Sugar Factory - Detroit
Restaurant · Downtown ·
Milkshakes, burgers, candy-inspired drinks, and photo ops
Milkshakes, burgers, candy-inspired drinks, and photo ops
"The fantastical Las Vegas-based chain Sugar Factory American Brasserie famous for its outrageous Instagrammable sweets has made its way inside the One Campus Martius building. On top of its decadent “Sugar Factory’s Insane Milkshakes” — like the Cookie Monster Make a Wish shake made with cookies and cream ice cream and topped with a blue frosted cupcake — expect an overload of flavors with entrees like the Flaming Hot Cheetos Burger, rainbow-colored sliders, and more. The food and dessert spectacle is naturally set up in an immersive setting ideal for selfie-taking, complete with the obligatory neon sign, floral walls, and a colorful candy heart wall for posing." - Serena Maria Daniels
"This downtown establishment is dedicated to those of us looking for an over-the-top dining experience. Yes, there is savory food here, such as a platter of sliders with rainbow buns or a 24-karat burger dusted with gold leaf (served with a milkshake also accented with gold, along with a Fererro Rocher garnishment). The real draw here are the ways in which one can indulge in everything sweet. The main entrance features a retail candy shop, shakes are available in a dozen fantastical varieties, and for the more daring enthusiasts, there’s the Sugar Factory King Kong Sundae. For $99, the sundae is loaded with 20 scoops of ice cream, fudge, caramel, and strawberry sauces, caramelized banana, marshmallows, cookie chunks, an entire glazed doughnut, cupcake... and a whole lot more." - Serena Maria Daniels
"I visited a downtown, Instagram-ready spot where sliders can arrive on rainbow-colored buns, burgers may be dusted with gold leaf and paired with gold-accented milkshakes, and the main entrance doubles as a retail candy shop; shakes come in a dozen fantastical varieties, servers perform choreographed dance routines, and the over-the-top Sugar Factory King Kong Sundae (about $99) is loaded with roughly 20 scoops of ice cream plus fudge, caramel, strawberry sauces, caramelized banana, marshmallows, cookie chunks, a glazed doughnut, a cupcake, and more." - Serena Maria Daniels
"For Halloween, downtown’s new Sugar Factory is introducing two limited edition milkshakes: the exuberant ET: The Extra-Terrestrial with cookies and cream and, yes, Reese’s Pieces, and the Think Pink Insane Milkshake, with strawberry, vanilla yogurt, bubble gum ribbons, ganache and a whirly-pop topper." - Mickey Lyons
"I also noted that the equally Instagrammable Las Vegas-based Sugar Factory American Brasserie opened on Aug. 29 with a new Detroit location inside the One Campus Martius building at 45 Monroe Street." - Serena Maria Daniels