Natural wine bar and bottle shop with pop-ups
























"A Richmond wine workspace and production incubator where emerging winemakers received mentorship and hands-on training from owners Noel Diaz and Barrie Quan; the place facilitated pre-dawn harvest logistics (4 a.m. U-Haul runs), intense, long days of de-stemming, juicing and fermenting, and community-driven moments like friends helping stomp grapes." - Laura Zhang

"A “super popular” wine outfit where the yakitori pop-up has staged events, bringing its flame-kissed skewers and grilled onigiri to that audience as part of a broader push into breweries and wineries across the Bay Area." - Octavio Peña

"A Richmond wine shop is providing natural-wine pairings for the five-course pop-up supper and handling reservations; interested diners can message the shop on Instagram (@puritywine) or email purity.wine@gmail.com to reserve a seat for the $200-per-person dinner that donates a portion of sales to the Displaced Black Families of Altadena Fires mutual aid fundraisers." - Dianne de Guzman

"After outgrowing their Treasure Island winemaking space, Noel Diaz and Barrie Quan leased an unequipped warehouse in Richmond and moved their natural winemaking operation there in 2017, eventually turning what began as shared rent with five other winemakers into the Richmond Wine Collective. Identifying as Mexican and with Diaz's background working in vineyards, they position Purity Wine as a more inclusive, natural-wine-focused operation that seeks to bring in more people of color and women—Diaz says natural wine has a vibe of being less exclusive. They collaborated with Bay Area artists such as Larry June and Bussdown, and operate a cooperative model that significantly lowers barriers—collective-owned equipment and shared bottling bring costs down (bottling is roughly 1 percent of the typical investment)—while offering mentorship, licensing skillshares (helped by Everwild Wines), harvest and production guidance, distributor introductions, and showcases like the By the Way wine fair and pours at their warehouse wine bar, the Study. The collective now supports 17 winemakers (including Lula, TyTy, and Gearhead Wines) plus six others trying winemaking for the first time, and Purity's wines have placement in local shops such as Alkali Rye, Ordinaire, Bodega, Arcana, and Key Klubin in San Francisco." - Dianne de Guzman

"Purity Wine is a winery dedicated to organic and natural wines and the Study, the affiliated wine bar, expands on that dedication. The Study offers not only Purity’s range of pet nats, roses, red, and orange wines, but also bottles from some of their fellow natural winemakers making wine onsite, such as TyTy Wine and Gearhead Wines. The spot also welcomes winemakers from further afield, such as an event with Manuel Moraga Gutierrez of Cacique Maravilla in Chile." - Dianne de Guzman, Matt Lardie