David D.
Yelp
After 30 years in the DMV, I'll wager Smoking Kow is one of the most authentic Texas-style BBQs in the DC metropolitan area. I would take Kow over Pork Barrel and Mission BBQ, the latter which I rate very highly.
Sometimes, the difference between good and great is 10 degrees Fahrenheit.
I had a decent experience last time even if the cool, tough ribs left me on the fence. But I knew there was something special about Smoking Kow - days after, my apartment still smelled like I'd been smoking meat myself! Even though I usually only eat BBQ once a year, and I was on my way to the auto shop to repair my busted window, I sat in ridiculous traffic to give it another shot three days later.
What happened next was something you read about in business books. The owner recognized me after I ordered. Yes, I was that Yelp reviewer! She explained that the ribs I'd received last time had sat out by the cooling fan, and I could see on the table a large collection of paper cut-outs, which she explained were her introducing a new process with instructions for her staff in English and Spanish to ensure that sort of thing never happened again. As I ate, I overheard her coaching her staff about how to streamline the customer experience.
This is the difference when an owner manages their business. Smoking Kow has been a neighborhood institution long before I came along. She could have easily disregarded my review, figured the ribs as a one-off accident. But she had the humility and initiative to turn feedback into immediate action. This is a deep lesson for me, and anyone else who also serves customers.
As for today's visit - the brisket over mac was outstanding. It was once again incredibly smoky. In 30 years of living in the DMV, I've never had BBQ remotely like this. She pointed to the hickory logs outside and explained that they smoked their meat through and through, while most places grill or boil first, smoking only a bit to add flavor. My only quibble is the portion could've been a bit bigger - but I also get that actually smoking meat through takes much longer and is therefore more time/labor-intensive. Still - a bit more meat and I would've been absolutely over the moon.
I hope my car gets fixed soon. If not, maybe I'll just walk the 30 min to Smoking Kow next time...