SUKOSHI

The best Asian beauty store after my two favorites, Senti Senti and Hart! Sukoshi has officially made it to my list of favorite stores. They carry almost every trending product from S. Korea and even have a great selection of J-beauty and C-beauty items. You can find skincare, makeup, nails, hair accessories, and fragrance all in one place! I was so happy to find Dinto here after searching everywhere for their lip products. Their products have been out of stock on YesStyle for a long time, and I finally got one thanks to Sukoshi! The customer service was amazing; everyone was so kind and helpful. I will definitely be coming back again, and I really hope they open more locations in the future!

It’s nice to have a an Asian beauty store in upper east side. There are Japanese products as woo as Korean. The prices are higher than online. I was surprised by how many trendy influencer products or hero products were missing like the cosrx snail mucin, beauty of joseon sunscreen, etc. There is a good variety of cosmetics and skincare.

This store is like a mini Olive Young in New York - Im so happy there is finally a place that carries Korean skincare products in UES! They have a surprisingly very diverse collection of the hottest Korean skincare brands (including and not exclusive to Anua, Medicube, Purito, Alba, realbarrier, Cellfusion C for sunscreen, etc and so many more) as well as hair products from Unove, Aromatica, fino, Growus etc. There are also some makeup brands and great selection of sheet masks. The employees are also very kind and helpful. Definitely recommend checking it out for your skincare needs!

This is the fifth time in the last three weeks that I have come in and tried to get the product i’m looking for. They keep saying they’re out of stock but then doing absolutely nothing to assure us customers it’s getting stocked. I used to love this place because it had everything I needed and was convenient. Now I have to go half way across town to Kosette beauty for my stuff where there’s actually variety in their makeup because my favorite shade has literally never been restocked since opening!!! I probably won’t ever come back because they refuse to keep stuff stocked.

This store could have easily become one of my favorites, especially as an Asian beauty lover, but the return policy and pricing completely ruined the experience. Returns are exchange or store credit only for unopened products, which was not disclosed to me at the time of purchase. That alone is really disappointing. On top of that, the pricing feels unreasonable. Many of these products are already widely available, and the steep markup makes shopping here feel discouraging rather than supportive of the Asian beauty community. When affordability is a big part of what draws people to Asian beauty, pricing it this high makes it far less accessible than it should be.

I love to browse and purchase skincare and try new items, but this store is not an enjoyable shopping experience. Almost none of their products have price tags (more on that below), and there is little to no signage that talks about the different products, their benefits, and usage. While they have a wide selection, it's a store that's only friendly to folks who are already familiar with their favorites. While I was visiting, a customer was trying to find a good moisturizer for mature skin with some anti-aging properties, and, after browsing for half an hour, I understand why she was having trouble locating one herself. What was more surprising was the employee there who also couldn't seem to find a product to suit the customer. As other commenters have noted, some of their prices are also exorbitant. A hair mask I've purchased for under $8 at competitors is priced at $24 in this store. This serious price inflation is made doubly worse by the fact that since most items don't have price stickers or tags at all, there's no sense at all how much any of their items cost.

Been hearing all about this place on TikTok and decided to stop by! I loved the whole vibe of the place and it was so nice to test out all the viral products I've been seeing over social media. I had a friend recommend GIRLCULT to me recently and they didn't disappoint! I spent way too long in here but I'll definitely be returning soon!!

i usually order my round lab cleansing balm online but totally forgot to reorder before i ran out. saw this store on instagram and was so happy to see that they had this in stock. this product is my holy grail, highly recommend if you haven't tried it ⋆˙⟡

This is one of the biggest k beauty shops in Manhattan. They have a great selection and some lesser known brands which is fun. They need to staff the register better. When I came by, there was 1 cashier and 7 people in line. Meanwhile, they had at least 5 sales associates on the floor who could have helped out. The staff also needs to be trained better on discussing the Sukoshi membership

Beautiful store and super well organized with both Japanese and Korean beauty and skincare items. The employees were super helpful and were able to help you pick out what you were looking for. I saw a lot of famous brands like Medicube, VT cosmetics, Anua, as well as makeup brands. I came in for cosrx's snail essence and beauty of joseon's serum. There's also a QR code available to see if the item will be in stock if what you want is out of stock. There's also a selection of smiski's, phone charms, hair and nail accessories. Definitely worth checking out and super exciting that's it's in the UES.

This new store that has Asian beauty products is a great addition to the upper east side. The staff here are friendly and helpful. The store itself is very well organized and clean. Also super well stocked. The one thing to note is they do not take returns even if something is unopened. You can exchange it or put it onto a gift card.