Noryangjin Fisheries Wholesale Market
Seafood market · 용강동 ·

Noryangjin Fisheries Wholesale Market

Seafood market · 용강동 ·

Vast market with fresh seafood; choose your catch, have it cooked on-site

Noryangjin Fisheries Wholesale Market by null
Noryangjin Fisheries Wholesale Market by null
Noryangjin Fisheries Wholesale Market by null
Noryangjin Fisheries Wholesale Market by null
Noryangjin Fisheries Wholesale Market by null
Noryangjin Fisheries Wholesale Market by null
Noryangjin Fisheries Wholesale Market by null
Noryangjin Fisheries Wholesale Market by null
Noryangjin Fisheries Wholesale Market by null
Noryangjin Fisheries Wholesale Market by null
Noryangjin Fisheries Wholesale Market by null
Noryangjin Fisheries Wholesale Market by null
Noryangjin Fisheries Wholesale Market by null
Noryangjin Fisheries Wholesale Market by null
Noryangjin Fisheries Wholesale Market by null
Noryangjin Fisheries Wholesale Market by null
Noryangjin Fisheries Wholesale Market by null
Noryangjin Fisheries Wholesale Market by null
Noryangjin Fisheries Wholesale Market by null
Noryangjin Fisheries Wholesale Market by null

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674 Nodeul-ro, Dongjak District, Seoul, South Korea Get directions

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674 Nodeul-ro, Dongjak District, Seoul, South Korea Get directions

+82 2 2254 8000
susansijang.co.kr
@yeosustore

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Dec 16, 2025

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@cntraveler
41,178 Postcards · 5,521 Cities

The Best Things to Do in Seoul, South Korea's Layered Capital | Condé Nast Traveler

"At Noryangjin Fish Market I watched vendors selling fresh seafood that you can then have prepared on-site—raw, steamed, or grilled—so you can pick your catch and enjoy it immediately at one of the market’s restaurants." - Katie Chang

https://www.cntraveler.com/story/best-things-to-do-in-seoul
Noryangjin Fisheries Wholesale Market
@noreservations
170 Postcards · 69 Cities

Huge fish market

South Korea
Noryangjin Fisheries Wholesale Market
@atlasobscura
4,908 Postcards · 2,018 Cities

Noryangjin Fish Market – Seoul, South Korea - Gastro Obscura

"Tentacles trail off tables. Vendors shovel shellfish into buyers’ bags. Gleaming fish swim in aquariums. At the Noryangjin seafood market in Seoul, the fish is as fresh as it gets. The lower floors of this massive market, which supplies around 50 percent of Seoul’s seafood, is dominated by every imaginable fruit of the sea, from giant crabs to salmon steaks to the suggestively shaped penis fish. On the upper floors, rows of restaurants cook shoppers’ purchases to their specifications or prepare a classic dish of hwe or hoe, raw uncured seafood cut fresh and enjoyed with sauces and salads. Open 24-7, the market particularly comes alive late at night when, from around 1:00 a.m. until dawn, the space buzzes with seafood auctions. On weekend evenings, meanwhile, the building bustles with locals doing their shopping and socializing over bitter soju and fresh, salty hoe. No matter what the time, wandering through Noryangjin can take hours. There are two buildings at the site: an older, open-air structure, which housed the original market, and a shiny, recently-updated building, complete with escalators, a whopping eight floors of stalls, and hundreds of vendors calling out to visitors to sample their wares. The move was controversial; some vendors refused to shift from the old building to the mall-like new structure, and you can see protest graffiti on the older warehouse. Most vendors, however, have made the move. The new building now includes some favorite spots, such as a knife shop in Section D, offering sharp tools for aspiring sashimi chefs, and a fermented seafood market, featuring salty, pungent cured fish. Noryangjin offers another, slightly more controversial delicacy: sannakji. This octopus is even fresher than other kinds of hoe, as it’s not only raw—it’s moving. To prepare the dish, chefs chop the tentacles of a live octopus, and while the resulting morsels are technically dead, nerve reactions in the tentacles keeps them squirming even as they’re eaten. There’s been some debate on the ethics of this dish, but it is undoubtedly a popular local specialty, and if you’re going to try it, Noryangjin is the best place to do so. Experienced sannakji eaters offer one tip: The tentacles’ suckers have been known to stick on the way down, so chew thoroughly. Know Before You Go Visitors can easily access the market from Noryangjin Station, but be aware: There are actually two different, unconnected Noryangjin stations from two different metro lines, so be sure to specify which one if you're meeting friends. Inside, the dizzying array of vendors and restaurant options may overwhelm you, but chances are the stall you buy seafood from will have its own connection to a restaurant. Follow where the vendor leads you and fishy goodness is yours." - Reina Gattuso, Fred Cherrygarden

https://www.atlasobscura.com/places/noryangjin-fish-market
Noryangjin Fisheries Wholesale Market
@silverkris
9,878 Postcards · 2,262 Cities

Where local chefs eat in Seoul - SilverKris

"One of Seoul's largest and liveliest seafood markets, prized by chefs and home cooks alike for its fresh, top-quality fish and seafood and a bustling atmosphere that runs late into the night." - SilverKris

https://silverkris.singaporeair.com/inspiration/food-drink/restaurants/local-chefs-eat-seoul/
Noryangjin Fisheries Wholesale Market

P T

Google
I have mixed feelings about this place. On one hand the seafood is top notch but just the idea that you know prices will be hiked up makes one think if we are getting fleeced. That said it is competitive so I woke recommend walking around to get a feel of the prices before deciding. Once you’ve settled the purchase of the items, they’ll bring you up to the affiliated restaurant so they can cook it. The meal after is pretty good, as usual! Fresh king crab and good sashimi. Always order the ramyeon and fried rice. Overall, it was v delish. But you just gotta go through the buying process first!

EMT G.

Google
I had a positive experience here as a tourist. Lots of the stalls were trying to get us to buy their stuff which is expected. Hard to walk around without someone trying to get you to buy their stuff. Most stalls seemed to sell the same stuff. The people selling just fish in the back weren’t as pushy and helped us find someone selling eel which was all the way in the back. The stall we went to the lady was nice and picked out a crab for me. I believe it was 100000 won. She also gave me clams for service as well. Then a man took us to the second floor restaurant which steamed the crab and bbq our eel. We even got the crab head fried rice. I don’t remember the price for cooking but I don’t think it was a lot like some people said they charge tourists. Overall a great experience for a seafood lover.

Eileen T

Google
Noryangjin Fish Market is huge! You could easily spend hours walking from stall to stall comparing prices! Instead, we decided to go with one stall we felt comfortable with (and with no language barrier). To our surprise, many of the sellers could speak Chinese quite well, which made communication much easier! There are so many seafood choices that you’ll be spoiled for options but since we had only 3 pax, we kept it simple and got king crab, abalone, prawns, and the friendly stall lady even added some shellfish for free ☺️☺️☺️ We spent around SGD $300+ for all our seafood (the crab was slightly over 2kg). After payment, we were led to the 2nd floor restaurants where they cook your seafood the way you like it. We also ordered a few extra dishes there, which came up to about SGD $200 including cooking fees. Everything was fresh, delicious, and the whole experience was so enjoyable! Definitely a must-visit spot ☺️

Woo Young K.

Google
Pick out your fish then pay and they send it to one of the restaurants they have connection with to prep and cook the fish you picked out (you pay separate labor and service fee there). They hassle and haggle you so it's not the most pleasant experience as a visitor. (Or maybe you would enjoy it). 1. The snow crab was very fresh and one of the best we ever had. 2. The restaurant service was horrible. 3. Paid 130,000 krw for a crab and shell fish and 40,000 krw at restaurant for the prep and service. Between my wife and I we didnt eat much but paying 170,000 krw made us feel like we got jipped a bit. 4. Nonetheless an interesting experience!

TheWonderBin 8.

Google
Interesting experience choosing your own live seafood and getting them prepared in your choice of cooking method. U paid for the live seafood at level 1 and the restaurant charges at level 2 after u finish eating. Always verify the cost first so that u don’t get surprised on the charges. Nonetheless, the stall that I went to is open and honest about their pricing. Many of the stalls have fluent Chinese speakers. So it will be easier to communicate if you speak Chinese.

Jessica D.

Google
Unfortunately this experience left us feeling like it was definitely a tourist trap. Paid $410 AUD for seafood and when taken to the partner restaurant on level 2 Dragon Palace and paid $150 AUD for them to cook some of our seafood and sashimi others. We wanted our prawns fresh so we were told to peel it ourselves, which was fine but having been charged $150 AUD it added to the bad experience. They also didn’t serve us our live octopus, we only realised this later. The cashier kept adding costs to our table bill without explaining it us, she took about 5mins going in and out and back into that screen to add on charges. If they had clear pricing it would help tourists make a decision but the surprise expensive charge for merely steaming or boiling seafood is disappointing and leaves you feeling scammed. Tourist beware and do your homework if you plan to visit this fish market.

Yang Y.

Google
Been here when ever I visit seoul for their king crab. This time the price cost 90k won per kg which i found getting more and more expensive. Previously my record is like 70k per kg last year. This round i only get less then 2kg which cost about 170k won. Too pricey.. likely change my preference to China if continue so expensive.

Eason L.

Google
Tourists, be cautious! We had a deeply disappointing and dishonest experience at a partner restaurant (No.2) on the second floor after purchasing seafood from shop 2-40. While the seafood itself cost ₩155,000, we were shocked when the restaurant charged ₩89,000 for cooking—with no clear explanation or price list provided upfront. Even after multiple requests, the staff refused to explain how the cooking fees were calculated. We later discovered inflated charges—like ₩15,000 for BBQ butter scallops we never agreed to, and overpriced steaming for our king crab that wasn’t shown on any menu. We even involved the police, who confirmed the pricing was unreasonable. Only after intervention did the restaurant lower the charge to ₩75,000, which still felt unfair and exploitative. This wasn’t just bad service—it felt like a deliberate scam targeting visitors. It seriously tainted our Seoul trip and, unfortunately, it doesn’t seem to be an isolated case. I hope others will read this and stay vigilant when dining in the market. Anyway, their seafood is great, and I look forward to the relevant authorities regulating and resuming the confidence of tourists.