Where To Shop in Baku—Azerbaijan's Up-And Coming Fashion Destination
"Founded in 2013 by Azerbaijani artist and curator Aida Mahmudova, Chelebi recasts the country’s traditional arts and crafts as contemporary home decor. As part of a redesign, its showroom on the perimeter of Port Baku Mall reopened last September as a shoppable gallery for furniture, home fragrances, and ceramics. In collaboration with the Azerbaijan National Museum of Art, Chelebi reinterprets heritage materials and techniques into high-design homeware: ceramic plates and cups take inspiration from the frescoes in the 18th-century summer residence of the Shaki Khans, while the whimsical works of the late Azerbaijani painter Rasim Babayev live on as woven throw blankets. The brand has also worked with Moscow- and Grasse-based perfumery Aadre on a collection of diffusers, hand soaps, and scented candles with notes of juniper, agarwood, and other ingredients inspired by folklore."