to be one of my go-to spots for food too, but lately, the quality has slipped. What was once a standout spot for a good meal feels more like an average place now when it comes to food. Still, if you're in it for the beer and a chill atmosphere, it's definitely worth a visit.

The service is a hit or miss here. It truly comes down to as simple to if the person is socially comfortable or not. The pleasant atmosphere is well set by the restaurant's decor, music, and lighting. It can oversee the streets if you're seated upstairs. There are lounge areas and areas more ideal for dining so depending on your interests, look for either. The loaded fries were great to start with as an appetizer and had no leftovers on these. The three pizzas were a range. The pepperoni was nothing spectacular, the Margherita had tasty tomatoes, and the burrata, arugula, and prosciutto was our tables winner! Some portions of the pizzas' bottom were overbaked and harder to eat. The cheese melted well too! Keep in mind, the pizzas do not keep well overnight so I advise eating these fresh and avoiding leftovers. The mixed drinks were amazing too. We got a carajijo, espresso soda, Mezclarindo, and a couple of beers. The only downside is some of the mixed drinks were a tad small and served with lots of ice. Overall, we'd come back! 🍟🍕🍻🍸🥃 ✨ Dined 5 people with beers and mixed drinks for $1150 pesos

Super cool spot. Nice and elegant as well. Grate Craft beer selection and National. Grate place for meetings. Dates. Or gatherings. Had a César salad, a Sangria, an Expresso and a chocolate chip cookie, all was grate.

Great selection of craft beer from TJ, ensenada and Mexicali. Delicious food and coffee. Nice patio with cool art and plants. Friendly service. Definitely recommend

We had the atun fresco and the ceviche del dia and both were extremely fresh and tasted wonderfully. We also ordered two beers and one was delicious, while the other tasted as if the line hadn't been cleaned in quite a long time. The space itself is very cute and has lots of space and the service was extremely friendly and quick.

Food is good and the selections of beer is great. The place tends to be cold and music is loud. This is not the place for large groups. Even with advance notice they were unwilling to accommodate a large group of 15. We have to split the group in two, even during a night where the place was not full and there were no more people in the area where we were sitting.

Great Drinks, good food, and a really cool comedy show in English! This place was super hip and trendy and I was definitely surprised when I walked thru the doors. Cool ambience, fast service and we even met a cute cat inside.

Nos encanta Playami por las tardes pero el desayuno del domingo es un total y absoluto fracaso. Dos intentos y la comida llega HELADA, tarde, servida a destiempo, todos comemos en diferentes momentos!! El café frío, la cuenta con cobros indebidos, la chica que nos atendió ambas ocasiones, de muy mala gana... No hubo modo, con razón nadie va. Sigue completamente vacío aún cuando todo playas está a reventar en los desayunos dominicales

This review breaks down the different components of the Gringo Experience Score (GX Score™). This measurement methodology evaluates the different components of the experience, which are called "Elements" or Experiential Drivers, and then weights them based on their importance, or "Impact" to the average American's (Gringo's) Satisfaction, and calculates an overall GX score based on a 100 point scale. This methodology of measurement is based on an econometric model founded at the University of Michigan, famed for Customer Satisfaction Research and brought to market two decades ago by ForeSee and CFI. It's undergone academic peer-review and been adopted by Fortune 100 and Fortune 500 companies in all verticals as a standard for measuring customer satisfaction worldwide. Cielo and Kish LLC have adapted this specifically for foreign products and services and their delivery to the average American consumer. The diagram attached illustrates how the GX Scoring works. Onto Playami / Border Psycho's scores and commentary: GX Driver - Product GX Impact - 2.0 Score - 97 Why? Great selection of high quality brews, seltzers and liquors. The food menu is diverse and tasty. GX Driver - Ambiance GX Impact - 3.0 Score - 98 Why? This place defines !que corado! The indoor-outdoor and rooftop seating is comfortable and the tunes eclectic. GX Driver - Price GX Impact - 2.0 Score - 85 Why? The only reason this isn´t a higher score is that you can get quality food for less money, but not the same experience. It´s a bit more money, but worth every peso. GX Driver - Convenience Score - 90 GX Impact - 1.8 Why? Located on the main street of Avenida Ensenda, its easy to find. The parking can be limited, which pulled to score down. GX Driver - Service Score - 95 GX Impact - 2.0 Why? The Playami staff are polite and demonstrate a positive energy. They are attentive, but not overbearing. They greet you, smile and check your needs at the appropriate time and frequency. GX Driver - Communication Score - 80 GX Impact - 1.5 Why? The staff is proficient in English, but some of the terminology we are accustomed to was a bit off. "Last call vs kitchen closing", "Diablo" is really DIABLO (please adopt the 1-10 hot scale that Indian restaurants have on your spicy stuff), and they had unclear and different closing hours which is normal in foodservice. COVID Readiness Score - 97 GX Impact - 4.0 The entrance protocols include temperature reading, hand sanitizing and a foot scrub of 30 seconds. All staff have plastic masks and seating is separated. Great job. Overall GX Score: 93.1 Overall, order Psycho and Playami are highly recommended and on Cielo LifeStyle's Select List. They set a high bar for others to match. Check them out and disfrutelo! About the author - Randy Kish brings over a decade in consulting as a Customer Experience Strategist. Following 30 years specializing in retail technology, customer experience and e-commerce, he founded the GX Score to provide consistent, reliable and credible measurement for companies offering services to the American consumer. Learn more at www.kish-llc.com

Couldn't ask for a better place to move in a block from my house! The food and ambiance are spectacular. I don't drink beer but the beer options look great too. Plus boozy coffee in the am. Will spend lots of time here!

This is the best place in Tijuana beach really enjoyed the atmosphere and of the craft beer from border psycho the seafood is delicious as well as the pizza and there's an option of vegan food. Love it !